Company and Personal News
Coca-Cola launches water brand Aquarius in the UK
Coca-Cola is expanding its presence in the functional drinks market with the launch of new brand Aquarius in the UK. Aquarius is a low-calorie range of flavoured drink that Coca-Cola...
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Shoppers were collecting Hungarian hearts in Spar stores
Before the nationwide prize game Hungarian Product implemented its second retailer-specific promotion this year. From the beginning of March until mid-April 19 trademark users participated with nearly 190 products in...
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Charles Brand appointed President of Tetra Pak Europe & Central Asia Region
Tetra Pak today announces the appointment of Charles Brand to the position of President of Tetra Pak Europe & Central Asia (E&CA) Region and he will continue to be a...
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The pantry is full of prize games at Hungarian Product
For the first time in the history of the company, Hungarian Product Nonprofit Kft. is organising two nationwide prize games this year, because of the great demand from trademark user...
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Árpád group builds new seed starting facility
Szentes-based Árpád-Agrár Zrt. built 18 hectares of greenhouse space between 2011 and 2018, investing HUF 7.75 billion in the project, from which HUF 1.8 billon was grant money. In Szegvár...
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COOP Maypole Run
On 10 April the Maypole Run was organised in Szolnok for the 28th time. COOP Szolnok Zrt. has been sponsoring the event for 7 years. Several thousand runners completed the...
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KSH: guest traffic grew by two percent in February
In February, the guest traffic increased by 2.0 percent, the number of nights spent by foreign guests increased by 3.3 percent, while the number of nights spent by domestic residents...
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Coca-Cola zero Vanilla – limited edition
In April Coca-Cola launched Coca-Cola zero Vanilla, a product that will only be in the portfolio for six months. Coca-Cola zero Vanilla contains no added sugar. The 0.5-litre version will...
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A new bottle for craft beers and then for other drinks
In the world of craft beers printing on the bottle itself – and not on a label – is one of the last trends. Recently O-I, the world’s biggest container...
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Less sugar in Pöttyös Fitt
The latest product in the Fitt Pöttyös range is already available in shops: it contains 30 percent less sugar and there is no sweetener in it. With the new product...
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The real beer revolution
Thanks to craft breweries, the appearance of numerous new beers, the use of special hops, fruits, spices and other interesting ingredients have made beer lovers discover another world, at the...
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Deviant desserts for those with strong nerves – Video of the day
Katherine Dey of Deviant Desserts makes realistic cakes and other pastries. She loves to make anatomical – sometimes of the naughty kind – busts, and even insects. She accepts custom...
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Is the pálinka market really dying?
In early April the National Council of Pálinka (PNT) issued a statement that the pálinka market is dying, and it can only be saved by drawing a line between pálinka...
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Pálinka, blended
Coca-Cola HBC Magyarország bought the Rézangyal brand in 2017. The company changes the packaging of products and reduces the product portfolio. Rézangyal products – they have more than 15 spirits...
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Organic wine region in Hungary
In a few years’ time – probably by 2026 – wine will only be made organically in the Nagy-Somló wine region. There will be a 4-year training period before the...
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Companies offering excellent client service
ClientFirst Consulting tested more than 1,500 shops and places where consumers are served before announcing this year’s ‘Excellence in Client Service’ award winners. In the large companies category Telenor Magyarország...
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Drinking beer right after coffee?
Coffee house chain Frei is the first such establishment in Hungary to start serving beer: an excellent IPA by Hungarian craft beer maker HopTop Brewery. The chain will change the...
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Street food trends in 2019
1. innovative products appear, 2. a wider range of healthier foods, 3. gastro-markets, food courts and gourmet festivals become more popular, 4. sustainability’s importance grows, 5. hypermarkets become suppliers of...
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The Fraich Fantasy continues
European Fraich Fantasy, the joint campaign of the Hungarian Chamber of Agriculture (NAK) and French cross-sector trade organisation Interfel continues. The 3-year campaign, which was launched last year, promotes fruit...
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Guest slogans promote restaurant
El Arroyo, a taco restaurant in Arlington, Texas is famous all over the USA for its funny roadside advertising signs. What makes the concept really professional is that the board...
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SPAR employs one more autistic person
This year SPAR gives work to yet another autistic person. Head of communications Márk Maczelka told: SPAR has created or changed certain tasks in a way that disabled people can...
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How much do workers in the hospitality sector earn?
Half of the workers in the hospitality sector earn more than a net HUF 300,000 per month, and 12 percent of them take home more than 500,000 a month –...
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Success stories of farmers featured in the OTP Agrár campaign
After Szarvasi Mozzarella and Pankotai Zrt., it is now Lipóti Bakery’s turn to star in the OTP Agrár communication campaign, which was launched last June and explains why agri-food businesses...
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It is good to work here!
The Randstad Awards have been presented for the third time in Hungary. In the retail and HoReCa category hotel chain Hunguest Hotel was named the most attractive employer of 2019....
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An invitation for the whole world
The Hungarian Franchise Association will be there with its own pavilion at the International Franchise Expo (IFE) in New York, between 29 May and 1 June – announced the association’s...
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ÖRT: new leaders
The Self-regulatory Advertising Board (ÖRT) has a new president: Dr Kálmán Molnár, director of legal and corporate relations at Unilever. Örs Megyer stepped down as president after 21 years and...
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Coca-Cola Energy arrives in Hungary
For the first time in the history of the company, Coca-Cola Magyarország launched an energy drink as part of the Coca-Cola product range – it was announced on 28 March....
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Nearly 200 Best of diplomas in 2019
The Best of Budapest & Hungary prize has made great progress since 1994: at this year’s award gala nearly 200 Best of diplomas were presented to hospitality businesses in 31...
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Henkel launches worldwide digital upskilling initiative
Henkel has launched a digital upskilling initiative for its 53,000 employees around the world. The company is currently analysing the situation by assessing the digital knowledge of its employees. This...
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Celebrating the anniversary with a Masters’ Dinner
The Hungarian Gastronomic National Association (MNGSZ) is 50 years old and they celebrated the anniversary with 300 guests in Debrecen, in early April. Chef István Volenter compiled the menu of...
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