News and articles

Only 20 in Hungary but 40 in the USA – Happy Birthday Big Mac!

Yearly 4 million Big Mac are sold in Hungary, it meens that day after day almost 12,000 consumers choose this burger. In Hungary Big Mac and the McDonald's celeberaty its...

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“Challenging” UK, US but InBev still up in Q2

The Belgium-based brewer has reported a strong showing in its second quarter, despite “challenging conditions” in both the UK and US.   Sales in the period rose by 7.6% in...

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New Rogner member in Hungary

The Thermal Bad and Spa from this year, the new built four stars hotel from next year will take the name Rogner Thermal Spa Egerszalok.  The Spa and Wellness Bath...

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The biggest are the most optimist

Ecostat TOP-100 index of business-activity rose to 103.4% in August, which meant a 3% rise compared to July's results. The index of business activity measured 80.4 % last August. Calculations...

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Coca-Cola to close concentrates plant near to Dublin

The beverage giant would shut down one of its three ingredients plants in Ireland. The company will shift the production of concentrates from the 30-year-old plant in Drogheda, north of...

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EU asks food shops to act 'responsibly' on prices

Europe's farm chief called on retailers not to make European Union's (EU) consumers pay excessively for staple foods such as bread and milk despite recent surges in international grain and...

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In contempt of restrictions sales grew in hypermarkets

According to annalist this is the year of discounters in the Hungarian retail. Nielsen datas show that the share of stores over 400 m2 grew with 2%, the 2500 m2...

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Cold, but big business – eiscream

Researcher Euromonitor figures that global ice cream sales are rising 2.5% annually and will hit $65 billion in 2010. Today, the $59 billion ice cream industry is dominated by two...

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Cadbury to buy Intergum

Cadbury's planned acquisition of the Turkey-based chewing gum manufacturer Intergum has been approved by the competition regulator. Cadbury announced the proposed 333m acquisition in June this year, claiming the move...

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Run on furniture – especially at IKEA

The Hungarian IKEA has reported HUF 38.6 billion revenues for its financial year ending 31 August, which is a 16% increase from FY2006. IKEA Lakberendezési Kft. had 4.7 million customers...

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Rotten Meat scandal in Germany

The rotten meat would be sold for Turkish doner kebab restaurants. Authorities had confiscated more than 11 tons of beef and turkey meat at a company based in the southern...

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Heineken fixed its 20-25% profit growth forecast

The Holland-based brewer said that net profit for the six months to the end of June fell markedly, by 30.4% year-on-year, to EUR302m, although net profit took a hammering from...

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Royal Unibrew buys Latvian brewery Livu Alus

The Danish brewer Royal Unibrew AS bought Latvia's third-largest brewery Livu Alus for 130 mln dkr.  The acquisition, which is subject to approval by relevant authorities, is expected to be...

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Bioethanol at Tesco from Monday

The Tesco Megapark in Pesterzsebet will be the first Hungrian and east-european gas station of Tesco where the green friendly drives can buy bioethanol. Europe second biggest hypermarket chain is...

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Sugar free Coke turning 25

Coca-Cola light was the first sugar free soft drink to appear in 1982. Today, 119 million glasses are consumed daily in 173 countries. Coca Cola light is the market leader...

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With buffaloes into the Hungarian market

Bols Hungary Kft. began selling one of the best known Polish vodka brands, Zubrowka in June. This is a premium brand sold in over 30 countries, achieving growth of over...

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Answer:

Trends of recent years show a constantly developing market. Total turnover has grown from HUF 1445 billion in the year 2000 to nearly 2400 billion in 2006. Hyper markets produced...

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Increasingly specialised hair care – bigger challenge for marketing

Buying a shampoo is no longer a simple task. The increasing number of products in this category pose a major challenge for marketing professionals. More shine is an advantage emphasised...

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External balance improving as well

According to the latest forecast prepared by GKI Gazdaságkutató Zrt. with the help of Erste Bank, both the external and internal balance of payments is expected to show substantial improvement....

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Fanta World

We regularly bring you flavours from all over the world with the help of Fanta. The well-known Fanta brings playfulness into the everyday lives of consumers and its new flavours...

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First cock a doodle-doo by the Master Good cock

The usefulness of hostess promotions is often questioned by experts. There are arguments pro and contra, but hostess promotions are undoubtedly one of the most effective tools for the introduction...

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New leader for Metro

José Maria Cervera (42) will become the new CEO of Metro Cash & Carry Hungary on 1. August. The new CEO had worked in various positions for the Spanish Makro...

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Rendezvous for beverage manufacturers in Nürnberg

The BRAU Beviale exhibition to be held in Nürnberg, between 14-16 November will be the meeting place for the European beverage industry. 1,400 exhibitors and over 36,000 visitors are expected...

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Pre-packaged meat dominant

Retail sales of meat products are growing. Nielsen market research has registered a growth of 8 per cent in terms of value, in compared to a year ago. For the...

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Well groomed body with well groomed brands

Tanned and shiny skin is the trend again, if we believe what we see in the new segment of the body lotion category, where marketing activities increasingly focus on attractiveness....

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Fewer foreigners, more Hungarians

The combined number of nights spent at commercial places of accommodation by foreign and Hungarian guests grew by 3 per cent in the first five months of the year, compared...

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Celine Dion Paris Nights

Celine Dion Paris Nights invites us for an imaginary trip to the glamorous and romantic Paris nightlife...

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From micro wave back to the oven again

Convenience products made without preservatives and exported by Master Good which allow housewives to prepare a delicious lunch or dinner in minutes, practically without any effort, are not too well...

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On the wings of melodies

According to Mood Media Group, a leading provider of background music, the positive effects of melodies are beginning to be used in Hungary as well to enhance customer satisfaction. MMG...

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Cleaning industry meeting in Berlin

CMS (Cleaning Management Services), the exhibition of the cleaning industry will be held between 18-21 September, in Berlin. So far, 350 exhibitors from 20 countries have registered....

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