Market News
Unmanned digital supermarkets transform rural Sweden
The Swedish supermarket startup, Lifvs opened 19 unmanned stores in villages and towns of Sweden where grocery stores shut down in the past decades. Lifevs plans to have bigger clusters...
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Lidl Plus app made available across Germany
After a successful trial in which customers had access to instant prizes, digital recipes and other features, Lidl rolls out its Lidl Plus app in all its stores across Germany....
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Kraft Heinz set to sell parts of its cheese business to Groupe Lactalis
For 3.2 billion dollars, Kraft Heinz Company sells parts of its cheese business to the US affiliate of Groupe Lactalis. The transaction is expected to close in the first half...
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Carrefour Poland introduces Click & Collect service for groceries
Customers of Carrefour Poland may also opt for click&collect service when placing a grocery order on carrefour.pl site. The orders are picked by the staff of the store selected from...
Read moreTesco asks customers to weigh their food bins
Coupling up with Hubbabb, Tesco launches a 6 week trial project aimed to make British households reduce the food waste of 6.6 million tons they produce a year. Shoppers are...
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Aldi tests click-and-collect service in the UK
German discounter, Aldi trials click-and-collect service in the UK for the first time. When ordering, shoppers can reserve time slots for pick up in the nearest store, where they receive...
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Nestlé remains the most valuable food brand of the world
According to the Brand Finance Food&Drink 2020 Report, Nestlé has retained the title of the world’s most valuable food brand after its brand value increased by 3 per cent. The...
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Co-op opens more than 65 new stores and creates 1000 new jobs
As part of its expansion scheme, Co-op plans to open over three new or extended stores a week until December with over 100 additional sites receiving major refurbishment. The step...
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Through the eyes of the researcher
Dr. Gedeon Totth, head of the Marketing Department at the Budapest Business School and tutor of Borkollégium talked about the latest trends on the Hungarian wine market: A shift in...
Read moreNearly half of Hungarian websites aren’t secure
Usernet has analysed more than 75,185 Hungarian websites and found that 34,000 of them aren’t secure. These are still using HTTP connection without any kind of encryption. Google checks whether...
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Extraordinary general meeting
POPAI Hungary Association held its annual general meeting online. The award ceremony of the Hungarian leg of the Shop! Global Awards contest was also part of the programme. Members first...
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Official social media page for Hungarian wines
The Agricultural Marketing Centre (AMC) and the Hungarian Tourism Agency (MTÜ) have teamed up to start collective wine marketing activities in social media, under the ‘Wines of Hungary – Personally’...
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Protection for Hungarian wines
Adulterated wines from outside of Europe that turn up in European shops harm the sales of Hungarian wines very much. It is the national economy’s interest to protect Hungarian wines...
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Coronavirus pandemic generated record-level sales growth in e-commerce
According to a joint survey by GKI Digital and Árukereső.hu, in the first six months of 2020 domestic online sales exceeded gross HUF 355 billion, which constitutes a 35-percent growth...
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Shopping experience and stable operation is the key to success in e-commerce
Between mid-March and the end of April more than 50,000 new shoppers appeared in e-commerce, while the average order value and the number of basket items both grew – reveals...
Read moreExperience, but a frustrating one
For 58 percent of the nearly 3.5 million online shoppers shopping in the digital space is a frustrating experience – reveals the Mastercard-commissioned Payment Experience Report. The report points out...
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Hungarian products promoted on Coop Days
On the COOP Hungarian Day events of Tisza-Coop Zrt. the products of Prima Maroni Kft., Ceres Zrt., Abonett Kft., Gyulahús Kft. and Sofidel Hungary Kft. were in the spotlight. Tisza-Coop...
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Mountain villages: there will be less wine this year, but can be an excellent vintage
This year, the harvest began in all wine regions later than last year, with 15-20 percent yield loss expected for varieties affected by drought and spring fros – Légli Otto,...
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Trend change is around the corner in freight transport
The pandemic is likely to generate a trend change in freight transport: while Hungarian – mainly international-destination – road transport produced a major drop in the first half of 2020,...
Read moreOnline marketplaces can save Hungarian businesses
During the pandemic, more than a third of SMEs increased their sales in online marketplaces, according to representative research by GKI and eMAG. The survey examined, among other things, how...
Read moreFocusing on food chain safety
The Chief Veterinary Officer (CVO), thus the entire food chain supervision is directly subordinated to the Minister of Agriculture as of October 1, 2020. In the future, Dr. Lajos Bognár...
Read moreGKI: half of the teleworkers workked for a company based in Budapest or Pest County in September
In September, GKI Zrt. conducted a survey of the domestic employment situation among Hungarian enterprises. The questions were answered by 820 companies, the survey did not cover large multinationals. Compared...
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There is a special tax risk in the home office
Because of the coronavirus, a significant number of companies have switched to working from home. However, home office processes designed without due diligence can involve significant tax risks – EY...
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Mobile apps – Nike in 3-digit growth
Mobile experiences have become a vital part of Nike’s marketing strategy, providing a direct sales channel and a way to maintain one-to-one relationships with its most loyal customers. Nike drives...
Read moreFrostkrone launches new free-from range, Green Date
Frostkrone Food Group has launched a new free-from product line under the Green Date label inspired by fresh green vegetables. The products are not pre-fried and are free from gluten,...
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Student display competition 2020
POPAI Student Design Awards student display competition was announced this year, organized by POPAI Hungary in cooperation with Zewa as theme sponsor and the main sponsor of SPAR Group. Online...
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Analysts: dynamic wage increase remain this year
Until the end of this year, the rate of wage growth will remain around 10 percent, which will also be helped by the composition effect, with the exclusion of part-time...
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Aldi UK launches PL liquid cleaning concentrates and reusable bottles
Under its own Power Force label, Aldi UK rolls out recyclable cleaning concentrate liquids and reusable spray bottles that can be refilled up to four times without compromising on the...
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Constellation Brands acquires the American brandy company, Copper & Kings
For an undisclosed sum, Constellation Brands has bought the Kentucky-based American craft brandy company, Copper and Kings, whose portfolio includes also absinthe, gin and Destillaré liqueurs. The acquisition that followed...
Read moreTesco tests drone deliveries in Ireland
In an effort to reach ever more customers, Tesco trials drone delivery in Ireland, where its partner, Manna has already received a licence. The trial is limited to a few...
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