News and articles

Cadbury to buy Intergum

Cadbury's planned acquisition of the Turkey-based chewing gum manufacturer Intergum has been approved by the competition regulator. Cadbury announced the proposed 333m acquisition in June this year, claiming the move...

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Run on furniture – especially at IKEA

The Hungarian IKEA has reported HUF 38.6 billion revenues for its financial year ending 31 August, which is a 16% increase from FY2006. IKEA Lakberendezési Kft. had 4.7 million customers...

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Rotten Meat scandal in Germany

The rotten meat would be sold for Turkish doner kebab restaurants. Authorities had confiscated more than 11 tons of beef and turkey meat at a company based in the southern...

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Heineken fixed its 20-25% profit growth forecast

The Holland-based brewer said that net profit for the six months to the end of June fell markedly, by 30.4% year-on-year, to EUR302m, although net profit took a hammering from...

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Royal Unibrew buys Latvian brewery Livu Alus

The Danish brewer Royal Unibrew AS bought Latvia's third-largest brewery Livu Alus for 130 mln dkr.  The acquisition, which is subject to approval by relevant authorities, is expected to be...

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Bioethanol at Tesco from Monday

The Tesco Megapark in Pesterzsebet will be the first Hungrian and east-european gas station of Tesco where the green friendly drives can buy bioethanol. Europe second biggest hypermarket chain is...

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In contempt of restrictions sales grew in hypermarkets

According to annalist this is the year of discounters in the Hungarian retail. Nielsen datas show that the share of stores over 400 m2 grew with 2%, the 2500 m2...

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Cold, but big business – eiscream

Researcher Euromonitor figures that global ice cream sales are rising 2.5% annually and will hit $65 billion in 2010. Today, the $59 billion ice cream industry is dominated by two...

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New leader for Metro

José Maria Cervera (42) will become the new CEO of Metro Cash & Carry Hungary on 1. August. The new CEO had worked in various positions for the Spanish Makro...

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Rendezvous for beverage manufacturers in Nürnberg

The BRAU Beviale exhibition to be held in Nürnberg, between 14-16 November will be the meeting place for the European beverage industry. 1,400 exhibitors and over 36,000 visitors are expected...

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Pre-packaged meat dominant

Retail sales of meat products are growing. Nielsen market research has registered a growth of 8 per cent in terms of value, in compared to a year ago. For the...

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Well groomed body with well groomed brands

Tanned and shiny skin is the trend again, if we believe what we see in the new segment of the body lotion category, where marketing activities increasingly focus on attractiveness....

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No change in rankings according to purchasing power

According to a recent survey by the GfK group, no major changes have taken place on the list of counties ranked according to purchasing power. Budapest and Győr-Moson-Sopron county are...

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Sajtos pulyka grill kolbász

Practical size product, made 100 per cent from turkey, packaged on plastic tray with vacuum foil....

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Warm vodka and sweating women

Using conventional consumer surveys, Univer had failed to increase its sales in the Russian market as expected. They have however, found another method which can help to form a realistic...

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On the wings of melodies

According to Mood Media Group, a leading provider of background music, the positive effects of melodies are beginning to be used in Hungary as well to enhance customer satisfaction. MMG...

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Cleaning industry meeting in Berlin

CMS (Cleaning Management Services), the exhibition of the cleaning industry will be held between 18-21 September, in Berlin. So far, 350 exhibitors from 20 countries have registered....

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Forced development in the market of meat products

There is a noticeable shift taking place in the roles played by various categories of meat products. New ones keep appearing, while others disappear. High quality hams and the grill...

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Young age groups over represented

According to data from GfK Hungária ConsumerScan, 36 per cent of households purchased some type of body lotion in 2006. 3-4 strong households, those led by housewives not older than...

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Consumers more optimistic

According to the Consumer Confidence Index survey conducted by GfK Hungária and Corvinus University, the majority of the population is satisfied with its financial position and is optimistic regarding the...

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Ambi Pur sensitive

Ambi Pur sensitive is the first hypoallergenic air fragrance aerosol product line for home use. Dermothologically tested special formula developed to reduce the risk of allergic reaction on human skin....

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Esomar congress in Berlin, in September

Esomar the world-wide organisation of market researchers will have a richer than ever program for participants at its Berlin congress, to be held between 16-19. September. 40 presentations and many...

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More companies insolvent

According to a recent survey by Coface Hungary, 29 per cent more companies became insolvent in the first half of this year than a year earlier. The number of liquidations...

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Alimentaria in Lisboa

The Alimentaria – International Food Show has become a strategic meeting place for businessmen from Portuguese speaking countries and European markets. Over 1,000 exhibitors from 40 countries attended the exhibition...

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Modern thirst quencher in modern stores

Sport and energy drinks are among the most dynamically growing food categories. According to the Retail Index of Nielsen, retail sales have grown by 53 per cent in terms of...

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Detergents double crossing

Like in other categories, specialisation is the trend among detergents. Effectiveness, extra strength and the ability to be used on sensitive surfaces, like stainless steel are the key words today....

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Habits and loyalty in choosing a store

The majority of Hungarian consumers still visit stores of two or three chains regularly. According to the Nielsen ShopperTrends survey, most people prefer to buy items consumed on a daily...

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Cillit Bang

The power of Bang in washing up buckets as well now. Removes grease and stubborn stains effectively in the whole household and outside houses as well....

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„Philosopher pasta maker” on innovation

– Dramatic changes are needed in marketing – declared i Guido Barilla, president of Barilla holding at the ECR Europe conference held in Milan, where over 150 lectures had been...

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Healthier baby food

Following a long process of development which had cost HUF 30 million, the baby food product line of Univer Product Zrt. has become the first in the Hungarian market to...

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