Tag "Henkel Magyarország Kft"

Henkel Hungary received the Green Pledge trademark

Henkel Magyarország Kft. earned the green mark for its sustainability education campaigns, which were jointly evaluated by three advertising professional organizations as good practice in the application of environmental protection...

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Cleanness in large portions

Sales grew in the cleaning product category in 2022, but this growth was driven by the higher product prices. Also because of the price increase, there has been a small...

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Henkel: the local glue factory celebrated its 10th anniversary

Henkel’s Hungarian subsidiary celebrated several milestones this year. On the one hand, it has been 35 years since the international large company – open to the Eastern European market –...

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Milestone: Henkel appeared on the Hungarian market 35 years ago

Henkel appeared on the Hungarian market more than three decades ago, exactly 35 years ago. Since entering the market in 1987, the company has played a prominent role in supplying...

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We announce winners of this year’s Symbol of Sustainability Competition

Trade Magazin announced the Symbol of Sustainability competition for the third time. The goal of the competition is to present by Trade Magazin every year, as many successful projects as...

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In the spirit of practicality

According to Nikolett Szőke, Unilever Magyarország Kft.’s gifting brand manager, in 2020 the market of Christmas gift sets was heavily influenced by the pandemic in the beauty care category, and...

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Magazine: Strong Brands, Strong Immune Systems

In this piece Henkel CEO and BGA Hungary President Ágnes Fábián gives us again her account of the previous business year along with some personal insights into the Covid issue....

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Female president at Joint Venture Association

On 27 May 2021, the Joint Venture Association held its annual and annual general meeting and elected Dr. Ágnes Fábián, Managing Director of Henkel Hungary Kft. as the new Chairman...

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Magazine: We don’t hesitate when it comes to doing the dishes

According to Dóra Szűcs, brand manager of Henkel Magyarország Kft., the coronavirus pandemic influences the washing-up product market too, as sales grew by two-digit numbers in 2020 for the first...

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N.A.E. Purezza washable and reusable cleansing pads

N.A.E. Naturale Antica Erboristeria is an authentic beauty care brand, the roots of which are in Italian herbal sciences. The brand’s latest organic cotton pads are washable and can be...

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Magazine: Cleanliness is more important than ever before!

Zsuzsa Petrikovics, brand manager of Unilever Magyarország Kft. reported to Trade magazin that sales in the cleaning product category grew by a single-digit number in 2019. Then in March-April 2020...

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Brands and trends amidst the pandemic

In this piece, Henkel CEO and BGA Hungary President Ágnes Fábián gives us her account of the previous business year along with some refreshingly personal insights into the current Covid-19...

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Hair nourishing at the highest level

According to a survey made by L’Oréal Magyarország, sales in the hair care category augmented by 3.7 percent in value but dropped 4.4 percent in volume in 2019. The company...

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Magazine: Dishwashers are taking over

According to Dóra Szűcs, brand manager of Henkel Magyarország Kft., the engine of the washing-up product sales growth is the increasing penetration of dishwashers. The sales growth is the biggest...

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Fa Brazilian Vibes

Fa has developed its first shower gels which contain 100-percent natural plant extracts, and are free from mineral oils and paraben. Fa’s first aluminium sulfate-free deodorants have also been launched....

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Syoss Pure micellar shampoos

Products in the Syoss Pure Volume range contain no silicone, paraben, mineral oil and artificial colouring, and they enhance hair volume. The micellar shampoo has special cleansing agents that help...

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#Pure Color hair colour

The new #Pure Color hair colour product gives you a glossy and intensive hair colour that lasts for 8-10 washes. This hair colour gel that contains cactus and aloe vera...

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Prize game for a greener future

Henkel and Rossmann organised their prize game for the third time, in which the main prize was a HUF 2-million budget for playground refurbishment. This year’s winner was the Albertfalvi...

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Gliss Kur Purify&Protect hair care

Protect your hair from city dirt and dust with the new Gliss Kur Purify&Protect hair care products! Made with a 0-percent silicone and 0-percent artificial colouring Gliss Kur formula, this...

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Magazine: Strong brands in a digital age

In May Henkel celebrated 30 years in Hungary with a spectacular event. The host was managing director Dr Ágnes Fábián, who had been elected president of Branded Goods Association Hungary...

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Magazine: Multifunctional expectations in hair care

In the last few years consumers started economising a little in buying cosmetic products, too. Before the economic recession they were using 2-3 different products for the same purpose, but...

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Perwoll Care & Repair

The long history light duty detergent brand, Perwoll introduces a new innovation in October: Perwoll Care & Repair, which now satisfies a consumer need, The latest innovation cares for the...

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The Henkel has signed an equal opportunities agreement

The Henkel Magyarország Kft. is among the first companies in Hungary that signed the Diversity Charter, which aims to fight against discrimination and supports equal opportunities. Fábián Ágnes, managing director...

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