Mondelēz - Trademagazin

New marketing director for Mondelēz in Hungary, the Czech Republic and Slovakia
Date: 2023-09-28 12:42:41

Mondelēz International has appointed Colin O’Toole as its new marketing director in Hungary, the Czech Republic and Slovakia. The new director is a marketing expert with great experience and a...

Nine Companies To Participate In Mondelēz International’s Start-Up Programme
Date: 2023-05-11 09:56:32

Mondelēz International’s innovation and venture hub, SnackFutures has announced that nine start-ups have been selected to participate in its third cohort of CoLab. The start-up engagement programme launched in 2021,...

Mondelēz Expands CoLab Programme To Focus On Food Technology
Date: 2023-04-24 09:31:24

Confectionery and snacking giant Mondelēz International has announced that it is now accepting applications for CoLab Tech, an accelerator programme aimed at helping start-up companies address challenges in food technology...

Mondelez expands its sustainable wheat production program in Hungary
Date: 2022-06-28 11:22:53

The American food company Mondelez, an international company is expanding its sustainable wheat production program in Hungary as well, and an increasing proportion of the biscuits made in the Székesfehérvár...

Mondelēz To Reopen War-Damaged Potato-Chip Plant In Ukraine
Date: 2022-06-28 08:50:18

Mondelēz International plans to reopen a potato-chip plant on the outskirts of Kyiv, which was closed following Russia’s invasion of Ukraine, a spokeswoman said. The Oreo cookie maker will continue...

Mondelēz to sell its chewing gum business
Date: 2022-06-13 08:00:18

Mondelēz International Inc plans to sell its chewing gum business, including brands Trident and Dentyne, and the Halls cough drop brand. The company intends to focus on chocolates and snacks...

Magazine: Little things add up to big things
Date: 2022-06-02 06:54:24

By last year shoppers got over the first shock of the pandemic and started spending more time in grocery stores, which led to an increase in the sales of impulse...

Twist-and-Seal packaging for Cadbury Duo by Mondelēz
Date: 2022-05-11 08:00:23

Mondelēz International has introduced a twist-and-seal packaging for the Cadbury Duo range, providing consumers with portion control options. The new packaging will allow customers to reseal and save a part...

Confectionery manufacturers would like a strong Easter
Date: 2022-03-18 09:31:32

There was a pandemic situation at last Easter too, but consumers didn’t really care about it: sales of Easter confectioneries increased by double-digit numbers in comparison with the previous Easter...

An open goal situation: New innovation from Sport bar
Date: 2021-11-26 10:05:14

In August Mondelēz’s Sport bar entered the Napolitaner segment with new product Sport Ziccer. Sport brand manager Krisztina Nagyidai told: Sport Ziccer is available in 36g and 49g formats. Sport...

Mondelēz puts private label products in recyclable packaging
Date: 2021-10-06 17:20:03

From August 2021 Mondelēz’s Dairylea (the leading processed cheese brand in the UK) and Philadelphia (the leading soft cheese brand in the UK and Ireland) products are marketed in recyclable...

Nestlé, PepsiCo, Unilever, Mars and Mondelēz propel UK flexible plastic recycling with new fund
Date: 2021-05-28 08:10:29

Producer compliance scheme Ecosurety and environmental charity Hubbub are launching The Flexible Plastic Fund, a UK industry initiative aimed at making flexible plastic recycling economically viable for recyclers and easier...

Magazine: Emotionally the most effective FMCG commercials in 2020
Date: 2021-05-12 07:22:45

2020 created challenges for the marketing profession as well. From the spring commercials that used to serve sales and brand building purposes were focusing on solidarity and on helping each...

Sustainable POP at Mondelez
Date: 2021-04-28 10:46:45

This year’s first POPAI Hungary Association meeting was hosted by Zsófia Réti, Mondelez’s customer activation manager CZ-SK-HU. The topic was the company’s global, regional and Hungarian sustainability strategy, and the...

Mondelēz International Cuts Plastic Windows From Its Easter Eggs In UK & Ireland
Date: 2021-03-17 08:10:29

Mondelēz International has removed more than 6.4 million plastic windows from chocolate eggs on sale in the UK and Ireland this Easter, taking 5.4 tonnes of plastic out of the environment...

Last year the Easter rabbit stayed put, but this year it plans to hop
Date: 2021-03-04 09:48:18

The premiumisation process didn’t stop Easter confectionery was one of the biggest loser FMCG categories of the coronavirus pandemic that broke out in March 2020. Families spent their money on...

Mondelez International to invest £15 million in Bournville to create a new production line for Cadbury Dairy Milk tablets
Date: 2021-02-11 08:50:06

Mondelēz International, makers of the nation’s favourite treats including Cadbury Dairy Milk, BelVita, Maynard’s Bassetts and OREO has announced plans to invest £15 million into its Bournville site, the heart...

COVID-19: In quarantine abroad
Date: 2020-10-14 09:30:34

Four FMCG managers talked to our magazine about the days they had spent in quarantine abroad during the coronavirus pandemic. Eszter Rajz (from now on abbreviated as RE) works for...

Mondelēz To Test Digital Watermarks For Recycling Packaging Materials
Date: 2020-10-11 08:50:08

Mondelēz International has announced plans to test digital watermark technology to ensure better sorting and higher-quality recycling of packaging materials in the EU. It has partnered with AIM – the...

Mondelez Hungary participates in the sustainable wheat production program
Date: 2020-08-04 11:25:29

Hungary participates in the Mondelez International sustainable wheat production program. The Harmony wheat grown in this way was harvested in Hungary for the first time at the end of July....

Magazine: Good period for chocolate and wafer bars
Date: 2020-07-18 07:41:44

Before the coronavirus pandemic and the measures to stop its spreading hit the impulse categories hard, chocolate and wafer bar sales had grown considerably. Last year value sales augmented by...

Four Hungarian Nominees for the GlobalShop trade show
Date: 2020-04-30 07:00:52

For the first time, this year POPAI Hungary Association – with the sponsorship of Zewa and SPAR – organised the POPAI Student Design Awards. This competition followed in the footsteps...

Magazine: Generation Y is coming – and they want everything at once
Date: 2019-09-30 07:56:58

As the purchasing power of Generation Y – consumers born between 1980 and 1995 – is growing, various aspects of sustainability are becoming more and more important. So that FMCG companies...

Magazin: Figurák díszlépésben
Date: 2019-09-20 07:00:22

A fizetőképes kereslet nevéhez méltóan egyre többet fizet év végén a szezonális édességekért. A piacon a kakaóbevonós mikulások és konzum szaloncukrok csillaga már korábban leáldozott. Immár a speciálisabb, hozzáadott értékkel...

In harmony with nature – in biscuit production too
Date: 2019-07-30 09:05:58

Mondelez International expands its sustainability programme further: there are already 1,700 farmers from 7 European countries participating in the Harmony project. The company’s goal is to supply each of its European...

Mondelēz To Secure Cocoa Needs Through Cocoa Life Program By 2025
Date: 2019-05-09 11:50:18

Mondelēz International has announced its commitment that, by 2025, the Cocoa Life sustainability programme will deliver 100% of the cocoa volume needed for the company’s chocolate brands. The news follows...

Magazine: Self-rewarding and chocolate bars
Date: 2019-04-10 07:59:10

In spite of rising ingredient prices and the public health product tax (NETA), the chocolate bar market is doing well. The reason of this is the increase in Hungarians’ purchasing power...

Magazine: POPAI ended the year at HEINEKEN
Date: 2018-12-12 10:29:35

HEINEKEN welcomed the last POPAI Association meeting on 8 November. Tímea Berki and Viktória Ozoróczy were the hosts, and national trade marketing manager Ms Berki gave a presentation about the...

Let’s turn each day into Christmas with Milka!
Date: 2018-10-15 09:34:51

Sales by Mondelez in the seasonal segment grew above the average Seasonal confectionery products play a special role in the life of Mondelez, forming a stable pillar in the chocolate...

The Mondelez moves the production of Negro sweets to Turkey
Date: 2018-09-20 11:12:05

The Mondelez International, snack maker company will relocate the production of Negro sweets to the plant into Gebze, Turkey by the end of June next year. So the sugar factory...

New marketing director for Mondelēz in Hungary, the Czech Republic and Slovakia Date: 2023-09-28 12:42:41

Nine Companies To Participate In Mondelēz International’s Start-Up Programme Date: 2023-05-11 09:56:32

Mondelēz Expands CoLab Programme To Focus On Food Technology Date: 2023-04-24 09:31:24

Mondelez expands its sustainable wheat production program in Hungary Date: 2022-06-28 11:22:53

Mondelēz To Reopen War-Damaged Potato-Chip Plant In Ukraine Date: 2022-06-28 08:50:18

Mondelēz to sell its chewing gum business Date: 2022-06-13 08:00:18

Magazine: Little things add up to big things Date: 2022-06-02 06:54:24

Twist-and-Seal packaging for Cadbury Duo by Mondelēz Date: 2022-05-11 08:00:23

Confectionery manufacturers would like a strong Easter Date: 2022-03-18 09:31:32

An open goal situation: New innovation from Sport bar Date: 2021-11-26 10:05:14

Mondelēz puts private label products in recyclable packaging Date: 2021-10-06 17:20:03

Nestlé, PepsiCo, Unilever, Mars and Mondelēz propel UK flexible plastic recycling with new fund Date: 2021-05-28 08:10:29

Magazine: Emotionally the most effective FMCG commercials in 2020 Date: 2021-05-12 07:22:45

Sustainable POP at Mondelez Date: 2021-04-28 10:46:45

Mondelēz International Cuts Plastic Windows From Its Easter Eggs In UK & Ireland Date: 2021-03-17 08:10:29

Last year the Easter rabbit stayed put, but this year it plans to hop Date: 2021-03-04 09:48:18

Mondelez International to invest £15 million in Bournville to create a new production line for Cadbury Dairy Milk tablets Date: 2021-02-11 08:50:06

COVID-19: In quarantine abroad Date: 2020-10-14 09:30:34

Mondelēz To Test Digital Watermarks For Recycling Packaging Materials Date: 2020-10-11 08:50:08

Mondelez Hungary participates in the sustainable wheat production program Date: 2020-08-04 11:25:29

Magazine: Good period for chocolate and wafer bars Date: 2020-07-18 07:41:44

Four Hungarian Nominees for the GlobalShop trade show Date: 2020-04-30 07:00:52

Magazine: Generation Y is coming – and they want everything at once Date: 2019-09-30 07:56:58

Magazin: Figurák díszlépésben Date: 2019-09-20 07:00:22

In harmony with nature – in biscuit production too Date: 2019-07-30 09:05:58

Mondelēz To Secure Cocoa Needs Through Cocoa Life Program By 2025 Date: 2019-05-09 11:50:18

Magazine: Self-rewarding and chocolate bars Date: 2019-04-10 07:59:10

Magazine: POPAI ended the year at HEINEKEN Date: 2018-12-12 10:29:35

Let’s turn each day into Christmas with Milka! Date: 2018-10-15 09:34:51

The Mondelez moves the production of Negro sweets to Turkey Date: 2018-09-20 11:12:05