Company and Personal News

Museum becoming exciting

The Hungarian Museum of Commerce and Catering which relocated to a new address in September 2006, seems to be successful in fulfilling its cultural mission. Although it is a specialised...

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Question:

The question I would like to ask Laura Tengerdi, marketing director of Unilever Algida is: what in her opinion is the perception of ice creams in the Hungarian market, especially...

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Coop united and strong

Last year, the Coop group succeeded in executing the major points of its medium term strategy accepted in 2006. The IT system was modernised, many new franchise partners joined the...

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HUF “in the pilow”

Investors have generally become more cautious world-wide – summed up Ákos Kozák, managing director, the findings of the survey “Investment Barometer” prepared by the Gfk Group for the The Wall...

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Chio Crackings

The spot is a follow up to the popular Chio Crackings mouse story. It is replayed in the first part how the lead character mouse got hold of Sajtos Chio...

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There will be sugar

I have good news for the readers of TM. There will continue to be enough sugar on the shelves in the future. However, it is bad news for me, that...

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Tetra Pak in Pilis

Tetra Pak has become the chief sponsor of the forest management project implemented by Pilisi Parkerdő and WWF Magyarország in the Budai hills. Tetra Pak signed a three year agreement...

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Answer:

The general perception of ice creams in Hungary is that they are not very healthy. However, according to research conducted by Algida in Hungary, ice cream consumption does not have...

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Match with a distinctive strategy

In recent years, Match did not show rapid expansion. In fact, the number of their stores dropped. However, as results began to improve, the owners approved of opening new stores...

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Budapest hotels: below average

Commercial places of accommodation generated total gross revenues of HUF 209 billion in the January-October 2007 period, which is 4 per cent up, compared to the same period in 2006....

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Withdrawal of sugar

Many people believed that hard times were over for local producers of sugar in 2006, when Eastern Sugar closed its Kaba factory and handed back its production quota which accounted...

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Fütyülõs help for Mali

In addition to many other presents, the Fütyülős ATV competing in the Budapest-Bamako Rally is also taking 1,000 T-shirts for children in Mali. Budapest-Bamako Rally is charity rally where competitors...

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Black tea losing ground

Tea sales have been growing for years. According to Nielsen data, the market expanded by 9 per cent in terms of value in the December 2006 – November 2007 period,...

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Wider assortment for dm

OTC pharmaceuticals, homeopathic products and Alnatura bio-products are all recent additions to the dm assortment. The fiscal year ended on 30. September for dm Magyarország Kft. and results were excellent....

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Still minuses

Retail turnover continued to shrink in October 2007. According to KSH data, sales were 2,7 per cent down in the first ten months of 2007, compared to the same period...

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Opening with a wheelbarrow

The second BAUHAUS store with an assortment of 120,000 items was opened in Szigetszentmiklós on 27 December. Customers who had arrived with a wheelbarrow received a coupon for the prize...

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Award for EUROPARK

EUROPARK Salzburg operated by SPAR European Shopping Centers received two ISCS-awards at the end of 2007. One was given for architectural solutions and design, while the other was in recognition...

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Black tea continues to fade in the market

The market of tea is becoming increasingly colourful. Owing to the rapid changes in tea culture, green, herbal and fruit teas are challenging the once dominant black tea. Black tea...

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Interfruct United

Interfruct stores use standardised assortment, prices and promotions and also operate as independent logistic centres. The chain is going to contuniue expanding its RIA network. According to István Bránát, managing...

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Hungarians are child-centred in bio

According to a Nielsen survey conducted among Internet users in 46 countries, the most popular bio foods in Hungary are fruits, vegetables and eggs, like in the EU. While almost...

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Guilds for a common objective

An agreement on co-operation has been signed by the representatives of Pannon Bormíves Céh Egyesület and Pálinka Céh Egyesület at the St. Martin’s day celebrations held in Pannonhalma. Both NGO-s...

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Bomba at Sió-Eckes

Sió-Eckes Kft and Büki Üdítő Kft, the manufacturer of Bomba! energy drink have entered into strategic co-operation. In January 2008, Sió-Eckes Kft. is to become the exclusive domestic distributor of...

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Market of detergents above HUF 20 billion

Retail sales of household detergents show continuous increase and have exceeded HUF 20 billion. Overall growth amounted to 4 per cent in the November 2006–October 2007 period. Sales of washing...

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Prettier METRO

METRO changed its market strategy two years ago and has remodelled half of its stores since then. The result is spectacular. METRO Cash & Carry focused on remodelling 4 existing...

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Frost makes apple expensive

The average price of agricultural produce was up by 34,4 per cent in October compared to the same period in 2006. According to KSH data, the average price of plant...

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24 million for 12 foundations

A total of HUF 24 million has been donated by Reál Hungária Élelmiszer Zrt. in 2007 for 12 children’s foundations. Regional member companies have been free to decide which foundations...

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Billboard companies joining forces

A strategic alliance has been formed by six advertising companies at the end of November. The companies which provide outdoor advertising services intend to co-ordinate their efforts in serving clients....

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Scented and no stains

The market of detergents shows continuous growth and innovation. Drugstores are still the places where most consumers go when looking for innovations. Consumers have less time to spend cleaning things...

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Active year for Reál

Many Reál stores were opened in Budapest last year, including the first Prémium Reál Élelmiszer supermarket in Lurdy ház, but the number of stores outside the Budapest region also increased....

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Food production in decline

Industrial production was up by 5,9 per cent in October 2007 compared to the same month in 2006. According to KSH data, the volume of production was 8,6 per cent...

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