News and articles

Reliability, quality

The significance of excellent quality and reliability cannot be over-emphasised. The long term prospects of enterprises in the food business depend on these factors. Our ability to adapt to changing...

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Twice as much Pöttyös for Children’s day

This year over 40 thousand units of Pöttyös Túró Rudi have been delivered to hospitals all over the country as gifts for Pöttyös Children’s Day. This is double the quantity...

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News

Danone SA has sold its biscuit division to US based Kraft Foods Inc. for EUR 5.3 billion. The plans of the new owner regarding Hungary are unknown yet. Retail food...

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Chocolate bars recovering

Life is not very easy for chocolate bars nowadays. Healthy competition however, has resulted in growth not only for private labels, but also for brands successful in innovation, leading to...

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Friendly softeners – inside stores as well

Most softeners on the market are coloured, scented , even aroma therapeutic. New methods, such as fragrance marketing are playing an increasing role in trade marketing. The owners of leading...

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From store to store in Shanghai – Metro

Shopping tour in Shanghai. Our destinations: Metro, Lianhua (Chinese-owned supermarket chain) and Tesco. Our first stop is Metro, not only a temple but also a school of consumption here. The...

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Bonbonetti Choco Fruit

The new Bonbonetti product, Choco Fruit is dried plums from California covered in black chocolate....

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Customers as accomplices

If you have purchased a branded piece of clothing in the Italian black market lately, you are probably aware of the risk you have taken. Nowadays, it is not only...

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Borsodi sailing

Borsodi Sörgyár Zrt. has an unusual promotion for the summer. A sailing boat named Borsodi to be used by winners of the Borsodi prize game was launched on 28. June....

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From a love for wine to knowing consumers

There is no question about; the international wine sector has gone through the most revolutionary periods its history. The same has happened to the Hungarian wine sector for different reasons....

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Strong brands among fruit yoghurts

Fruit yoghurt is one of the largest food categories. According to data from the Retail Index of Nielsen, retail sales were up 7 per cent by April 2007 compared to...

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Eight out of ten households using softeners

According to data from GfK Hungária ConsumerScan, eight out of ten households use softeners. Those living with children or in a household of 3-4 persons buy softeners more frequently than...

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C&C premier – millions and billions

Metro established its first Chinese subsidiary with the JinJiang group, under the name Metro JinJiang Cash & Carry Ltd in Shanghai twelve years ago. Metro has 3 million registered customers,...

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Burn

Feel the energy of Burn heating up your senses – let your instincts drive you, party and dance till dawn! Agency: Starcom médiaügynökség/Ogilvy & Mather kreatívügynökség Customer: Coca-Cola Magyarország Product:...

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Continuous administration with difficulties

The Tax Office (APEH) collected Ft 73.2 billion ($384 million) from fees in the first seven months of the year; Ft 31.5 billion ($165.6 million) of the sum was channeled...

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CCHBC to invest in Russian plant

Coca Cola Hellenic Bottling Co is planning to invest in the construction of a plant in south Russia, according to local reports.  The soft drinks company was cited in Vedomosti newspaper as...

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Baltika prepares share buyback programme

The proposed move would result in increased profitability per share and an improvement in the capital structure, Baltika said .   The Russian brewer, which is majority controlled by Carlsberg and...

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New haircare program from Procter&Gamble

Face of the Pantene Full Spectrum Shine is Monika Ullman, actriss. The Full Sprectrum collection is on the shelves since June, television ad campagne starts in the autum.Beforehand the Pantene...

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From the end of September Friesland produces in Debrecen

Because of the hungarian milk market fight the board of the company decided to concentrate the produces in two plant in Debrecen and Mateszalka. Friesland wanted to sell its plant...

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HUF 13.5 million penalties in case of guar gum

Some of the company reported lately or not, or were behind the time with the revocation or worked not together with the authorities. In the last 6 weeks there were...

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(HU) Még idén megnyílik a 200. Spar

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(HU) Lépéskényszerben a Wal-Mart

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(HU) Drágul a hal is

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Plans for a Stronger Customer Protection

The Customer Protection Directorate, to merge with regional offices into a new National Customer Protection Authority from September 1 this year, will hire more staff from January 2008, Prime Minister...

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The NBH upped its 2007 CPI

The National Bank of Hungary is waiting 7.6% yearly inflation wich is 0.3% higer as the prognosis of Mai. The primarily warranted by rising oil and food prices. Next year's...

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The label is only a form?

Some manufacturers are deliberately 'hoodwinking' consumers over salt content, claims a new report from UK regulators. There is concern that consumers are being hookwinked and misled by some manufacturers who...

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Dioxin suspicion at Danone products in Romania

Danone Romania withdrawn from the market fruit yoghurts because of the suspicion that the products may be contaminated with a highly toxic compound, dioxin. The suspected products were immediately blocked,...

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Nestlé Hungaria won Best Practice Award

The initiatives of the biggest hungarian food industry company are good examples, which will be introduced in „CSR Best Practice 2006″ – issue of the Hungarian Public Relation Association. Nestle...

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