Tag "#veddahazait"
Hungarian Product: Two hundred trademark users!
Date: 2022-01-24 08:51:44
2021 was a record year for Hungarian Product Nonprofit Kft., as the number of trademark using companies went above 200, the company cooperated with retailers 35 times, organised the Hungarian...
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Growing proportion of poultry liver patés
Date: 2021-11-08 11:51:06
With annual sales nearing 10,000 tonnes, meat spreads constitute a rather small segment in the processed meat category, with a 4-percent value share and a 5.7-percent volume share of the...
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SPAR comprehensively supports Hungarian products
Date: 2021-10-21 09:45:49
At a press conference organised for promoting SPAR Magyarország’s Hungarian Product Month, managing director Gabriella Heiszler told: they don’t just popularise buying Hungarian on a campaign basis, as SPAR has...
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Magazine: August is Hungarian Product Month
Date: 2021-09-24 06:27:56
This year Hungarian Product Nonprofit Kft. named August to be Hungarian Product Month for the first time. Managing director Eszter Benedek told that 9 FMCG companies and 5 retailers are...
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Step out of the box. Successful examples of unusual business steps
Date: 2021-05-20 10:23:28
Why does a meat company make a vegan product? What is a European juice producer doing in the Brazilian jungle and a brewery giant in Castle Hill? Examples of innovative...
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Less impulse buying, but the trends continue
Date: 2021-04-19 10:13:13
Chocolate, wafer and biscuit sales were affected very much by the COVID-19 pandemic. According to Sándor Sánta, president of Hunbisco, the Association of Hungarian Confectionery Manufacturers, sweets basically disappeared from...
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Magazine: Spreads fighting for a place on the knife
Date: 2021-04-14 07:27:25
In 2020 margarine, butter and other spread retail sales increased by two-digit numbers in the spring period; however, in the HoReCa sector demand fell for these products. Although in the...
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Trendy products from Maspex Olympos
Date: 2021-03-16 16:27:40
Patrícia Peres, brand manager of Maspex Olympos Kft. told our magazine that they rolled out the Apenta Light carbonated soft drink in grape flavour this January, following one of the...
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Príma campaign with #buyhungarian face masks
Date: 2021-01-25 18:06:38
In January Príma implemented a special promotion campaign: they gave Príma face masks to those shoppers who purchased three products with the Hungarian Product trademark at the same time online....
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Prima’s campaign with gift #veddahazait mask has started
Date: 2021-01-14 11:38:39
On January 11, the two-week campaign, which lasts for the duration of the mask set, began, in which Prima will give away gifts to customers who buy at least three...
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Hungarian Product is planning a busy next year
Date: 2020-12-15 09:44:01
Hungarian Product Nonprofit Kft.’s top activity was the #buyhungarian campaign this year, which will continue in 2021. Managing director Eszter Benedek told our magazine: the campaign that started in March...
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Liver paté: A small but strengthening category
Date: 2020-11-10 11:03:36
Liver paté is a small processed meat product category where sales are growing: 9,700 tons of liver paté is sold in a year – volume sales were up 3.4 percent...
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Hungarian products promoted on Coop Days
Date: 2020-10-01 12:12:10
On the COOP Hungarian Day events of Tisza-Coop Zrt. the products of Prima Maroni Kft., Ceres Zrt., Abonett Kft., Gyulahús Kft. and Sofidel Hungary Kft. were in the spotlight. Tisza-Coop...
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Kunsági Éden: Hungarian raw material, eco-friendly production method
Date: 2020-09-30 10:19:15
Kiskunfélegyháza-based NT Élelmiszertermelő és Kereskedelmi Kft. has been manufacturing refined sunflower seed cooking oils since 2004. The company is the Hungarian market leader in the private label cooking oil category,...
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CBA, Metro and Auchan joined the #buyhungarian campaign
Date: 2020-09-29 10:28:14
During the coronavirus pandemic the Hungarian Product Nonprofit Kft. launched its ‘Buy Hungarian! Protect domestic products!’ campaign, and several retailers decided to back the initiative. CBA was the first to...
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K&K Family: Our product selection keeps growing
Date: 2020-09-22 10:19:53
Kristóf Kemény, owner and managing director of ready-to-eat salad and vegetable company K&K Family Kft. informed: although their sales came to a halt in March, they were back a growth...
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Magazine: #buyhungarian grows into a movement
Date: 2020-08-10 07:36:59
More and more companies join the ‘Buy Hungarian! Support Hungarian food companies!’ campaign – informed Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. She told that any company can...
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