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Ecoindustria 2020 Green Expo

The Association of Environmental Service Providers and Manufacturers held a press conference about the Eco-Industry2020 International Environmental Trade Fair, which will be held on 4-6 November. Presenting the results of...

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(HU) Vagyunk-e elég nagy piac a hard seltzerek érkezéséhez?

Hard seltzer (alcoholic flavored soda water) becomes a top drink – even the biggest brewers and other alcohol producers, giant brands (Smirnoff, Bud, Corona, Sam Adams) join the party and...

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Danone helps to start again

Danone is helping for 200 ventures to start again after the pandemic. The firm has been helping ever since the COVID-19 broke out, donating products for health care workers and...

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Family vacations – camping at home

During the pandemic, American consumers are reinventing the joy of camping. As a result of the “stayathome” provisions, more and more families have started camp feeling in their backyard. On...

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The Ministry of Agriculture provides 5.5 billion HUF to improve the opportunities for small producers

The production and sales opportunities of small producers will be improved with a 5.5 billion HUF tender, which will be published in the summer within the framework of the Rural...

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Winemaker of Winemakers award

The Competition has turned to the finish: on June 26, it will be revealed who will be the Winemaker of Winemakers in 2020, who will receive the Winemaker of the...

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Omni-marketing from Australia

The POPAI and Shop! * chapters are watching each other on all five continents. This time we got a summary of omni-channel experience in retail and in the FMCG sector....

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Market Day again – the day of the community fairs in Budapest on Erzsébet Square

We are pleased to announce that Erzsébet Square in Budapest will be re-populated on Sunday, June 21, 2020 from 11 a.m. to 7 p.m. In view of the previous high...

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Summer daydreaming with Stella Artois

Stella Artois is celebrating the start of summer with a weekly audio series hosted by talk-show star Andy Cohen while offering discounts on beer. Cohen narrates the “Daydreaming in The...

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Shrinking selling floors, growing backrooms, hybrid stores

Backrooms will grow to fill online orders and retail floors will become smaller and more focused on shopper experiences, according to one branding and design expert. Expanding e-commerce and turning...

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A tray which makes it easier to carry drinks – Video of the day

Super stable and safer: Tested to extremes way beyond what is necessary and you may even say a little over the top. Well, that’s all part of what we are...

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Seven changing consumer behaviors

An abrupt shift in consumer attitudes has resulted in significant behavioral changes that have ramifications across the commerce landscape. In this new reality, a consumer-first orientation to solution development is...

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Return of instore promotions

Promotions are loved by shoppers. The events of recent months, the panic stocking up, out of stocks, the expansion of the sales area due to the social distancing, the time...

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Packaging Industry ‘Susceptible, But Not Immune’ To COVID-19 Disruptions: Moody’s

A new report by Moody’s has found that the packaging sector in Europe by and large has had low exposure to the COVID-19 pandemic, although some companies are more vulnerable...

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US video game sales hit historic high

Total industry consumer spending on video gaming in the U.S. reached a record $10.86 billion in the first quarter of 2020 (January– March), according to the Q1 2020 Games Market...

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Brand building in the labor market during and after coronacrisis

How to continue employer branding? Is it possible to talk about employer branding during the global crisis? Among other things, these issues will be addressed at the Branding in the...

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Brands returning

Coca-Cola will restart its marketing efforts soon after pressing pause during coronavirus lockdowns. They operated largely in the digital space over the past few months. The brand took the decision...

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Vietnam Rice Export Prices Scale Eight-Year Peak As Rains Hamper Harvest

Vietnamese rice export prices hit their highest in more than eight years as traders struggled to meet rising demand and heavy rains hampered harvest in the Mekong Delta. Rates for...

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Adidas and Allbirds team up to reduce footwear industry’s carbon footprint

Adidas and shoes retailer Allbirds have teamed up to launch a project to accelerate solutions in reducing the 700M metric tons of carbon dioxide emitted by the footwear industry each...

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“Race to Zero”: Nestlé supports acceleration of resilient zero-carbon recovery

Nestlé has joined “Race to Zero,” a global campaign that seeks to mobilize leadership and support from businesses, cities, regions and investors for a healthy and resilient zero-carbon recovery in...

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(HU) Business Dinner 2020: „Ilyen durva padlófékre nem kell még egyszer számítani”

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Scandals in marketing

The traditional June TMK grill party was held online on June 4, 2020. The exciting topic was explained by well-known and recognized experts in the field, Ildikó Fazekas (ÖRT), Zsófia...

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Grocery shopping online in China booms, even after stores reopen

Grocery shopping online is poised for explosive growth in China, with more than half consumers saying they are buying more online even after stores reopen. According to research by GlobalData,...

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Tech savvy millennials: How many tech terms do they know?

While Generation Z have been hailed masters in all things ‘technical’, can the same be said about millennials? With many of us working from home, many millennials they are now...

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Let your shop be a StarStore

Trade magazine is announcing a StarStore (formerly known as SuperStore) competition this year. The StarStore competition has a chance to start with sales points where the design best suits the...

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Walmart joins secondhand resale

Beginning 27. May, Walmart is offering some 750,000 pre-owned women’s and children’s clothing, accessories, footwear and handbags through a new partnership with resale site ThredUp. Free returns can be made...

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(HU) Figyelem, Trade Marketing Klub ONLINE JÚNIUSBAN!

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(HU) A tenger helyett vidékre vágynak a magyarok – állapítja meg az MTÜ legújabb kutatása

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