Company and Personal News
Kraft to focus on 10 brand
Date: 2008-09-08 00:00:00
Kraft Foods Inc will focus on 10 countries and 10 brands to expand internationally, the unit outside the United States should produce more than $18 billion in sales in 2008....
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OBI reposition campaign
Date: 2008-09-08 00:00:00
Costumers said OBI has a market oriented offer, consumer's friendly service kit and attractive prices. This spring OBI made an attitude research about itself and the whole DIY market in...
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Congratulations for winning the Focus!
Date: 2008-09-05 08:00:00
Prizes in the Chio Magyarország promotional campaign concluded on 30. May included 33 Piaggo scooters and a Ford Focus Trend....
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Pronto padlófényező viasszal, Pronto fa- és laminált padlófényező viasszal
Date: 2008-09-05 08:00:00
Owing to their special formula, new Pronto floor polish products make floor surfaces shiny and emphasise their natural beauty without scrubbing....
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Häagen-Dazs in Hungary as well
Date: 2008-09-05 08:00:00
The legendary Häagen-Dazs ice cream is now available in Hungary as well. It is sold in 10 flavours by retailers, while the full 24 flavour range is available in the...
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Mr Muscle lefolyótisztító granulátum
Date: 2008-09-05 08:00:00
The new sink cleaner granulate removes stains from kitchen and bathroom gutters with the efficiency Mr. Muscle is known for, without damaging the water pipes....
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New marketing officer for SIÓ
Date: 2008-09-05 08:00:00
Krisztina Gurály joined the marketing and sales team of SIÓ-ECKES Kft on 14. July. As trade marketing manager, she will be responsible for partner specific activities, POS activities and materials,...
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With PICK to Beijing
Date: 2008-09-05 08:00:00
The main prize of the PICK Snack prize game held by PICK Szeged Zrt in July was handed over in the beginning of August. Mariann Fekete from Sopron has won...
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Fonte Verde természetes ásványvíz 0,75 l PET-kiszerelés
Date: 2008-09-05 08:00:00
The new, 0,75 litre Fonte Verde natural mineral water provides everyday convenience and the most important preconditions for feeling good....
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New faces in the management of Bat
Date: 2008-09-05 08:00:00
László Hunyady (34) was appointed brand marketing director of BAT Hungary, which is a new position within the company. He is going to be responsible for brand strategy in the...
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New shapes and products by NIVEA face care
Date: 2008-09-05 08:00:00
NIVEA VISAGE has completely renewed its assortment, which is now available with new design, new formulas and a new colour brochure. NIVEA products have been divided into separate groups according...
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New stretch foil packaging for cheese
Date: 2008-09-05 08:00:00
A new type of stretch foil packaging has been developed especially for cheese by Sealed Air Cryovac....
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KIT KAT Chunky Cappuccino
Date: 2008-09-05 08:00:00
The crispy KIT KAT wafer filled with delicious cappuccino cream is irresistible. Limitált kiadás!...
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Kinder pirate ship coming
Date: 2008-09-05 08:00:00
The Kinder brand has real adventure waiting for children. The Kinder Surprise Pirate Ship is under construction. The ship will offer a wide range of entertainment for 3-10 ten year...
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Abundance of innovations for hair
Date: 2008-09-05 08:00:00
As Anikó Csepeli, from L’Oréal Magyarország has told us, the size of the hair care market is HUF 13 billion at present and it is expanding both in terms of...
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Active Friesland brands
Date: 2008-09-05 08:00:00
Two innovations have been launched by Friesland Zrt this summer. A coffee cream milk has been added to the Completa assortment. As growing health-consciousness has become a priority for the...
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Hygolet Sit Down higiénikus toalettülőke-rendszer
Date: 2008-09-05 08:00:00
100% germ free automatic toilet seat system...
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New plant in Szabadegyháza
Date: 2008-09-05 08:00:00
The largest maize processing plant in Europe was opened on 11. July in Szabadegyháza. In addition to food, a substantial quantity of bio-ethanol is also produced in the plant. Hungrana...
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János Kiss in favour of unity
Date: 2008-09-05 08:00:00
Bringing an end to disunity has been one of the objectives motivating János Kiss in accepting the position of chairman of the examination committee of Educatio CulinArtist Chef Academy established...
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Bio baguettes by Ceres
Date: 2008-09-05 08:00:00
Pre-baked, bio mini baguettes made from bio flour and intended for health conscious consumers have been added to the Ceres ZRt. product range....
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Infiore150, Infiore50
Date: 2008-09-05 08:00:00
New, 33×33 cm size napkins for gastronomy...
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Third Tchibo store opening
Date: 2008-09-05 08:00:00
The third Tchibo coffee store was opened in MOM Park, on 17. July. Tchibo’s intention with promoting coffee culture in Hungary is to combine a modern lifestyle with the traditions...
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Kozák Ákos: Treasure hunters (A snapshot of Hungarian consumers)
Date: 2008-09-05 08:00:00
It was a little weird, reading a book by an author I know personally quite well. I think it takes a lot of courage to write a book about Hungarian...
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Alcohol-free Dreher reborn
Date: 2008-09-05 08:00:00
Dreher Sörgyárak Zrt launched a new alcohol-free beer in July. Dreher 24 is to replace Dreher Alkoholmentes in the Dreher assortment. It’s available in 0.5 and 0.33 litre bottles and...
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Cherry Queen Marcipán
Date: 2008-09-05 08:00:00
Sour cherry bon-bon made with marzipan, the latest favourite for gourmands has arrived....
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New sales director for LLP
Date: 2008-09-05 08:00:00
Attila Biber was appointed the new sales director of LLP Budapest on 1. July. Previously, he had been a head of division with Microsoft Magyarország. His objective is to enhance...
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Aspects of convenience
Date: 2008-09-05 08:00:00
As life is short, the quick solutions offered by convenience products represent added value. I had some questions for Zoltán Fekete, Category Operations Ma nager of Unilever about their convenience...
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New water proof labels from M-real
Date: 2008-09-05 08:00:00
Two new paper labels have been launched by M-real Consumer Packaging: Simcastor Label WS and Simcastor Label WSE. The labels are intended for use by the beer and beverage industries,...
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