Company and Personal News

NESCAFÉ 3in1 Gold

A new premium category has been opened in the market of 3 in 1 products by NESCAFÉ 3in1 Gold. This speciality is developed by using freeze dried technology process which...

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Univer celebrating by launching new projects

Apart from various events, Univer is celebrating the 60th anniversary of its foundation by launching two major projects in 2008. A new production facility is being constructed by Univer Product...

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GS1 Roadshow in five major cities

The GS1 open Day was held by GS1 Magyarország for the second time in September 2008. This is a conference for the users of GS1 systems, which offer solutions to...

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A Dutchman in Düsseldorf

Frans W. H. Muller (37) graduated at the University of Rotterdam, also obtaining an MBA. He joined the Metro subsidiary in the Netherlands in 1997. In 2002, he was elected...

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22nd Olympics for Chefs

The 22nd IKA International Gastronomy Exhibition was held in Erfurt between 19-22 October. This event is better known in Hungary as the Olympic Games for Chefs, which is held once...

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Nestea Snowy Plum

The second winter edition of the NESTEA ice tea product line: pleasant flavours of natural black tea and plum are combined with the aroma of honey and clove in NESTEA...

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Towns sponsored by Heineken

A social responsibility project was launched by Heineken Hungária Sörgyárak Zrt. in October. The project is intended to provide support for towns where the brewery industry has its roots. Citizens...

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Excellent Hungarian Food in Spar chains

SPAR Magyarország Kft. has won the tender published by the Agricultural Marketing Centre for the in-store promotion of products using the Excellent Hungarian Food trademark. The campaign was launched on...

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Third in the world

Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....

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Olympos citromlé

New premium Olympos 100% lemon juice in bottles containing the juice of 1 kg of lemon, by Olympos, the market leader in lemon juice....

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NIVEA FOR MEN hajhullás elleni rendszer

Hair conditioning polymers in the shampoo protect hair and make it stronger, in addition to preparing the skin to absorb tonic more effectively....

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IMIGe turning into POS Media

IMIGe changed its name to POS Media Hungary in September. POS Media Hungary is a media holding established in 2007, where the English SAS is also a partner....

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News

Cheaper products boosting sales for Sainsbury. Sales of the third largest British retail chain were up by 8,4 percent (5,3 percent without fuel) in the second quarter ending on 4....

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Zewa Softis Aromathera

Zewa Softis Aromathera is a unique innovation by Zewa in the market of paper tissue, which helps us in relaxing anywhere....

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SOLE Flört túródesszertek 30 g (natúr, domino, eper, barack)

The appearance of the SOLE „cottage cheese chocolate” product line has been completely renewed, with unique, premium category packaging....

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New managing director for Hill and Knowlton

Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...

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Faith in ourselves instead of pessimism

Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....

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Zewa Fresh nedves toalettpapír

Wet toilet paper is the next step in development of the toilet paper segment, which provides a feeling of perfect freshness....

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Tchibo islands in Interspar

„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...

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Question:

My question for István Tivadar Szabó, CEO of Cerbona is: How do you see the market position of functional food in Hungary in the light of the sales strategies followed...

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Pickwick tea

The Pickwick product line is to be gradually renwed from November 2008. The products will be available in new packaging with refreshed design....

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Lucullus tört chili paprika, morzsolt rozmaring, morzsolt tárkony, őrölt gyömbér, szárított metélőhagyma

New products are to be added to the renewed Lucullus spice product line during this season....

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Two stars and two innovations for Spar

Marcia Cross from Desperate Housewives will be the face of the new Splenid product line recently launched by Spar. This is the first time that Marcia Cross appears in an...

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Answer:

We are proud to be able to answer this question as one of the leading companies in the category of cereals. Functional food is one of the driving forces behind...

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Disney Mézes szaloncukor kakaós étbevonó masszával mártva

The honey fondant contains real, natural honey powder. It is a unique product with a pleasant, honey-like flavour and fragrance....

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Fűszermalom/Lucullus

New products are to be added to the renewed Lucullus spice product line during this season....

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Sporty gifts from dm

HUF 40 million has been donated to 40 schools by the dm drugstore chain for the purpose of buying sports equipment. The „Together for the joy of sport” project is...

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Same but different…

What does being “different” mean? The answer is our unofficial slogan: „Fast, quality-conscious, need-oriented”. Qualiroll is not the only company in the world selling bandage, film, paper for plotters, labels...

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Tibi rumízű-diós krémmel töltött étcsokoládés szaloncukor

Fondant made with black chocolate and filled with soft rum-walnut flavoured cream....

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