Tag "Dr. Oetker"

Festive treats with behind-the-scene secrets

Hungary’s flour market doesn’t depend on end-of-years sales, mainly because of the level of industrial flour utilisation. In retail trade demand is growing for small-sized and special flours. Sales of...

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Magazine: Let’s start jamming!

The home preservation of fruits and vegetables is always trendy: jams, preserves fruit syrups or pickled vegetables are tasty and fun to make. According to Márta Galácz, managing director of...

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Magazine: Cereal successes

Last spring households were stockpiling different cereal products too, although not to the same extent. For instance various cereal-based bars were affected negatively by the lockdown. Tamás Simonics, Nestlé Hungária Kft.’s...

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Life, strength, health – and enjoyment

The first wave of the pandemic didn’t induce serious changes in the market of milk desserts and dairy snacks. We learned from Angéla Majthényi, Sole-Mizo Zrt.’s trade marketing manager that...

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Magazine: Tasty holidays!

Market players in the spice category are preparing for the end-of-year holiday season with great fervour. This is the time of the year when families diverge from the routine dishes eaten...

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Magazine: When you need a bit of energy

Sales developed well in the cereal product market last year, but the different segments contributed differently to this good performance. Tamás Czepanecz, brand manager of Nestlé Hungária Kft. told: value sales of...

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Dr. Oetker completes the acquisition of Alsa

Dr. Oetker has completed the buying of French company Alsa from the Unilever Group. Besides the baking ingredient brand Alsa and Moench, the deal also includes an Alsa production site...

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Magazine: Home baking

According to Eszter Varga, trade marketing and category manager of Dr. Oetker Magyarország Élelmiszer Kft., housewives prefer those baking additives which guarantee success, even if they cost more. These consumers are the...

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Magazine: Home preservation of fruits and vegetables

The market of home preserving supplies is influenced by the weather: if conditions are normal and the fruit harvest is good, sales increase. According to Eszter Varga, trade marketing and category...

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Dr. Oetker Feliciana Pizzas

Home-style, rustic, crispy pizzas with Italian-type dough, made from quality ingredients, in 4 popular versions! The dough is made with Neapolitan-style yeast and the exceptionally rich and diverse toppings turn...

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