Tag "pandémia"
Walmart to extend night operations
About 500,000 containers are waiting to be offloaded from cargo ships at the ports of Los Angeles and Long Beach. Walmart, FedEx and UPS will step up their efforts to help...
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Unprecedented movement in the labour market
As a result of the “big recognition” phenomenon that feeds on workers’ experiences, another significant movement in labour markets around the world could start, points out the second randstad workmonitor...
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Research: between 50,000 and 200,000 household items spent in the past year
Hungarians regularly bought household appliances during the second and third waves of the pandemic, but four out of ten only sold new products for between FIFTY and two hundred thousand...
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We spend about a lot more on mobile because of the pandemic
The epidemic, along with our lives, has also rewritten our spending: food, utilities and sanitary products are the winners, clothing, spirits and travel among the losers....
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German retail sales fell in September
Instead of the expected growth, retail sales in Germany fell in September on a monthly basis. Germany’s federal statistics office (Destatis) said on Monday that retail sales fell by 2.5...
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We spend an order of magnitude more on mobile because of the pandemic, but unnecessarily
The epidemic, along with our lives, has also rewritten our spending: food, utilities and sanitary products are the winners, clothing, spirits and travel among the losers....
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Employee engagement has plummeted and a significant exodus has been launched as a result of the epidemic
Kincentric’s measurements show that the overall level of employee engagement fell globally in the second quarter of 2021, after the first wave of the pandemic was still in the opposite...
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EOS: Non-performing loan book decreased by a third in Hungary
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The house of our dreams has already changed as a result of the coronavirus
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E-commerce: The sky is the limit
Artificial intelligence, grown social media influence, portable purchase – these are only a few features which define the e-commerce trends of 2021. Never has it grown so stable than now....
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It would not only be good for agriculture if more cabbages were to be consumed
As in the past year, about 4,000 hectares of brassicas are grown in Hungary in 2021. Syngenta said at its professional event in Ócsa that the hungarian consumption of fresh...
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Śnieżka Group: Paint market has returned to pre-pandemic levels
A Śnieżka Csoport értékelése szerint az idei első félévben a festékpiac visszatért a koronavírus-járvány előtti működéséhez, emellett a prémiumtermékek iránti fokozott vásárlói érdeklődés tartósnak bizonyul mind Lengyelországban, mind Magyarországon. A...
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The year of opportunities and challenges in the oral care market
According to Boglárka Hering, GSK’s consumer healthcare brand manager, oral care product value sales were growing below the level of the inflation rate in the first six months of 2021,...
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Order and payment trends in the summer
In the summer the average Hungarian spent HUF 3,500 on breakfast delivered to their door, they ordered lunch for HUF 4,000 and supper for HUF 4,200 on average. The food...
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The Christmas season might improve business results
Judit Bresák-Varga, Promix Gifts Kft.’s sales manager reported to us that the COVID-19 and the restrictions that ensued caused a considerable decline in promotional gift sales. On average the industry...
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In the spirit of practicality
According to Nikolett Szőke, Unilever Magyarország Kft.’s gifting brand manager, in 2020 the market of Christmas gift sets was heavily influenced by the pandemic in the beauty care category, and...
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Location-based marketing: Thoughts on geofencing
The COVID-19 pandemic has changed consumption habits and made the online world – and online marketing – more important. One of the latest tools is geofencing, which in the retail...
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(HU) Több mint 1,1 milliárd forint értékű fejlesztést valósított meg igali üzemében a Pek-Snack
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‘From village stores even a loaf of bread was delivered to old people’s doors’
Just like other retailers, CBA had a difficult last year. Trade magazin interviewed chief commercial officer Zoltán Noszlopy. What happened to CBA in the pandemic year of 2020? – The...
Read moreEuronics: one salesperson earned an average of nearly 400,000, further raising basic wages
A warehousekeeper could earn a gross wage of HUF 300-320,000, a credit administrator-cashier could earn a gross wage of HUF 340-360,000, while a specialist salesman could earn a gross wage...
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How have SMEs been affected in the last year and a half and what do CEOs expect after the relaunch?
Over the past year and a half, the pandemic has turned the lives of almost all small and medium-sized enterprises upside down. In the midst of changes in unpredictable rhythms,...
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(HU) A járvány a HR területen is „új normalitást” hozott
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One year in the shadow of the pandemic
Fruzsina Dászkál, senior analyst of NielsenIQ gave an overview of the Hungarian market environment, analysing the drop in the consumer confidence index first. Anxious Hungarian consumers In the European Union...
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Lessons learned from the crisis can help to get back on our feet
The coronavirus pandemic put the Hungarian Chamber of Agriculture (NAK) to a great test, too. Our magazine interviewed NAK president Balázs Győrffy. – How did the coronavirus pandemic influence the...
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This is where the competition for Hungarian SMEs is decided
The most important driver of this during the pandemic. Independent work and work culture has consistently been at the top of the company leaders’ priority list, and more and more...
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Magazine: From adapting to living with the pandemic
The first wave of the pandemic was about panic and thus we panic-shopped. The second wave of the pandemic (2020 Q4) was about adjusting and with our 3rd lockdown we...
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Beyond poppy seed noodles and after a price increase
One of last year’s winners is the pasta category, but the rapid sales growth seems to have come to a halt this year – we learned from Gábor Bokros, deputy...
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Online shopping, logistics and sustainability efforts on ALDI’s agenda
In 2020 ALDI built a new cold storage warehouse in Biatorbágy, made products available online in Budapest and created nearly 500 new jobs. Our magazine interviewed managing director Bernhard Haider....
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Promotions from the shopper’s perspective
On the occasion of Trade magazin’s annual promotion competition, Kantar-Hoffmann’s head of division Gábor Tolnai spoke about how consumers received the competition entries, using the results of a focus group...
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Customers remain in the centre of Reál’s strategy
Reál is modernising stores and at the same time plans to increase the role of the online channel in communication and marketing. Trade magazin interviewed Lívia Jeszenszki, the 20-year-old retail...
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