Events

German consumer sentiment is on its three-year peak

Thanks to the continuation of economic recovery, declining unemployment and a moderate decline in prices, the German consumer sentiment improved in September, exceeding the expectations. According to the GfK market...

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The ministry would reduce the VAT of food products

The Ministry of Rural Development proposes the VAT reduction of basic foods and cereal products – informs the Ministry of Food and Supervision Secretary of State in Bak, Zala County....

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The EU votes on sugar-free fruit juices

The European Union would ban sugar from the fruit juices. They would also regulate, that the juices made of concentration could not be marketed as 100 percent fruit juices. In...

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Bread prices may rise permanently

In a few months white bread prices may rise up to 30 percent. By the end of the year, around 300 HUF should be paid for a kilogram. The price...

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Russian food price stop to be cancelled

The price of foods with social significance will not be frozen in Russia – reports the Russian newspapers on Monday. It is reported, that the participants at the Supervisory Board...

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A new trade war between China and the U.S.

China announced that imposes import duty of the U.S. poultry products. According to the communist country, these products are marketed unfair, on dumped price. In the next five years, the...

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The improvement of the GKI sentiment index came to a halt in September

The almost continuous and robust growth of the (seasonally adjusted) value of the GKI sentiment index came to a halt in September. According to the latest survey of the GKI...

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Brandfestival 2010: the spirit of the new economy

The communication and marketing profession arrived to a strategic changing point. The key theme of this year’s Brandfestival will be; how the sector can be renewed. This year’s Brandfestival 2010...

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Every fifth turkey is exported from Hungary

The Hungarian turkey sector constantly loses its position in the last six years, but it is still dominant at the European and even at the world market – states the...

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Brau Beviale 2010: the “gathering” of the beverage industry

The Brau Beviale 2010 will be held between the 10th and 12th of November 2010 in Nuremberg. The Brau Beviale is the most important international beverage industry fair of the...

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The new provisions of Pálinka distillation enter into force today

The new excise tax rules of own and rented distilling enter into the force on Monday. An annual fifty liters of distillate of 86 degrees for own consumption is tax...

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The new Széchenyi Card Investment Loan started from the 1st of September

The Hungarian government plans to support the micro, small and medium enterprise sector in order to recover the economy. With the three element of the Széchenyi Card Program (current account,...

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VEX and UX: The GKI – Microsoft competitiveness and environmental indices

The Competitiveness Index (VEX) decreased in Romania, in the second quarter, compared to the previous, while in the other countries increased, with the most in Poland. The business environment index...

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World trade turnover declined in July

According to the datas of CPB; World trade turnover decreased by 0.8 percent in July, which suggests that the economic recovery has lost momentum. World trade declined in July, the...

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Illusory retail sales growth

The interviewed analysts explain the small retail sales growth of this July, with the increase of VAT last year. The volume of retail sales in July rose for the first...

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Sugar beet production is worth in Hungary

The one and only Hungarian sugar factory produces 120 thousand tons of sugar this year, which is more than the quota of the European Union. The Magyar Cukorgyár Zrt. (Hungarian...

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One billion support for the school milk program

Compared to this year's 400 million HUF, the government will support the school milk program with over one billion HUF next year, although a few years ago, the support was...

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The new Alimentaria&Horexpo Lisboa project has attracted the interest of the entire sector

Alimentaria&Horexpo Lisboa is the latest Alimentaria Exhibitions project. The trade show represents the creation of the largest business venue in Portugal for the food and drinks industry, distribution, the hospitality...

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Smaller apple yield Europe-wide

This year, the apple will certainly getting more expensive, because one third of the expected crop was damaged by storms and pests. The are also problems with quality, because a...

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The 5 winners of ‘The Heart of the Community’ programme were drawn

One institution in Tahitótfalu, Szombathely, Komló, Békés and Szerencs will receive the donations collected as part of ‘The Heart of the Community’ (KÖSZI) programme this spring. CBA and Procter&Gamble set...

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Safety and closeness

Condom is one of the few product categories which were able to increase sales recently. László Pusztai, SSL Magyarország Kft.’s Durex category manager told our magazine that a large part...

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‘It is ending precisely now…’ (Part 5)

This new, 6-part series by Trade magazin and GfK Hungária Market Research Institute focuses on price trends, pricing policies and consumer expectations in terms of price. The nominal value of...

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It is cheaper at home

The summer did not bring the long expected change, markets are shrinking and there is less money to spend. Fewer daily consumer goods are sold and the significance of home...

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EuroShop: marketing-at-retail in focus

Ten Hungarian companies will be exhibiting at Düsseldorf’s EuroShop. The world’s biggest retail technology trade fair is held every three years, next time on 26 February-2 March 2011. Szilvia Máté,...

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The paper tissue season is about to start

Paper products have been expanding slowly in terms of both volume and value. According to Zsuzsa Hunwald, Zewa’ marketing coordinator their products are of basic importance, so sales did not...

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Hungarians are rather optimistic: more of us see a way out of the crisis than last year

According to a Nielsen survey conducted in May, Hungarians are more optimistic than the international average: while in 48 countries 21 percent of people said their countries will leave the...

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‘Let us do something for children together’ programme was a success in 2010

The ‘Let us do something for children together’ programme ended and HUF 18,482,473 was collected. Danone Kft. has been helping the rehabilitation and healthy eating of children with cancer for...

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Batteries with elementary power

Energizer batteries are available in all retail channels. According to Orsolya Varga, Energizer Magyarország Kft.’s trade marketing manager the focus is different in every channel, but the company is able...

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The turnover of retail chains’ private label products amounts to 165 billion forints in six months

In six months the private label products of food retailers generated a HUF 165 billion turnover – 2 percent less than in the first six months of 2009. Private labels...

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Spider monkeys instead of gorillas

In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...

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