News and articles
Wine chillers
Date: 2009-04-05 08:00:00
In order to choose the right wine chiller, we must have a clear idea of what requirements it should meet. Cheap solutions usually end up being more expensive in the...
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Update bakery-health shops opening by the dozen
Date: 2009-04-05 08:00:00
32 units of the Update bakery chain have already been opened, with negotiations about another one hundred on the way. The objective is to bring the total number of units...
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As many gifts as reasons to unwrap a Kinder milk bar!
Date: 2009-04-05 08:00:00
The first round of Kinder Hűtött Finomság prize game has ended recently. The main prize, a HUF one million IKEA voucher has been won by Lívia Gilicze from Komló. The...
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Barrel hotel in the Netherlands
Date: 2009-04-05 08:00:00
A special method for utilising old wine barrels has been invented by a Dutch hotel owner. The 14,500 litre barrels have been converted into bedrooms and installed in De Vrouwe...
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Refrigerated dessert bars with diverse product advantages
Date: 2009-04-05 08:00:00
Milk bars, túró rudi and other dessert products made from cottage cheese belong in the refrigerated dessert category, according to the segmentation used by Nielsen. This category is characterised by...
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Attracted by light
Date: 2009-04-05 08:00:00
Well designed in store lighting has a substantial influence on sales. Selling after dark has always been a challenge for retailers. In store lighting was the leading topic of the...
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Wine chiller with wine spout: new profit centre for restaurants
Date: 2009-04-05 08:00:00
Sometimes, we cannot have the wine we would like to have with our favourite dish. We often find that we have to order a whole bottle in restaurants even if...
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Gaymers Original Cider, Gaymers Pear Cider, Blackthorn Cider, Olde English Cider
Date: 2009-04-05 08:00:00
Gaymers Cider is now available in Hungary! This fantastic portfolio from Gaymers Cider Company can offer businesses great success in a new drink category....
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Enviga – Innovation in the market of functional drinks
Date: 2009-04-05 08:00:00
Hungary is the first country in Europe where Enviga is to be launched. This functional drink based on green tea will create a new category in the Hungarian market. Enviga...
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Pannonhalmi Törkölypálinka first to use palinka tax stamp
Date: 2009-04-05 08:00:00
Győri Likőrgyár Zrt. has been the first distillery in Hungary to successfully obtain a tax stamp for the Törkölypalinka manufactured by its subsidiary Pannonhalmi Pálinkárium. The first bottle of Pannonhalmi...
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A new wave of logistic outsourcing coming…?
Date: 2009-04-05 08:00:00
The outsourcing of logistic activities speeded up in the mid 90’s. However, growth has slowed down in recent years. We asked Károly Diega, supply chain director of Sága Foods ZRt....
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Another one!
Date: 2009-04-05 08:00:00
A Gluttonous Thursday was organised for the fourth time by Magyar Turizmus Zrt. on 26. February. A total of 230 000 guests visited 1,300 restaurants on this day to eat...
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Flooded with flavours!
Date: 2009-04-05 08:00:00
While half of the guests visiting confectioneries prefer vanilla and chocolate ice cream, the other half is ready to try other flavours as well. Creative confectioners constantly work on innovation,...
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Fanta Exotic/Fanta
Date: 2009-04-05 08:00:00
Flavours from all over the world are brough to you regularly with the help of Fanta. This new limited edition has been inspired by Jamaica....
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Pedigree campaigning for stray dogs
Date: 2009-04-05 08:00:00
Pedigree® has launched an Adopt a Stray Dog Program recently. This initiative was first launched by Mars in the US in 2006 and has been continued in 11 other countries...
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Kométa web site modernised
Date: 2009-04-05 08:00:00
The web site of Kométa has been modernised, with new design and contents adapted to the new general design which is being introduced. A news service has been added to...
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Private labels expanding among milk desserts
Date: 2009-04-05 08:00:00
According to data from the GfK Hungária ConsumerScan, sales of milk desserts dropped last year, with the exception of puddings which increased their market share to 25 percent. Sales of...
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Exam in wine
Date: 2009-04-05 08:00:00
The Wine Wednesday event is to be held for the first time this year by Magyar Bormarketing Kht. Bars and restaurants participating in the campaign will sell Hungarian wines and...
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Fragile trends
Date: 2009-04-05 08:00:00
Many attempts have been made at defining an order of priorities among factors which determine how satisfied guests feel in restaurants. In any case, we can be sure that a...
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Cocaine Energy Drink
Date: 2009-04-05 08:00:00
This product line no longer has tutti-frutti flavour. Red comes in cinnamon-ginger-wasabi flavour, while Blue comes in cinnamon-fruit flavour....
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Bref Tornado Gel for dirty work
Date: 2009-04-05 08:00:00
Following the Bref Tornado active toilet cleaning powder launched in 2008, the new Bref Tornado Gel was introduced in February 2009....
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Smaller than expected drop in coffee consumption
Date: 2009-04-05 08:00:00
A survey of the effects of the economic crisis on coffee consumption in Hungary has been prepared by Valdo Café, using interviews with 100 leading customers. The findings show that...
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Peach flavour taking the lead in terms of quantity
Date: 2009-04-05 08:00:00
According to the Nielsen Retail Index, sales of fruit juice stagnated at slightly over HUF 46 billion in 2008. Sales in terms of quantity were down by 5 percent in...
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New candidates for chairman
Date: 2009-04-05 08:00:00
Following the resignation of István Pető, chairman of the Hungarian National Association of Gastronomy, three candidates have entered the competition for the position: Vilmos Kreil, chairman of the Hungarian Bocuse...
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There will be energy!
Date: 2009-04-05 08:00:00
Sales of energy drinks show continuous growth. Energy drinks have become an essential item in the assortment offered by any club, bar or restaurant visited by young people. Annual sales...
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McCain Fry and Dip – csónak alakú – hasábburgonya
Date: 2009-04-05 08:00:00
Innovative, boat-shape French Fries with 10 minutes holding time only from McCain for Retail (600g) and for Food-service (2500g) sector....
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SIÓ helping children in need
Date: 2009-04-05 08:00:00
The Thank you SIÓ! Schoolbag Program will help 1000 children in 2009. The program is composed of two parts: a description of the children nominated and a drawing competition. A...
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Award for TV2 BRANDcare – T-Home cooperation
Date: 2009-04-05 08:00:00
In the Local Deal of the Year category of the Festival of Media Awards, the brand introduction campaign of T-Home has reached the final. This innovative BRANDcare solution based on...
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Higher quality PET for fruit juice
Date: 2009-04-05 08:00:00
Though consumption of fruit juices dropped last year, strong brands were not particularly badly hit, because consumers appreciate innovations even in cheaper segments. Owing to increasing price consciousness, the time...
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Destillata 2009
Date: 2009-04-05 08:00:00
This year’s Destillata in Vienna was again a meeting place for the best spirits and palinkas of the world, with 1,600 spirits from 13 countries. Out of the 188 distilleries...
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