Company and Personal News

Top managers at the table

The most important event among the activities of Lánchíd Klub so far was the first Business Dinner organised with the participation of Trade magazine. The dinner was attended by top...

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Optimism

Originally, I wanted to write down a few thoughts about brand building and its strategic role, in connection with the 30 year success story of SIÓ, but I have changed...

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Winning Zwack spirits

Of the ten spirits of Zwack Unicum Nyrt. nominated, 8 received prizes at the World Spirits Award competition held in Klagenfurt. Erdei Szeder és Bodza, Fehér Eper, Érlelt Cigánymeggy introduced...

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Sending packages from the local grocery

GLS General Logistics System Hungary Csomag-Logisztikai Kft. intends to increase the number of its partners doing deliveries from 130 to 350 in 2007 and to 750 in 2008. They hope...

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From waist belts to weight control

Nearly a hundred guests attended the fourth annual conference organised by the Trade Marketing Klub. Guests were greeted by Zsuzsanna Hermann, editor in chief of Trade Magazin. Krisztina Kovács, Consumer...

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To break conventions

Zsolt Mészáros became the marketing manager of Borsodi Sörgyár ZRt. in January 2007. He had spent 13 years with Unilever in various marketing positions. He began his career as a...

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Shrinking costs, growing profits

InBev, the largest brewery group in world has published its 2006 results. The organic volume of sales increased by 5,5 per cent last year, while revenues grew by 7,9 per...

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Gulyás has plans for HoReCa

Gulyás Nagykereskedelmi Kft. – as a wholesale business – was established in 1990. In the beginning, they had paper products, later turned to tobacco and sweets and finally ended up...

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Mission, a view of the future, strategy, tactics

According to Csíkné dr. Kovács Klára, managing director of the company organising the conference, the economic situation is catastrophic. Though present facts are not very promising, but if we know...

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To be and to be seen

András Simon was trained to be a lawyer but had 11 years of of experience as a television journalist when he became the PR manager of Magyar Telekom on 1....

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GFK Group among the billionaires

With growth of 19 per cent last year, the GfK Group achieved revenues of over EUR one billion in the fiscal year 2006. Profit increased from 12,6 per cent to...

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Special wine offer for Easter from Interfruct Kft!

Over 400 Hungarian and nearly 50 imported wines are available in the Interfruct Kft. stores. In addition to quality wines at favourable prices, we also have prestige wines from internationally...

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Instant food in the focus

The presentation centre of Sealed Air Cryovac near Paris hosted the Packforum® international seminar in November, last year. The event with over 80 participants from 20 countries focused on the...

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Looking for cohesion

László Kemendy has become the new chairman of the Hungarian Association of Grape and Wine Producers (MSZBSZ). He has been an employee of Törley Pezsgőpincészet since graduating from university in...

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HL Display buying Display Team

The market leader in POS marketing communication tools, HL Display of Sweden has bought the Finnish company, Display Team....

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Old clients come first with Bortársaság

The philosophy of the Bortársaság (Wine Association) might seem strange at first glance: market conquest is of secondary importance to them. They regard maximum satisfaction of their existing clients as...

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Tesco stores in Üllõ and Nagykõrös

Tesco opened new stores in Üllő on 8 March and in Nagykőrös on 9 March. The Üllő store has a floor space of 1000 square meters with three-four thousand products,...

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Interspar opened in Diósd

Spar Magyarország Kft. opened a new hyper market in Diósd, on 22. March. Diósd Interspar is the 27th hyper market and the 192nd store of the Spar chain in Hungary....

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Fanta

The well known Fanta brings playfulness into the lives of consumers. They can discover the world of Fanta through various flavours from different parts of the world. Large sales are...

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Thinking about the future together

The dm retail chain joined the European movement for sustainable cleanness with its Denk mit product. The fact that sustainable growth has been taken into consideration during the development and...

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News

Shopping mall construction fever continues in Hungary. Aréna Plaza will open in the autumn in Budapest, conversion of Budai Skála will be completed by 2009, and construction of forty strip-malls...

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Company card

The Hungarian subsidiary of one of the leading food companies in Europe, FINDUS AB. began operations in April 2002. FINDUS products include premium quality frozen vegetables, vegetable mixes, instant foods,...

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Long term commitment

Retail chains are visited by József Gráf, the Minister of Agriculture. He was able to check personally in the Budaörs Metro store that Metro offers quality products for its customers....

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Question:

GVH has approved the Code of Conduct for retailers with significant market power at the end of 2006. Question for György Vámos, General Secretary of the National Trade Association: what...

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Sió: the fruit of 30 years

Sió has come a long way in the past 30 years to become the market leader. In 1977 there were no marketing and markets research people to survey consumer needs...

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Record profit for Metro

Metro Cash & Carry achieved record sales and profit within the Metro Group last year. Sales grew by 6,5 per cent to EUR 29,9 billion, while EBIT rose by 9,7...

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