Company and Personal News
Danone shares can be subscribed
Date: 2009-06-02 00:01:00
Danone would utilize the 3.05 billion euros which would came from a preferential share issue on debt repayment and the purchasing of smaller rival firms – reports Világgazdaság Online. Danone...
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Growth and real optimism at McDonald's
Date: 2009-05-29 00:34:45
McDonald's has maintained its leading position. Seventy-nine million guests, 12 percent growth, a $ 38.7 billion HUF in turnover and 1.54 billion operating profit were last year’s results. The company...
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Deák Ferenc elected again
Date: 2009-05-29 00:29:00
Deák Ferenc who is the Managing Director of Henkel Hungary has been elected as the President of the Hungarian Brand Alliance for a further two years, on the General Meeting...
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Mars Hungary – less chocolate, more pet food this year
Date: 2009-05-29 00:28:58
Mars Hungary plans a turnover of 50 billion HUF for the 2009 financial year, stated, Ács Tamás the Executive Director of Mars Hungary on a press conference held in Budapest...
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Chiquita Ltd. abolished
Date: 2009-05-29 00:05:12
The Vác based fruit trader the Chiquita Hungary Trading Ltd. will be wound up. The company majority-owned by Chiquita Banana Company B.V. registered in the Netherlands, imported fruits, especially bananas...
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Lidl plans to enter Romanian market
Date: 2009-05-29 00:00:43
Discount food chain Lidl has advanced plans to enter the Romanian market and is currently scouting out potential store space, according to representatives of the company quoted by local newspaper...
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Liquidation of Herz Salami has been started
Date: 2009-05-28 00:32:00
The liquidation application against Herz Salami Ltd. became effective. It is begining of the liquidation of the 120 year old domestic company. The company's majority owner Jámbor János said, that...
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New sales director for POS Media
Date: 2009-05-27 08:00:00
Nikolett Neff, former in-store sales manager was appointed sales director of POS Media Hungary in March. She has been working for POS media since June 2004. Her tasks will include...
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Third place: Coke ZERO – Lauritzen Marketing – The impossible is possible
Date: 2009-05-27 08:00:00
The spectacular sampling campaign organised to support the introduction of Coke Zero was a great success among consumers and members of the jury as well. Young urban males were stopped...
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Hungarian salami under the protection of Brussels
Date: 2009-05-27 08:00:00
Budapest winter salami marketed under the Herz brand name in Hungary was granted protection by the competent EU commission in April. This decision has already generated new sales for the...
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Stainless donations this year as well
Date: 2009-05-27 08:00:00
Magyar Máltai Szeretetszolgálat and Vanish are to continue their campaingn to collect clothing this year as well. 8 tonnes of clothing was collected last year and cleaned in a laundry...
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Smurf invasion
Date: 2009-05-27 08:00:00
A new customer loyalty campaign has been launched by SPAR Magyarország Kereskedelmi Kft. Customers in INTERSPAR, SPAR, Kaiser’s and Plus stores will receive Smurf figures and points depending on the...
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Stores opening
Date: 2009-05-27 08:00:00
Tesco, Tököl Open: 25 March Chain: Tesco Store space: 1000 m2 SKU: 20 000 Spar, Balassagyarmat Open: 30 April Chain: Spar Store space: 688* m2 SKU: 6000 Spar, Érd Open:...
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Pawing Man, Crying Man and the rest
Date: 2009-05-27 08:00:00
The digital campaign conducted by Heineken to promote responsible alcohol consumption under the title “Know the signs” in 2008 was a success. Five archeotypes representing the most typical forms of...
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BAT Hungary turning green
Date: 2009-05-27 08:00:00
The efforts made by British American Tobacco Hungary in this year’s Green Office Competition were recognised by the “best work environment” title awarded by KÖVET Egyesület. The objective of this...
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Pál Dárdai and Arany Ászok supporting amateur football
Date: 2009-05-27 08:00:00
The 100th sponsorship package has been handed over by Arany Ászok Fociklub to Budapest Micro Club in the presence of Pál Dárdai, the popular midfielder of Hertha BSC. Nearly 1...
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In-store communication and the web
Date: 2009-05-27 08:00:00
Forest Papír did not use ATL communication last year. Their main BTL tool for supporting product introduction was a large display. They also have a good web site but do...
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Consistent expansion by Lekkerland
Date: 2009-05-27 08:00:00
Lekkerland AG & Co. KG convenience boosted its revenues by 3.5 percent to EUR 11.6 billion in 2008. EBITDA was up by 9.9 percent to EUR 136 million, while EDIT...
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Tento modernised
Date: 2009-05-27 08:00:00
The logo of the Tento brand has been modernised by the manufacturer Metsä Tissue. The reason behind the change was a consumer survey which had found that consumers prefer products...
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TUC biscuit manufactured in Székesfehérvár
Date: 2009-05-27 08:00:00
A new biscuit has been added to the assortment manufactured by the Székesfehérvár plant of Győri Keksz Kft. TUC is now manufactured with traditional products like Pilóta or Albert. The...
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New player in the insurance market
Date: 2009-05-27 08:00:00
A new Hungarian insurance company, Wabard Biztosító Zrt. entered the vehicle insurance market upon receiving its license on 27. October 2008. The insurance company is owned by VKH Kft. and...
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Univer supporting schools
Date: 2009-05-27 08:00:00
The names of the three schools which are to receive development funds from Univer were drawn in the presence of a public notary on 30. April, concluding a seven month...
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Magyar Posta Logisztika expanding its portfolio
Date: 2009-05-27 08:00:00
Magyar Posta Logisztika (MPL) has been the leader in the Hungarian domestic CEP market for years, with a market share of nearly 30 percent in 2008. According to László Bereczki,...
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Solar energy cooling Budaörs Tesco in the summer
Date: 2009-05-27 08:00:00
A huge solar heat collector panel has been installed on the roof of the Budaörs Tesco store which will supply energy for air conditioning both in the summer and the...
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With Kinder to Paris
Date: 2009-05-27 08:00:00
The main prize in the second stage of the “As many prizes, as reasons to unwrap” prize game organised by Ferrero Magyarország to promote Kinder was drawn on 23. March....
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(HU) Flora
Date: 2009-05-27 08:00:00
„Love your heart throughout your life because this is what drives you” – we want to encourage and inspire consumers to pay attention to cardiac health and also to adopt...
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