Company and Personal News

Honour for Péter Feiner from Austria

Péter Feiner, managing director of SPAR Magyarország and chairman of the board has been awarded the Grand Order of the Republic of Austria by the by the President of the...

Read more

Coffee advertising performance

An Illy Cafe located in New York uses a new version of the very popular form of indirect advertising called product placement. A 90 minute theatrical performance titled “28 seconds”...

Read more

Coffee with art

Creators of the works named „ERNO” and „Enjoy it while flying” finished in joint first place in the Hungarian round of the international design competition organised by NESPRESSO under the...

Read more

Food patriot

A conservative MP, David Cameron has recommended that labels should be introduced to mark food products of genuinely British origin. He believes that inaccurate labelling makes it difficult for consumers...

Read more

News

Two recommended places. Main Cities of Europe 2008 has recently been published by Michelin, with 41 cities in 20 countries. Náncsi Néni and Segal are the two Budapest restaurants included...

Read more

Too strong for comfort

It is not only European sommeliers who encourage Californian wine producers to reconsider the alcohol content of their wines. Though Californian wines with a 15-17 per cent alcohol content are...

Read more

Less carbon dioxide from Nestlé

Last year, the Nestlé group used up 28 per cent less water and emitted 16 per cent less CO2 than it had ten years ago. According to a report published...

Read more

Whose future is it?

The stories of the two former chairmen of Étrend association illustrate the present situation of Hungarian gastronomy well. Péter Mózes, who resigned in February had pointed out the problems which...

Read more

Iceman coming?

Last summer, huge blocks of ice were used for cooling some large building in New York, instead of air conditioning, Water was refrozen using energy from solar cells. Blocks of...

Read more

New joint venture in the coffee-drink market

The Coca-Cola Company and illycaffè SpA. has established a global joint venture for the sale of ready to drink coffee. The first three premium category coffees of Ilko Coffee International...

Read more

Profit going up in smoke

The Smokers’ Association wants a frank dialogue with legislators, as they regard the currently proposed amendment of the law about the protection of non-smokers as unrealistic. They would only support...

Read more

Still a long way to go!

Per capita consumption of cheese in Hungary is still well below the EU average. The consumption of cheese had been growing in the EU till 2001, stabilising around 19 kilos....

Read more

Stores opening

Spar City, Budapest Open: 3 april Chain: Spar Store space: 550 m2 SKU: – Spar, Nyíregyháza Open: 15 april Chain: Spar Store space: 1031 m2 SKU: – Aldi, Debrecen Open:...

Read more

You are organic, but is your detergent as well?

Pioneer of bio-detergents in Hungary. Ladies & Gentlemen Hungary Kft. began wholesale distribution of environment-friendly ECOVER detergent products in the autumn of 2007. ECOVER offers perfect solutions for the everyday...

Read more

Franchise news

Dr Istán Kiss, general secretary of the Hungarian Franchise Association retires. He has lead the organisation since its foundation in 1991. His successor is dr. Katalin Mandel, owner and director...

Read more

Could be simple…

…to sell ice cream with a high margin. As people go out looking for an experience, ice cream desserts also need decoration! Wafers, chocolate decorations, creams, candied fruits and fresh...

Read more

Reorganisation by Tetra Pak

Tetra Pak has established a new organisational unit for its Middle and Eastern European companies. Tetra Pak Duna located in Budaörs, is composed of the former Tetra Pak Magyarország, Austria,...

Read more

Question:

Tailor made promotions are becoming increasingly important. As a retailer, how do you see the importance of tailor made promotions ? When should these be used and what are the...

Read more

This time, it’s Buday!

Peter Buday, the number one media star among Hungarian chefs has finally parted with his role as sous-chef beside Judit Stahl and now has his own gastronomic program on the...

Read more

Syrupy story

A great variety of syrups play a major role in the growth seen in the sales of cold and hot beverages. As a result of the increasing popularity of mixed...

Read more

Football star to advertise Szentkirályi

Luís Figo will be the face of the nation-wide campaign of Szentkirályi, to ba launched in April. Szentkirályi intends to boost its international sales from 3 to 10 per cent...

Read more

Answer:

In my opinion, no major brands can afford to use the same forms of support in all distribution channels. Tailor made promotions can form a part of channel-specific strategies. The...

Read more

„Double agent”

The name of the 33 year old chef, Zsolt Nagy has become known in connection with competitions held in March. He was the only chef who entered both Tradition and...

Read more

What we should know:

There are differences in ingredients between brands. We should know what we want to use the syrup for. Recipes of coffee drinks are written for specific syrups, which means one...

Read more

Acquisition by Henkel

Henkel has taken over the Glues and Electronic Materials division form Akzo Nobel. These two divisions generated revenues of GBP 1.25 billion in 2007. The revenues of Henkel Adhesives Technologies...

Read more

Trendy glass bottle is tall and thin

According to Éva Gyenge sales manager of O-I Magyarország, innovative elements determine present design trends. The designer bottle of O-I received the highest award, the “Oscar” of the glass bottles...

Read more

Crazy world

It has been announced on 1. April, that Pizza Hut is to be renamed Pasta Hut and pizza is to be replaced in its assortment by pasta. When we checked...

Read more

Bidding for Pöttyös gifts

The unique consumer promotion organised for Pöttyös was launched on 17. March and will last for 11 weeks. Special codes are to be found inside the packaging of Pöttyös products....

Read more

Active communication yields the expected results

In the market of pesticides and repellents, S.C. Johnson is the leader in terms of communication. They also support the Tick Association, since warning people of the hazards related to...

Read more

All Star Hot Dog

This American style hamburger restaurant is located on the outskirts of the city. The menu is unusual, with Mexican, French, Italian and even Hungarian hot dogs. There is also a...

Read more
Oldal