Tag "kampány"

The sugar beet processing campaign has started in Kaposvár

With the ignition of the lime owen, the 127th sugar beet processing campaign has started at the sugar factory of Magyar Cukor Zrt. in Kaposvár on Friday, the company informed...

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Lay’s ‘Smiles’ campaign reloaded

Lay’s ‘Smiles’ packaging returns with its third iteration, now as counterpoint to masked and unhappy faces. Lay’s potato chips, which is PepsiCo’s Frito-Lay unit, is bringing back its limited-run “Smiles”...

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AM: 160 thousand tons of watermelons were produced this year

This year, 160 thousand tons of watermelons were produced, “only” ten thousand tons less than last year, while the production area decreased by twenty percent – the Deputy State Secretary...

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A large-scale campaign is launched for Hungarian bees and beekeepers

A strategic agreement has been signed by the Agricultural Marketing Center, the National Hungarian Beekeeping Association and Takarékbank. The aim of the comprehensive professional collaboration and social campaign is to...

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Finger licking is paused

The use of KFC’s „It’s Finger Lickin’ Good” slogen is paused in advertising around the globe. The Press Release was announced on the brand’s site on 24th Aug. on the...

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Corona Beer Teams Up With Snoop Dogg For ‘La Vida Más Fina’ Campaign

Constellation Brands has announced that it has launched its first campaign with rapper Snoop Dogg aimed at unifying the Corona family of brands. ‘La Vida Más Fina’ (the Fine Life)...

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Lidl Launches Campaign To Raise Awareness On Organic Food

German discounter Lidl has launched a campaign to raise awareness about locally produced organic products. The campaign will see the retailer focus on the value of Bioland products and the...

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Macy’s calls for brand ambassadors

Anyone with dreams of becoming a style influencer can take a shot at joining the Macy’s Style Crew. Launched with the department store chain’s employees in 2017, Style Crew is...

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The Media Union Foundation’s social campaign to reduce food waste is launched

In Hungary, 68 kg of food per person goes to the bins every year, and more than half of the food waste comes from households. In order to reduce these...

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NAK: the European Fresh Adventures campaign reaches 1.5-2 million people annually

The campaign to promote the consumption of fresh fruit and vegetables in Europe can reach 1.5-2 million families a year, which can be supplemented with new partner organizations in the...

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HNT: taste and know!

The “GOOD WINE” educational campaign of the National Council of Mountain Villages (HNT) has been launched, which aims to divert the wine consumption habits of young adults into a quality...

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Carrefour launches new marketing campaign in France

Carrefour has launched a new marketing campaign focused on spotlighting its prices, the quality it offers through its private label ranges and those products made in France. Carrefour said its...

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Summer daydreaming with Stella Artois

Stella Artois is celebrating the start of summer with a weekly audio series hosted by talk-show star Andy Cohen while offering discounts on beer. Cohen narrates the “Daydreaming in The...

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Gyulahús: Buy and Protect Domestic Products!

The company has joined the Buy and Protect Domestic Products! (Vedd a hazait! Védd a hazait!) campaign of the Hungarian Product Nonprofit Ltd. Employees of Gyulahús Kft.’s at Béke Avenue...

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A campaign to promote french fries has started in Belgium

Local NGOs in Belgium have launched a campaign to boost the consumption the country’s symbolic french fries in order to save some 750,000 tonnes of potatoes that are at risk...

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Aldi reaffirms its low-price commitment globally

Considering a potential recessionary environment in many countries in the medium term and economic uncertainty in the short term, the different Aldi operations are reinforcing their communication and marketing campaigns...

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Smile Therapy

The mitigation measures are not yet having an impact everywhere, but easier communication is already spreading, for which consumers from Russia to Canada are equally grateful. The FMCG world looks...

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The Buy Domestic Products! action starts a masked poster campaign

More than fifty manufacturers and trading companies have already joined the movement of the Magyar Termék Nonprofit Kft. to encourage the purchase of domestically produced products and the use of...

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Coca-Cola employees and a corporate fleet help the Hungarian Red Cross in logistics

17,000 slices of chocolate, ten thousand eggs, plenty of diapers, canned food and cooking oil – just a few examples of donations made by Coca-Cola. From the beginning of May...

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NAK is helping domestic food producers with another campaign

The National Chamber of Agriculture (NAK) has launched its “I buy domestic!” campaign. The main goal of the campaign is to draw the attention of consumers to the choice of...

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Buy and defend the domestically produced products! – the Hungarian Product launches a movement

The Hungarian Product Nonprofit Ltd. encourages the purchase of domestically produced products and the use of domestic services within its new campaign. Anyone can join the action, helping to overcome...

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Budapest sends messages to major cities through illuminated windows of empty hotels

A joint campaign is being launched by the Municipality of Budapest and the Association of Hungarian Hotels and Restaurants. In the windows of empty Budapest hotels, after dark, we can...

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NAK: Don’t accumulate! There will be enough food in Hungary!

Hungary is an agri-industrial country, a serious exporter, and our country’s self-sufficiency is about 120 percent of its basic food. In the current emergency, this has a particular importance: the...

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Campaign against the use of plastic

There is a growing international trend that can help reduce the use of plastic in shopping malls. In contrast to the inhabitants of the northern European countries, for example, Hungarian...

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Make personal contact with the NESCAFÉ 3in1

It’s better in real life! – a message from NESCAFÉ 3in1. The campaign created by HPS Communication focuses on misunderstandings stemming from online conversations. Tamáska Gabi joined this line with...

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Do you see it when you hear it?

The Coca-Cola Lion Award winner’s Try Not to Hear This campaign is already being seen (or heard) at home. Ringing of ice cubes in the glass; soft knocking as the...

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Carrefour And Nestlé Launch ‘Adopt a Fruit, Adopt a Vegetable’ Initiative

Carrefour has teamed up with Nestlé to launch the ‘Adopt a Fruit, Adopt a Vegetable’ initiative in France to help parents in encouraging their children to adopt a healthier and...

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Puts ‘Empathy Gap’ In The Spotlight In New Campaign

Coca-Cola has revealed a new advertising campaign which includes a television commercial, which will run in selected countries across Europe this month and highlights a societal empathy pap, particularly among...

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Everything you want to know about milk consumption

The Milk Product Board has launched its school education campaign to promote the consumption of milk and to show the positive physiological effects of milk to children. According to experts,...

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Household food security is encouraged by the Nébih campaign

This year, the National Food Chain Safety Authority (NABIH) draws the attention to the importance of household food safety and food hygiene – Nébih told MTI on Monday. The program...

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