News and articles
Ifo has restrained its German growth forecast for next year
Due to the second outbreak of pandemic protection, the ifo economic research institute in Munich. restrained its GDP growth forecast for Germany next year in its winter economic forecast. Due...
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The artist of harmony
At two weekends in October Dávid Jakabfi hosted 2-day dessert courses in the guild’s educational workshop. Mr Jakabfi is a pastry chef, which means he works in the field of...
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Márka-experience for young consumers
The Márka soft drink brand goes back to 1973, but 100-percent Hungarian owned Márka Üdítőgyártó Kft. only started production in 2007. The company makes more than 70 different soft drinks...
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Mars Food To Launch Recyclable Microwavable Rice Pouch
Mars Food has announced plans to launch recyclable mono-polypropylene plastic (PP) packaging for its microwavable rice pouches in 2021. The new packaging will allow Mars Food to retain the shape,...
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Pepsi Max Refreshes – “Christmas Refreshed” Campaign Assets – VIDEO
Pepsi MAX creative unveiled with ‘All I Want For Christmas is… 2021’ OOH, capturing the mood of the public across the festive period...
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Easyjet launches cabin trolley home delivery service
This December, to celebrate easyJet’s 25th birthday, the airline is launching the world’s first inflight trolley service available by home delivery. The trial service is being launched in London with...
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Magazine: 2020-2021: Changing world – changing management personnel!
The FMCG industry underwent great changes from the 1990s and as part of this process many talented young managers came here from abroad. I have become friends with many of...
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Poultry farmers are in trouble
They are asking for government help: wage and contribution subsidies and 5 percent VAT – privatbankar.hu wrote. This year, the Hungarian poultry sector was hit by three blows, in which...
Read moreA Tesco Academy education specialist has been elected President of the Commercial Skills Council
Since December, László Gábor, a lecturer and project manager at Tesco Akadémia Kft., has been the chairman of the Commercial Skills Council, after the term of the previous chairman has...
Read moreALDI joined the Christmas donation campaign of the Hungarian Food Bank Association again this year
With Christmas approaching, for the third year in a row, ALDI has been participating in the fundraising campaign of the Hungarian Food Bank Association. The approximately 75,000 kilograms of food...
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ASmart shelf developed in Hungary can help food producers and traders to operate more efficiently
With a Hungarian development, manufacturers of fast-selling products in stores can get faster and more accurate data than traditional market research methods with the smart shelf solution of Telenor’s partner,...
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Technology enhanced in post-COVID retail
While it was already playing an increasingly important role in the in-store experience, technology will gain even more importance in a post-COVID retail world. Consumer demand for contactless transactions will...
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The “general Facebook tax” is the new VAT for SMEs
Facebook is no longer just the most popular marketing tool for small and medium businesses, but also rated the most effective. Most SMEs have fled from the “coronavirus” there, but...
Read moreHarvey Nash / KPMG CIO Survey 2020: Everything changed. Or did it?
Now in its 22nd year, the Harvey Nash / KPMG CIO Survey 2020 is the largest IT leadership survey in the world, with over 4,200 responses from CIOs and technology...
Read moreWineries can start a webshop for free with a fresh Hungarian solution
The online marketplace of Wineshop.hu connects wine consumers with producers, who can currently create their own, customizable, online wine shop with the help of WineGroup at no cost – WineGroup,...
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L’Oréal Hungary will continue its solidarity program in the second wave of the epidemic
L’Oréal Hungary will continue its solidarity program to support the fight against the virus during the second wave of the coronavirus pandemic. The company donates nearly 20,000 products to hospitals...
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Antiviral mats for the Children’s Clinic
Numerous studies have shown that not only hand disinfection and the use of a face mask inhibit the spread of the coronavirus, but also proper shoe sole cleaning. This is...
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One of the best-known chefs in the country opens a restaurant at Fény Street Market
Bíró Lajos arrives with an already proven concept, yet he is preparing for the Fény Street Market with many novelties, which is home to more and more exciting gastronomic venues....
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The newest McDonald’s restaurant has opened in Békéscsaba
The Hungarian McDonald’s has opened its 93rd Hungarian restaurant in the center of Békéscsaba, next to the city market. In line with the “Experience of the Future” concept, innovation and...
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Hosts could lose 400 billion
More specifically, the absence of New Year’s Eve guests at the very end of December. The forced closures (the 23-hour, then full) pushed hospitality into a nadir in April, when...
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Customer experience – 24 hours a day
On 23 September 2020 international call center service provider United Call Centers (UCC) was there at the Business Days conference in Tapolca. CEO Zsolt Szmolinka (CEO) and head of business...
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Mochi makers and bucket drummers – Video of the day
A funny clip from Nara, Japan where mochi (Japanese rice cake) making masters perform high speed dough pounding. If you travel to Japan and head to Nara’s old temples and...
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Quality is guaranteed – even at the time of pandemic!
The coronavirus pandemic forced executives to rethink their business plans and make changes if necessary, and the regularly issued new quality assurance and food safety regulations required flexibility and rapid...
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Hungarian Product is planning a busy next year
Hungarian Product Nonprofit Kft.’s top activity was the #buyhungarian campaign this year, which will continue in 2021. Managing director Eszter Benedek told our magazine: the campaign that started in March...
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Magazine: Our stomachs are used to bitters!
Nearly 45,000 thousand litres of bitter liqueur was sold in Hungary last year. Sára Palcsó, marketing director of Zwack Unicum told our magazine that the market of top brands got...
Read moreKSH: agricultural output increased by 4.1 percent
The volume of agricultural production fell by 2.1 percent and prices rose by 6.3 percent. The total output value of agriculture increased by 4.1 percent in 2020, according to its...
Read moreIn the year of launch, 90 percent of webshops dies
this is how one of the most common business councils sounds today. However, few talk that internationally, only 10 to 20 percent of start-up webshops survive the first year. Compared...
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E-commerce continues this year with this strong Christmas boom
The shortened opening hours and the consumer demand to avoid the crowds may give an additional boost to the parcel and internet trade at the end of the year, the...
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