Company and Personal News

Tesco 3Q sales rose more than 10%

The company has a 25.7 percent rise in international sales. The supermarket group, which runs over 3,200 stores across the world,  had 11.8 percent sales increase in the 3. Q....

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Kraft Completes Acquisition of Groupe Danone's Global Biscuit Business

The acquisition includes biscuit operations and assets in more than 20 countries, including 32 manufacturing facilities. Kraft said that the addition of Danone's biscuit business will transform the company's international...

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HUF 100 million packaging developing at Hungerit

The warranty period growth to 18-21 days. The new developed packaging system use the technology of Sealed Air Cryovac. The Multiivac Darfresh packs one ton per hours. The DARFRESH® packaging...

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Sio steps on the Energy drink market

From 1. January 2008 Sio-Eckes is the local distributor of Bomba! Energy drink in Hungary. Next year Sio will offer four soft-drink brands, the Sio and hohesC fruit drinks, the...

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New Christmas Credit Offer by Tesco

Tesco branded electronic goods are sold for 12 months credit, without any interest.  The retail chain starts this christmas season with a new bank contact. Hungarian Cetelem Bank offers six...

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Tesco US in top ten supermarkets by 2015

British grocer Tesco Plc could sales $10 billion with its Fresh & Easy n the United States by 2015, TNS Retail Forward said  "There is demand for this type of...

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6th renewed store of METRO was open in Nyiregyhaza

In the next years all METRO stores will be renovated. The METRO Cas&Carry Nyiregyhaza opened in November. In the store the retail spaces are bigger as before and the supply...

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Fütyülős on the Budapest-Bamako Rally

Charitable contributions of most popular product of Zwack. Budapest-Bamako rally is a charity Africa run, starts on 12 January 2008. On the end of the tournament, in capital of Mali...

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Brilliant Tesco start in the US

Fresh & Easy Neighborhood Market is going down well with shoppers.  Fresh & Easy has now been open for nearly three weeks, with 13 stores trading in Los Angeles, Las...

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HUF 24 million donation by Real

This year 12 children foundation get HUF 24 million from Real Hungaria Elelmiszer Zrt. It was the fifth autumn, that Real paid charity from its own branded products sold in...

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Tea filters in the convoy

Sara Lee Hungary Zrt has donated nearly 215,000 tea filters to the II. Convoy of Donations organised by the Food Bank. The total value of tea and coffee donated by...

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Milk and soya: healthy development

Mona had started its existence as an Austrian co-operative milk farm, later turning into a European group of companies with annual revenues in excess of EUR 100 million. They have...

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Things to change in stores

Sándor Baja, export director of Eckes granini emphasised the increasing role of trade marketing. He pointed out that 70 per cent of purchasing decisions are made at the point of...

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KotyoGO winning

Rajmund Domán, a student of industrial design has become the winner of this year’s Art Award created by Henkel Central Eastern Europe. The award comes with a EUR 7,000 prize...

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New concept for the perfume department

Klára Molnár, trade marketing manager of L’Oréal collected the information needed for making a good trade marketing plan. She spoke about the steps L’Oréal has taken to create a pleasant...

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Toffifee expecting drawings for Santa Claus

A prize game will be held by Storck Hungária Kft. between 15-30. October. The competitor submitting the best drawing will be able to travel to Lappland with his/her family....

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Digital communication is the future

Mrs. Csík Dr. Klára Kovács, managing director of Karrier és Stílus Tanácsadó Kft., lead the discussion about the future of communication. Zsuzsa Gábos, media research director of Szonda Ipsos held...

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French weeks for the Delhaize group

“French weeks” were held between 5-18. November in 7 Cora hyper markets and 80 Match stores, as part of the French Business Year in Hungary series of events....

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TV getting most of the money spent by the FMCG sector

Éva Dancs, researcher of TNS Média Intelligence spoke about the composition of ATL expenditure in the FMCG sector and the relevant trends. Total expenditure by the Hungarian FMCG sector was...

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WhiskyNet

The intention of WhiskyNet Kft. is to provide the widest assortment of whiskies at reasonable prices in Hungary, using the Internet. Their assortment is composed of over 300 Scottish, Irish,...

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Nice and accurate targeting

Bertalan Bognár, head of marketing, Mail Division of the Hungarian post Office spoke about the data base gathered from their survey conducted in the spring. The data base can be...

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News

Disney figures to make Tesco packaging more attractive in England. According to plans, the cartoon figures will appear on items for a target group which includes children as potential consumers....

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BioFach: Hungarian visitors in top 10

Looking at the statistics of the BioFach exhibition, Hungarians seem to display a deep interest in the bio-market by international standards. 530 Hungarians have been registered at the last exhibition,...

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Changes in the in-store world

Tímea Pesti, managing director of HL Display and the chairwoman of Hungarian POPAI began her presentation by describing the proportion of impulsive purchases in various sales channels in the UK....

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New HR director for BAT

Zsuzsanna Tóth has been appointed the head of HR by BAT. She is one of the young talents who have participated in complex projects of the market leading tobacco company...

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Sweets at the Cologne ISM: boom with higher prices

The ISM exhibition held in Cologne has come into the focus of attention again, as a result of the global boom in the sales of sweets. This event is to...

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