News and articles
Larger packaging units experienced a bigger decline
Date: 2010-05-20 08:00:00
Data from GfK Hungária’s ConsumerScan indicates that 40 percent of Hungarian households bought some kind of family size ice cream in 2009. The average household purchased this cold delicacy 6...
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The fourth screen
Date: 2010-05-20 08:00:00
It caused a lot of excitement when in Nielsen’s first quarterly report the company audited the efficiency of programmes and ads in so-called 4th-screen broadcasts – these run on displays...
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Riceland’s prize game continues!
Date: 2010-05-20 08:00:00
This year started well for one participant of Riceland’s loyalty programme – players only had to collect 5 Riceland logos – as in both January and April one lucky winner...
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Consumer trust
Date: 2010-05-20 08:00:00
Food safety is important for every second Hungarian in deciding where to do their shopping, informs a Nielsen survey. Six out of ten Hungarians think the products they buy in...
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Inflation in Hungary is the highest
Date: 2010-05-20 08:00:00
In February 2010, in the EU-27 consumer prices were 1.4 percent higher on average, compared to prices in February 2009. The biggest increase was measured in Hungary (5.6 percent) and...
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Growth in terms of both value and volume
Date: 2010-05-20 08:00:00
The Nielsen Retail Index revealed that mineral water’s market position strengthened in retail: in April 2009-March 2010 value sales improved by 3 percent and neared HUF 47 billion, while Nielsen...
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Design and brand building the P&G way
Date: 2010-05-20 08:00:00
The significance of in-store marketing keeps growing. According to a report by Nielsen, in-store tools are more influential in shaping awareness than television. So Phil Duncan, the head of P&G...
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The first quarter of the European food retailing was successful
Date: 2010-05-20 00:01:40
The recovery from the crisis continued in the food retailing of the developed European countries: store turnover increased by 4, percent in value and 1 percent in volume, compared to...
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The foreign suppliers are cautious with the Hungarian firms
Date: 2010-05-20 00:01:35
According to the Atradius Credit insurance; the rate of late and non payments is the hihest ever in Western Europe in early 2010, so businesses increasingly turned to claim managers....
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Tesco recruits regional suppliers
Date: 2010-05-20 00:01:20
Tesco Global Stores Ltd. invites the local producers of Győr-Moson-Sopron, Zala, Vas and Veszprém counties to a supplier meeting. The Regional Supplier Forum, that will be held on the 3rd...
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One shopping center for nineteen thousand Pécs inhabitants
Date: 2010-05-20 00:01:00
Among the five big cities of Hungary (Debrecen, Győr, Miskolc, Pécs and Szeged), the highest number of shopping centers are in Pécs, the least in Debrecen, Miskolc, and (yet) in...
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Wal-Mart's first-quarter profit is a positive surprise
Date: 2010-05-20 00:00:40
The world's largest retail company, the Wal-Mart performed over the market expectations, primarily due to the good indicators of foreign sales, which offseted the weak domestic market performance. The company's...
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Goats and sheeps may escape from the electronic chip
Date: 2010-05-20 00:00:30
The European Parliament (EP), adopted the Hungarian amendment that the individual electronic identification (chip) should not be a mandatory in the cases of goats and sheeps under the age of...
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Consumer confidence is on its ten-month nadir in China
Date: 2010-05-20 00:00:20
In April consumer sentiment decreases for the second month, which can be associated with the government measures taken against economic overheating. China's consumer confidence index decreased by 1.3 points to...
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Flexibility remains the most important feature of the Cryovac ® BDF
Date: 2010-05-20 00:00:10
The new Cryovac ® BDF SOFT and Cryovac ® BDF Easy Opening solutions open up new horizons for product design, such as packaging and reducing costs. The new Cryovac ®...
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Several billion storm damages hit the agricultural sector
Date: 2010-05-19 00:01:45
The weekend rain caused several billion HUF damage to the country's agriculture. According to the Hungarian Chamber of Agriculture, more than 150 thousand hectares are under water. After the near...
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Another gold medal for the Demeter Winery
Date: 2010-05-19 00:01:33
The Demeter Winery of Eger was highly competitive at the Bordeuax-based Challenge International du Vin competition this year. The winery’s Hanga 2009 wine received Gold medal at the prestigious wine...
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Kür Club: help to build up confidence
Date: 2010-05-19 00:01:20
The SMEs, that want more attention are in a very difficult situation. It is difficult to excel among the competitors, find new customers or even retain the old ones. The...
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Butter has been getting more expensive for weeks now
Date: 2010-05-19 00:01:11
The price of butter increases for weeks now at the international markets, in some places the price rises were about 30 percent. The global demand for butter increases at the...
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Tesco helps the victims of the flood in Borsod-Abaúj-Zemplén county
Date: 2010-05-19 00:00:50
Several million HUF worth donations were allocated by Tesco for those who live in the North-Eastern region of Hungary. Tesco helps the families, who are in trouble, because of the...
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Quick Help from Borsodi to the municipalities that have difficulties
Date: 2010-05-19 00:00:40
In order to solve the catastrophic situation of the settlements of Borsod-Abaúj-Zemplén County, caused by the extreme weather, Borsodi Brewery Co. donated a 3 million HUF worth extraordinary donation. The...
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Tchibo gained Superbrands Award
Date: 2010-05-19 00:00:35
Tchibo, one of the leading distributors of the coffee market gained Superbrands Award . Superbrands The program is designed to raise awareness of the importance of the unity of brand,...
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New Turkey liver delicacies from Sága!
Date: 2010-05-19 00:00:30
The Sága in 2010 will use a new image. One of the important elements of the renewal is the new, more modern Sága logo. With the introduction of the new...
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Tube seal with diploma
Date: 2010-05-19 00:00:20
Henkel Loctite ® 55 Tube seal Tape gained a recognizing diploma on the 16th International Industrial Exhibition, the Industria. The Henkel Loctite ® 55 is a polyamide filaments twisted, silicone-based...
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A new, revolutionary Fa Men 3-D: A long-lasting freshness for men
Date: 2010-05-19 00:00:10
A modern man faces a lot of expectations. A good appearance is not everything, the scent should also be pleasant. The Fa Men 3-D Protect deodorants were developed for men...
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Suppliers versus Multis: differencies between law and practice
Date: 2010-05-18 00:01:45
The food processors are preaparing for group complaint against the chains. According to the informations of Népszabadság; the National Federation of the Food Processors (Éfosz) requested datas from its members...
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Shopping malls: Do not close the shops on Sunday!
Date: 2010-05-18 00:01:30
The limitation of the opening hours on Sunday is not timely in the current situation – assessed the Hungarian Association of Shopping Centers (MBSZ) on its Friday meeting. The association...
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Hungarian households are on diet
Date: 2010-05-18 00:01:12
Public dieting continued in the first quarter of the year. People increasingly pay back their foreign currency loans, so their housing and other consumption purposes indebtedness have reduced. In the...
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The healthy lifestyle is getting more important at the workplaces
Date: 2010-05-18 00:01:00
According to the research of Nestlé; the graduate students and college students expect healthier lifestyle from their workplaces. The questionnaire responses suggests that, compared to 2009, the number of those...
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