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Kroger opens ghost kitchens in two stores
Supermarket chain Kroger Co. has opened ghost kitchens – a kitchen that prepares food exclusively for delivery or to go – in two stores, in partnership with technology start-up ClusterTruck....
Read moreAldi-Deliveroo cooperation enters more cities in Great Britain
Aldi is extending its partnership with Deliveroo to 22 more stores in the United Kingdom. Plus they are also adding hundreds of new product to their assortment. Deliveroo now delivers...
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Franc & Franc in 2020 to be postponed
The Villány Wine Region Mountain Council and the Tenkes Wine Region Development Ltd. decided in the current pandemic situation, keeping in mind the safety of the guests, to postpone both...
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Amazon’s revenue rises based on Q3 data
Amazon’s advertising revenue rose 51% in Q3 from a year earlier as marketers sought to reach the e-commerce giant’s customers while they shopped online. Amazon’s total revenue gain of 37%...
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(HU) Hétfőtől maszkban szórakozunk a vendéglátóhelyeken
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Walmart launches new test stores
Walmart has two test stores up and running with two more set to open aimed at quickly experimenting with omnichannel technology and processes. As Walmart keeps trying to grow its...
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International Conference on Misleading Advertisings
On 6 November 2020, for the eighth time, an English-language conference will be organized by the Pázmány Péter Catholic University JÁK Competition Law Research Center to present current issues of...
Read moreCooperation with the East is a common interest
Matolcsy György, central bank president praised the policy of opening up to the East and emphasized the common interest in deepening Eastern cooperation at the online conference entitled Budapest Eurasia...
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Orbit helps dating
Orbit has created a “Parent Sitter Pack” to help ease dating for millennials who have moved back home with their parents. The effort seeks to “babysit” parents so they will...
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These Are The World’s Best Employers 2020
Sun streamed through the windows of HP Chief Engineer Chandrakant Patel’s house on a Thursday in April, but that didn’t stop him from boogieing to the Bee Gees’ “You Should...
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Heinz ketchup challenge
Heinz is challenging TikTok users to share videos of their Halloween preparations for a chance to win a bottle of its limited-edition Heinz Tomato Blood Ketchup. The Kraft Heinz-owned brand...
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(HU) Trade Marketing Klub „hibrid” klubülés – online vagy személyes részvétellel
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Read moreAdvertising Self-Regulation Grand Prixto Koltay András
The award, founded by the Self-Regulatory Advertising Board, was received for the first time by Megyer Örs, the former president of ÖRT for twenty years. This year, Koltay András received...
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Reverse Halloween with big brands
The pandemic has put candy companies, for whom the holiday generates about 14% of the sector’s annual sales in a creative challenge. With the Centers for Disease Control recommending against...
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More than ever before
Every year we are working hard preparing, but this year we worked harder than ever before. Every year we are worrying and rooting very much, but this year we did...
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It was exactly a month ago that we opened the doors of this year’s Business Days conference
… and we were waiting for our guests for the Trade Festival. We are very much prepared every year, but better than anything this year. We are very worried and...
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Bruce Willis is in the DieHard batteries’s new spot
Iconic movie and battery brands come together in new, action-packed short film. Hollywood legend Bruce Willis stars in a new 2-minute film from Advance Auto Parts that brings together John...
Read moreMuesli is immune to the economic effects of a coronavirus pandemic
Although the economic impact of the coronavirus pandemic has led to declining sales in several confectionery product categories, muesli, which has consistently shown the fastest growth with biscuits in the...
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Diet Coke – Unsung pandemic heroes can get a year of free soda
Diet Coke lets people reward unsung pandemic heroes with a year of free soda. Anybody can be nominated to win the soft drinks and the mini-fridge. Part of the brand’s...
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Aldi is among the top retailers for delivery
Ipsos published its first E-Commerce Experience Report which surveyed the US retailers on their e-commerce activities concerning in-store and curbside pickup and delivery services. The report surveyed 2,000 Americans on...
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Help comes in handy in the second wave
Essity Hungary Kft. delivers hygienic packages worth HUF 5.5 million to 25 locations nationwide through the Hungarian Reformed Church Aid. The donation includes 256 box of diapers, 180 soap dispensers...
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How to make a big bang for an innovation?
Many people think that the key to truly successful innovation is the big, world-saving idea. However, according to Dr. Mérő László, this is by no means the case: success depends...
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TikTok deal could affect 2021 ad plans
Almost three quarters (73%) of marketing executives said a deal for Oracle and Walmart to buy TikTok would affect their advertising plans for 2021, according to a survey that online...
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(HU) Október 16. a Dalszerzők Napja – szerzők nélkül háttérzene sem lenne
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Read moreFRUIT LOGISTICA with new date and adapted concept
The FRUIT LOGISTICA SPECIAL EDITION will be held from 18 to 20 May 2021. FRUIT LOGISTICA will be held in a special form in 2021 and will be postponed until...
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Fall experiencies in Walmart
Walmart is continuing to leverage its massive parking lots for marketing purposes with more than 140 football and Halloween contact-free events outside stores nationwide. Its “Halloween Camp” extends a similar...
Read moreA food label that changes colour and price as expiration date nears – Video of the day
The color-changing sticker can display the discount text of the expiration date and change a small part of the barcode at the same time. In addition to replacing the manual...
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Riesling October: Grand Tasting with eighty producer wines
Approximately 150 items from more than 80 wineries can be tasted at the Italian Riesling October Grand Tasting on October 17 at the Corinthia Hotel in Budapest. One of the...
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The 2020 Sustainable Future Awards were presented
“Accelerating change requires innovative collaboration between business, government, science and education,” Mark Zwinkels pointed out at a BCSDH virtual business lunch. The focus of the event’s professional program was on...
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