Tag "Procter & Gamble"

21 tons of product donation for Hungarian Red Cross

The first large-scale product donation arrived at the Papp László Budapest Sports Arena for the Hungarian Red Cross. In April, the organization received the Papp László Budapest Sports Arena for...

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New sustainability goals by Procter & Gamble

Just this week, P&G’s Family Care brands set new industry-leading commitments for their paper products to protect, grow, and restore forests globally. These new commitments span all P&G Family Care...

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Discreet safety even ‘on those days’

Procter&Gamble’s experts reported to us that 2018 had brought a sales growth for the whole segment, and sales of P&G’s Always brand had elevated by two-digit numbers. Under the Always...

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Magazine: Competing for the consumers – but obviously no sweating is involved!

According to Katalin István, brand and trade marketing manager of Henkel Magyarország Kft., deodorant sales grew above the beauty product average in terms of both value and volume in 2018. Roll-on...

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Helping the youngest babies

In Hungary the proportion of premature births is 9 percent – this means that 8,500-9,000 babies and mothers are affected in a year; more than 6,000 babies start their lives...

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Magazine: Laundry detergent brands are investing in the future

Although the laundry detergent market is saturated, sales have kept developing in the last few years. Gels constitute the biggest segment in the category, followed by the segment of powders that...

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Magazine: Confident deodorant market, widening product selection

In 2017 sales kept growing in the deodorant category. Brand manufacturers reported a single-digit sales growth in both value and volume. Noémi Patai, junior brand manager of Unilever Magyarország told our magazine...

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This tiny help will bring joy to thousands of families this year

The joint charity program of Procter & Gamble, SPAR Magyarország and the Hungarian Red Cross has ended. The “Small Help, Great Joy” fundraiser action was a huge success last year....

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Fragrance experiences in portions

The fabric softener market continues to grow in Hungary: in the last 12 months value sales augmented by 5.5 percent and volume sales jumped 7.2 percent. Nearly 40 million litres of...

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“Small help, great joy”

The Procter & Gamble and the SPAR Magyarország donated nearly eight and a half million HUF to the Hungarian Red Cross to support children in need. The “Small help, great...

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