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They freeze coctails, don’t they?
While an indulgence in cocktails and a small ice cream cone once in awhile is fine, how many calories are you drinking trying to beat the heat? It’s way too...
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The future is here
Almost 15 years have passed since our readers held the first issue of Trade magazin in their hands. If I wanted to list how many things happened in these 15...
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Hungarian food processors receive enormous support: that is all they have to do for it
A decree of the Ministry of Agriculture was published on the detailed rules for the use of transitional support for food processing enterprises as part of the Economic Protection Action...
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Shopkeepers are still struggling in June
In the first half of June, store data showed 3.7% lower store revenue than before. This is worse than the 2.6% lag in May. In addition, we bought less goods...
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Sushi Chef Reviews Cheap Sushi – Video of the day
Review of Yoya Takahashi, chef at Hamasaku in Los Angeles...
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POPAI is celebrating a Hungarian victory again
Unusually, the Shop! organization’s Global Awards Celebration went online. On 25. June, a literally international rivalry light surrounded the prestigious event. Winners, gold medalists of the local competitions of POPAI...
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(HU) Már textiltermékekkel is csatlakozik az Auchan a Vedd a hazait! kezdeményezéshez
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Nations’ games – POP global competition
The winners of the local POP competitions can enter the Shop! Global Awards. This year the Global Awards included a total of 70 local gold winners from 12 Shop!/POPAI chapters...
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(HU) Vagyunk-e elég nagy piac a hard seltzerek érkezéséhez?
Hard seltzer (alcoholic flavored soda water) becomes a top drink – even the biggest brewers and other alcohol producers, giant brands (Smirnoff, Bud, Corona, Sam Adams) join the party and...
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Family vacations – camping at home
During the pandemic, American consumers are reinventing the joy of camping. As a result of the “stayathome” provisions, more and more families have started camp feeling in their backyard. On...
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(HU) Akár öt különdíjat is oda tudtunk volna ítélni! – Erdélyi Balázs cukrász ipartestületi elnök a Balaton Fagylaltja versenyről
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Omni-marketing from Australia
The POPAI and Shop! * chapters are watching each other on all five continents. This time we got a summary of omni-channel experience in retail and in the FMCG sector....
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Summer daydreaming with Stella Artois
Stella Artois is celebrating the start of summer with a weekly audio series hosted by talk-show star Andy Cohen while offering discounts on beer. Cohen narrates the “Daydreaming in The...
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Shrinking selling floors, growing backrooms, hybrid stores
Backrooms will grow to fill online orders and retail floors will become smaller and more focused on shopper experiences, according to one branding and design expert. Expanding e-commerce and turning...
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A tray which makes it easier to carry drinks – Video of the day
Super stable and safer: Tested to extremes way beyond what is necessary and you may even say a little over the top. Well, that’s all part of what we are...
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Seven changing consumer behaviors
An abrupt shift in consumer attitudes has resulted in significant behavioral changes that have ramifications across the commerce landscape. In this new reality, a consumer-first orientation to solution development is...
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Return of instore promotions
Promotions are loved by shoppers. The events of recent months, the panic stocking up, out of stocks, the expansion of the sales area due to the social distancing, the time...
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US video game sales hit historic high
Total industry consumer spending on video gaming in the U.S. reached a record $10.86 billion in the first quarter of 2020 (January– March), according to the Q1 2020 Games Market...
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Brands returning
Coca-Cola will restart its marketing efforts soon after pressing pause during coronavirus lockdowns. They operated largely in the digital space over the past few months. The brand took the decision...
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Vietnam Rice Export Prices Scale Eight-Year Peak As Rains Hamper Harvest
Vietnamese rice export prices hit their highest in more than eight years as traders struggled to meet rising demand and heavy rains hampered harvest in the Mekong Delta. Rates for...
Read moreAdidas and Allbirds team up to reduce footwear industry’s carbon footprint
Adidas and shoes retailer Allbirds have teamed up to launch a project to accelerate solutions in reducing the 700M metric tons of carbon dioxide emitted by the footwear industry each...
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“Race to Zero”: Nestlé supports acceleration of resilient zero-carbon recovery
Nestlé has joined “Race to Zero,” a global campaign that seeks to mobilize leadership and support from businesses, cities, regions and investors for a healthy and resilient zero-carbon recovery in...
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(HU) Összefoglaló a szabadtéri rendezvények megtartását és az utazási szolgáltatásokat érintő szerződésekre vonatkozó speciális szabályokról
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Tech savvy millennials: How many tech terms do they know?
While Generation Z have been hailed masters in all things ‘technical’, can the same be said about millennials? With many of us working from home, many millennials they are now...
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Walmart joins secondhand resale
Beginning 27. May, Walmart is offering some 750,000 pre-owned women’s and children’s clothing, accessories, footwear and handbags through a new partnership with resale site ThredUp. Free returns can be made...
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(HU) A tenger helyett vidékre vágynak a magyarok – állapítja meg az MTÜ legújabb kutatása
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European wine consumption is declining
According to forecasts, wine consumption in the European Union will decrease by about 8 percent this season due to the coronavirus epidemic – we read on blog.syngenta.hu. The closure of...
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Safety refrigerator – Video of the day
This structure is certainly the invention of a man whose belongings have often disappeared from a regular fridge. Gepostet von Ислам Кертиев am Mittwoch, 13. Mai 2020...
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Life beyond Covid-19 according to Nielsen
Governments around the world are edging toward plans to exit mass population lockdowns, albeit at different speeds and in different ways, but the persistent questions for business are around what...
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