News and articles
Culinary adventures in Vajdahunyad Castle
Date: 2009-09-27 08:00:00
Agricultural Marketing Centre organised its Culinary Days for the second time at the last weekend of August. Special base materials and products were promoted in Budapest’s Vajdahunyad Castle. The TRADITIONS-FLAVOURS-REGIONS...
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Battery-operated air fresheners energise the market
Date: 2009-09-27 08:00:00
Last year the air freshener market produced a two-digit expansion, but this year growth is losing pace. One third of the market is covered by aerosol products and battery-operated devices...
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Twitter tips:
Date: 2009-09-27 08:00:00
5-6 posts a day are enough; Make your posts personal; Ask for the opinions of your followers; Never advertise promotions using the same text; React to comments; Make special offers...
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Personalities
Date: 2009-09-27 08:00:00
There are numerous professions which require a characteristic personality and that of chef’s belongs to this category. What makes the best stand out? The funny guy Heston Blumenthal’s eyes are...
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Network research answers the following questions of leaders
Date: 2009-09-27 08:00:00
Which colleagues should I select to be members of a winning team? • How can new colleagues be made part of the team more easily – so that they would...
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Non-food category, gold medal: Reckitt Benckiser Kft. – ”Unstained donation” promotion
Date: 2009-09-27 08:00:00
In this category, the social responsibility-type campaign of Reckitt Benckiser Magyarország Kft.’s Vanish brand finished first. Actress Anita Deutsch was the face of the campaign, and in cooperation with the...
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It is time to wake up!
Date: 2009-09-27 08:00:00
What does crisis mean? It means that we cannot continue doing things the way we did before, we have to find new solutions. This is true for the FMCG sector...
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3,000 companies in the general product group at Anuga
Date: 2009-09-27 08:00:00
The most exhibitors will be represented in the general food product group at Cologne’s Anuga Trade fair in 10-14 October, Márta Kakuk, the fair’s Hungarian representative informed our magazine. Altogether,...
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Packaged demands
Date: 2009-09-27 08:00:00
Household packaging material sales grew in value and stagnated in terms of volume, compared to last year. The food packaging and baking paper segments both grew by two-digit numbers. As...
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Let’s heal the customer!
Date: 2009-09-27 08:00:00
Modern diets do not heal by fasting, but by eating, Bars and restaurants could profit from this fact. In the new millennium health preserving diets focus on what one should...
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Wages are stagnating
Date: 2009-09-27 08:00:00
At enterprises with a minimum of five employees and at budgetary institutions, gross average wages improved by 1.3 percent and net average wages increased by 1 percent in the first...
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Zewa Deluxe Aroma Spa toalettpapír
Date: 2009-09-27 08:00:00
New Zewa toilet paper brings a spa and wellness atmosphere to consumers’ bathroom with its pleasant scent....
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Going forward, even during a recession
Date: 2009-09-27 08:00:00
Present Store based its strategy on constant development and expansion, therefore they managed to grow despite the economic crisis and a stagnating business and promotional gift market. According to Ferenc...
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The Wandering Magyar
Date: 2009-09-27 08:00:00
The food basket known by the name of Hungaricum is one of the most straightforward advertising messages: sausage, onion and a pitcher accompany Hungarian flavours. However, in an age of...
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SuperShop programme in every SPAR store
Date: 2009-09-27 08:00:00
From 3 September 2009, SPAR Magyarország introduces the SuperShop programme in every SPAR and INTERSPAR store in Hungary. Now 1.5 million SuperShop card owners can use their cards at more...
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Most popular segments became more expensive by 7-11 percent in one year
Date: 2009-09-27 08:00:00
According to Nielsen, retail sales of coffee was up by 5 percent in value, surpassing an annual HUF 50 billion in August 2008-July 2009, compared to the same period in...
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Cosmetics market prepares for Christmas
Date: 2009-09-27 08:00:00
In value, the market holds its position. In personal body care, shower gels and deodorants are the two biggest sub-categories where special products, innovations and promotions push category sales forward....
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Decreasing production, subdued prices
Date: 2009-09-27 08:00:00
The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their last report reveals that shrinking consumption directly affects the processing industry and...
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Zewa Zoo Box – dobozos papír zsebkendő
Date: 2009-09-27 08:00:00
Zewa Zoo Box is paper handkerchief in a unique, 3D box with animal figures....
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Customers are looking for actions and visiting shops rarely
Date: 2009-09-25 00:04:01
According to Nielsen market research company; consumers are visiting shops rarely; more and more people are looking for cheaper goods and discount shopping opportunities. The growth of the popularity of...
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London and New York in the lead, Budapest is the 74th in the ranking of business centers
Date: 2009-09-25 00:03:55
London and New York remain the most competitive business centers of the world. The score of Budapest has improved, but its ranking became worse, due to the improvement of the...
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FAO: in the next 40 years, 70 percent more food will be need
Date: 2009-09-25 00:03:30
According to United Nation’s Food and Agriculture Organization (FAO); Seventy percent more food should be produced worldwide, until 2050. The FAO expects that the global population is expected to grow...
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The first “Pannon Wheat Quality” certificate was handed over
Date: 2009-09-25 00:03:00
The “Pannonian wheat” trade mark was established in July, by the National Association of Cereal Producers (GOSZ), to indicate the extra quality wheat. The first certificate was given to the...
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A four-star hotel is building in Hódmezővásárhely
Date: 2009-09-25 00:02:30
With a 1.3 billion HUF investment, a four-star hotel is building in the center of Hódmezővásárhely. The Ginkgo-Sas City Hotel is expected to open in August 2010. Schleiffer Ervin one...
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Stock orders in the euro area are over expectations
Date: 2009-09-25 00:02:00
According to the report of Eurostat, the new industrial orders of the euro zone increased in July, surpassing expectations, that shows a recovery in activity and the easing of recession....
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The situation of dairy producers has improved a bit
Date: 2009-09-25 00:01:40
According to the latest report of Agricultural Economics Research Institute (AKI); In August, for the first time this year, even if a very small extent, but the domestic milk prices...
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Accor hotel chain sells twelve thousand rooms
Date: 2009-09-25 00:01:10
One of Europe's largest hotel company, the French Accor, sells its 158 hotels with 12,300 rooms to compatriot institutional investors, through OPCI real estate fund. The purchase price is 272...
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