Tag "piackutatás"

Global smartphone sales grew in the first quarter

After last year’s big downturn, smartphone sales rose more than a quarter in the first quarter of this year, according to a report released on Monday by market research firm...

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SPAR Group’s fresh meat sales highest among retail chains in Hungary

Market research by Scores Group finds that the SPAR Group’s outlets are the preferred retail chain when it comes to purchasing fresh meat products. SPAR has been operating its own...

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Nielsen: This is an advertising space

The following analysis examines the changes associated with television advertising. The first 35 whole weeks of the period 2019 and 2020 were studied. This corresponds to the first eight months...

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Nielsen: Hungarians ate twenty million frozen pizzas in a year

Frozen pizza rules: between July 2019 and June 2020, the Hungarians bought a quarter more in value and almost a tenth more in volume, compared to the same period of...

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At the peak of the exit restriction, the turnover of beer increased by one-fifth

In the “high season” of the curfew, ie in March-April 2020, the domestic retail turnover of beer exceeded 25 billion HUF, which represents an increase of 18 percent in value...

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Global sales of smartphones declined in the first quarter of this year

In the first quarter of this year, 299 million 138,000 smartphones were sold worldwide, 20.2 percent less than a year earlier, according to the U.S. market research website Gartner Strategy....

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Firsthand information from market researchers: The first online TMC meetingPopai

There were nearly 70 participants at the online club meeting organised by Trade magazin, Trade Marketing Club (TMC) and POPAI Association on 23 April. Trade magazin’s managing director and editor-in-chief...

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(HU) Így alakult a pánik-index a járvány idején a fogyasztás szempontjából

Sorry, this entry is only available in Hungarian....

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Less luxury, more health?

In an 821-respondent representative survey, NMS Hungary was trying to find out what Hungarians are expecting from the year ahead of us, and how their expectations can influence their shopping...

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Nielsen: we spent 2.5 trillion HUF in retail in 2019

Hungarians spent nearly 2,500 billion forints in 17,000 business units in 2019, which is a 7 percent increase, compared to the 2018 total annual sales. Sales volume increased by about...

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