Tag "Dreher"

The raspberry-flavored, low-calorie Dreher 24 has arrived

The product is not only new in flavor, but compared to other products in the portfolio, its calorie content is low. Alcohol-free beers, whether fruit-flavored or non-flavored, continue to be...

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Dreher comes out with a lighter-tasting, yet characteristically hoppy beer

The latest beer from Dreher serves a new, growing consumer demand by offering a lighter flavor profile to customers. Dreher 4.0 provides a quality beer experience easily, with a 4%...

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Dreher Sörgyárak touches wheat in a completely unusual way

The recipes of Dreher Sörgyárak’s domestic brands traditionally lack wheat as an ingredient. In the Brewery, which operates independently of the company’s historic brewhouse and breweries, this tradition has now...

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Dreher Breweries is developing its production capacity with a HUF 7 billion investment

After previous investments in energy efficiency, Asahi’s parent company and regional headquarters are continuing to develop the Dreher quarry factory with HUF 7 billion. With the construction of the new...

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Dreher Peach

New peach Dreher is defined by the inimitable taste of peach and the characters of two different hops. We brewed this special beer for those who like to try new...

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The Dreher family novel is here!

“What depends on me cannot depend on me.” – Anton Dreher’s creed could even be on the family coat of arms, it accompanies his descendants so much. The main thread...

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Dreher 24 is updating its non-alcoholic portfolio with a lime-mint flavor

In April, Dreher 24 launches a new product with a lime-mint flavor and 0.0% alcohol content. Flavored and non-flavored non-alcoholic beers have been increasingly popular among domestic consumers for years,...

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Dreher is starting the season with new packaging and a peach flavor

One of the important symbols of Dreher Breweries, the circled triangle, appears more prominently on the new, more uniform packaging of the brand’s entire alcoholic and non-alcoholic portfolio. The ancient...

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Women in the nearly 170-year-old Dreher Brewery

In connection with Women’s Day, Dreher Sörgyárak presents the role of women in the history of the brewery, the brand and Hungarian beer production in a three-part animated short film...

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The strength of brands

On Thursday Gábor Tolnai, head of the marketing insight division at Kantar Hoffmann gave a presentation at the Business Days conference. He shared the results of their global survey, which...

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New Sales Director at Dreher

From June of this year, Csaba Szilágyi is responsible for tasks related to the sales of Dreher products. The new manager has extensive Hungarian and international experience in this professional...

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FMCG workplaces with a domestic production base lead in the career choice ranking of young people

According to a survey carried out by Zyntern.com, the job portal of the Z and Y generations, agricultural and economic sciences are among the top 5 industries among career choosers,...

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Dreher relaunches festival season with beer bases, trucks and non-alcoholic points

After a two-year hiatus, Hungary’s largest festivals will reopen. Celebrating its tenth anniversary, Balaton Sound and the island of Sziget, which awaits more than half a million visitors, will be...

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The multi-generational history of colleagues wishes Happy Father’s Day to the Dreher Breweries

It has been the practice at Dreher since its founding in 1854 that brewery workers are followed by family members in their field, even for generations. It is a defining...

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(HU) Magyar Sörgyártók Szövetsége – jelen, múlt, jövő

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(HU) A jó idővel együtt érkezik az ANTL New England IPA

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New exciting taste from Dreher 24

Dreher’s 24 portfolio is expanding again, with a maracuja-cantaloupe-flavored variant added to the non-alcoholic range. In terms of alcohol content, like lemon, pomegranate, pomelo-grapefruit and sour cherry blackberries, the maracuja-melon-flavored...

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Dreher’s new beer debuts as the first brewery brand in its class

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Dreher’s image is renewed

The Purple Agency, an international communications agency, was responsible for creating a new, unified image of the beer brand. For Dreher Breweries, respect for traditions has been important since the...

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Graffiti artist Fork Imre created capsule collection for Dreher

It’s a novelty in the world of Dreher, but this time it’s not another beer that’s on the shelves. The well-known urban designer and graphic artist Imre Fork designed a...

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New Transportation and Distribution Supervisor at Dreher

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(HU) Több mint félezer csapost képzett a Dreher a nyáron

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Dreher Breweries opened a brewery

Dreher Breweries has built a beer workshop independently of its historic brewery, which will be a workshop for creative recipes and the home of a new Hungarian brand. With the...

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(HU) A Balatonon indította újra a csaposképzést a Dreher

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Posters made of modern graphics show the iconic cities of the north and south shores of Lake Balaton

When it comes to Lake Balaton, there are many people who are dragged by their hearts only to the south or even to the north shore, even though it is...

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New father’s day campaign launched by Dreher

Unlike Mother’s Day, the celebration of Father’s Day is still unfinished in our country. Dreher’s online campaign in June aims to raise awareness of the importance of the day and...

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This is the world of Lake Balaton with the eyes of contemporary graphic designers

Ten acclaimed Hungarian graphic designers have produced postcards from five of the most popular locations on the north and south shores of Lake Balaton at the request of Dreher. Free...

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The painting restored by the Dreher Beer Museum shows the legendary past of Hungarian brewing

A sörkészítők patrónusát, Gambrinus királyt ábrázoló cégér-festmény az 1860-as években született és több mint másfél évszázadon át a pesti Serházat díszítette.  A kalandos múltú műtárgyat a Dreher Sörgyárak restauráltatta Fazekas Gyöngyi festő-restaurátorművész vezetésével....

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The Dreher Beer Museum exhibition will be open again from June

On the first day of summer, the Dreher Beer Museum, one of the country’s most important brewery collections, reopens. The iconic pieces of the exhibition are already ready for departure...

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