News and articles
Energy drink in green
Date: 2009-04-05 08:00:00
Buszesz Zrt. has launched a product which is unique in the Hungarian market – the green Watt energy drink is made without preservatives, caffeine and taurine. The majority of domestic...
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Airwaves Green Mint
Date: 2009-04-05 08:00:00
Airwaves Green Mint – like other Airwaves products – provides a strong menthol flavour and comes in packs of 10 on shelves in the check out zone....
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A bit of optimism always useful
Date: 2009-04-05 08:00:00
In spite of the economic crisis, more money was spent on Coca-Cola in January than ever before, with Coca-Cola accounting for 36 per cent of total sales of carbonated soft...
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Hungarian foods sampled in Germany
Date: 2009-04-05 08:00:00
Producers of bio products from all over the world met at the Biofach exhibition held in Nürnberg, between 19-22 February. The event was attended by 22 Hungarian companies with the...
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Chains of small stores increasing their market share
Date: 2009-04-05 08:00:00
According to data from the GfK Hungária ConsumerScan, decline in the market of fruit juices continued in 2008. Growth was recorded only in the nectar segment. Sales in terms of...
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Crisis management by franchise chains
Date: 2009-04-05 08:00:00
Franchise chains in different parts of the world have responded to the economic crisis in different ways. McDonald’s has reduced some of its prices in the USA. The introduction of...
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5.4 percent rise in income in competitive sector
Date: 2009-04-05 08:00:00
Gross average income in enterprises with at least 5 employees and in the public sector were down by 5.2 percent in the first month of 2009, compared to January 2008,...
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Gösser NaturZitrone
Date: 2009-04-05 08:00:00
A special combination of Gösser with its characteristic flavour and naturally refreshing lemon juice....
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Fastest growing foods
Date: 2009-04-05 08:00:00
Table. Products achieving the biggest growth in the February 2008-February 2009 period. (percentage)...
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Shiny teeth – preferably with promoted products
Date: 2009-04-05 08:00:00
Experts believe that mouth hygiene is still behind Western standards in Hungary, which means there is still room for development. Brand loyalty is low in the mouth care market, with...
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Back on top again
Date: 2009-04-05 08:00:00
János Cseh, a well known reform chef has left Gundel after a few months. – We had agreed that renewal was needed, but in my opinion, renewal cannot be partial....
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Recession in butchers’ shops
Date: 2009-04-05 08:00:00
Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system (PÁIR) of KSH and AKI...
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Synergon Retail Systems Kft. becoming “Hungarian company off to the most dynamic start”
Date: 2009-04-05 08:00:00
Romulus Steinbinder, managing director of Synergon Retail Systems Kft. received the “Hungarian company off to the most dynamic start” certificate from Up Club Hungary on behalf of the company on...
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Tesco, CBA and Coop leading, with Spar and Lidl catching up
Date: 2009-04-05 08:00:00
Tesco, CBA and Coop lead the top list of retail companies generating the highest revenues in 2008. Tesco generated revenues of HUF 602 billion, while revenues of Héliker, the last...
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A shiny and healthy smile from children with Gabi
Date: 2009-04-05 08:00:00
The Gabi brand includes two toothpaste products, Tejfogkrém and Málnás tejfogkrém for children. Communication this year focuses on the 40 anniversary of the brand. Sales of toothpaste are highly concentrated,...
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Change of course
Date: 2009-04-05 08:00:00
Zsolt Litauszki (33) is regarded as one of the most promising young talents among Hungarian chefs, although he had spent most of his active years working in Austria. These years...
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Expectations reaching lowest point ever
Date: 2009-04-05 08:00:00
The conjuncture index of GKI has been falling for the fifth consecutive month. According to a survey conducted by GKI Gazdaságkutató Zrt., the deterioration in business expectations speeded up in...
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Top Multipack packaging for Heineken Hungária Zrt. products
Date: 2009-04-05 08:00:00
Following Kaiser and Zlaty Bazant, Top Multipack packaging has been introduced for Soproni, Soproni 1895 and Gösser beers as well and it will also be applied to the Heineken and...
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Héliker acquired by Coop Szolnok
Date: 2009-04-05 08:00:00
The offer made by Coop Szolnok Zrt. for Héliker Zrt. has beaten that of Tesco. As a result of the acquisition, annual revenues of the company will rise by HUF...
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Dynamic growth in sales of 100 ml tubes
Date: 2009-04-05 08:00:00
Retail sales of toothpaste were up by 4 percent in 2008, exceeding HUF 10 billion. Regarding unit size, the 51-75 ml segment remained the largest, although the 100 ml size...
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Avant-garde
Date: 2009-04-05 08:00:00
Following an invitation by the Hungarian Bocuse d’Or Academy, Adam Melonas, the chef of Casino de Madrid spent a few days in Budapest in February and held two demonstrations under...
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Sales still not dropping in terms of quantity in Spain
Date: 2009-04-05 08:00:00
Spain is one of the leading European markets, with 45 million consumers. In the fourth quarter of 2008, it was still one of the ten European countries where no drop...
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Kinder Maxi King, Kinder Hűtött Finomságok
Date: 2009-04-05 08:00:00
As many gifts as many reasons to unwrap! The Kinder Hűtött Finomságok promotion has entered its third period. The attractiveness of this period and the film is due to the...
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Annual food donations worth HUF 600 million
Date: 2009-04-05 08:00:00
The Hungarian Food Bank was founded in 2005. It is a non-profit food wholesale organisation for the distribution of food donations to charities, social institutions and local governments. At present,...
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SPAR ending excellent year
Date: 2009-04-05 08:00:00
Consolidated revenues of the group totalled HUF 374,17 billion in fiscal year 2008, which was 31.53 percent more than in 2007. Overall floor space of SPAR, Kaiser’s, City SPAR super...
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Examples for measuring the effectiveness of promotions
Date: 2009-04-05 08:00:00
In times of recession, it is a good idea to support strong brands with budgets concentrated on the most effective promotional tools. Measuring the effectiveness of promotional activities has become...
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The latest restaurant owner Gundel
Date: 2009-04-05 08:00:00
Following a long pause, a restaurant has been opened by a member of the Gundel dynasty again. Károly Gundel, the great grandson of the founder of the old Gundel restaurant...
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