News and articles

Danone Activia joghurtital

Danone Activia will be available in the form of a yoghurt drink in kiwi-strawberry and apricot flavours, from the May of 2008....

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Why was it important for your company to be among the first signatories of the Declaration?

Jack Castelein, CEO of Friesland Hungária Zrt.: – We are committed to actively participating in improving the quality of life for consumers. We launch innovative and healthy products to help...

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Rigour, with exact regulations

Soon, retailers and manufacturers might be fined billions instead of millions, when found to be in breach of food safety regulations. They believe that the proposed fines are excessive. Hungary’s...

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VOSZ on tour

The “Let them hear our voice” series of regional events has been launched by VOSZ for the third time this year....

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Question:

Tailor made promotions are becoming increasingly important. As a retailer, how do you see the importance of tailor made promotions ? When should these be used and what are the...

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Mosquitoes dominating the market of pesticides

As a result of last year’s warm and dry weather, with hardly any mosquitoes, sales dropped in the market of pesticides and insect repellents by 5 per cent in terms...

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„Double agent”

The name of the 33 year old chef, Zsolt Nagy has become known in connection with competitions held in March. He was the only chef who entered both Tradition and...

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What we should know:

There are differences in ingredients between brands. We should know what we want to use the syrup for. Recipes of coffee drinks are written for specific syrups, which means one...

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Hans-Georg Häusel: Brain Script (Why do customers buy?)

What is the actual driving force behind customers or consumers? Why do they buy? What can we do to make them buy more? This book by Häusel Brain Script is...

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Titano univerzális papírtörlõ + ECOVER természetes növényi alapú mosogatószer-koncentrátum

Titano paper towel: 100 per cent cellulose, 2 layers, 66 metres. ECOVER detergent: anti allergenic detergent concentrate made from plants with camomile and marigold extract, available in 1 litre units....

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Ten Hungarian exhibitors at SALIMA

With the help of BD-Expo, our colleague visited the SALIMA exhibition held in Brno in the first week of March. SALIMA celebrated its 25th birthday last year, becoming the largest...

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Stores opening

Spar City, Budapest Open: 3 april Chain: Spar Store space: 550 m2 SKU: – Spar, Nyíregyháza Open: 15 april Chain: Spar Store space: 1031 m2 SKU: – Aldi, Debrecen Open:...

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In memoriam Péter Sas

Péter Sas used to be the sales director of Zwack Unicum. He had spent his entire career with Zwack and its legal predecessor. He was a real “street smart” who...

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Answer:

In my opinion, no major brands can afford to use the same forms of support in all distribution channels. Tailor made promotions can form a part of channel-specific strategies. The...

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Fighting insects on all levels

Sales of pesticides and insect repellents total nearly HUF 3,5 billion annually. The category shows constant growth over longer periods, with dynamic expansion in the tick repellent segment. The season...

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Crazy world

It has been announced on 1. April, that Pizza Hut is to be renamed Pasta Hut and pizza is to be replaced in its assortment by pasta. When we checked...

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Food industry gathering momentum

Domestic industrial prices were up by 0.5 per cent in February 2008, compared to January and 10.6 per cent higher than in February 2007. Average price in the food, beverages...

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Trapped by distribution costs

An entire business sector has been built around telling us what the best solution is. The usual solution to the problem of cutting costs is employing subcontractors. What can those...

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Dr. Oetker Princess Lillifee termékcsalád

Dr. Oetker has a unique innovation for the youngest age group and their parents: Dr. Oetker Princess Lillifee...

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VINEX turns 12

VINEX is the largest and most complex winery event held in the Middle and Eastern European region. The Grand Pric Vinex wine competition is also held during the exhibition, organised...

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Hungarian Succes at Sunday Times Wine Club

Hungarian offer stands from several white and red wine and a champagne of Torley, together with withe wine from Winery of Nagyrede and the Royal Tokaji.  Hugh Johnson – author...

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Danone to Spend EUR 220 Million in R&D

In 2008, Danone plans to conduct 50 clinical studies, as the company shifts its strategy from biscuits and dairy products to health food products. French dairy and baby food company...

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Carlsberg's majority ownership in Estonian Beer Company

75% of the Shares of Saku Õlletehase AS went to the Carlsberg, the rest are freely tradable on Tallinn Stock Exchange.  The previous owners of BBH AB were Scottish &...

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New Wellneshotel in Zsira

Spanish Iberalta Group plans to built wellness hotel near to Hungarian-Ausztrian border in Zsira. The developing costs are 15-16 millios euros.  On the Austrian site of the border there are...

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Hungarian Industrial Producer Sales Price Rose by 10 % in One Year

Domestic sales prices of the whole industry grew by 0.8% in March 2008 compared to the previous month, which figure was slightly higher than the monthly increase rate measured in...

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New Milli drink yoghurts on the shelves

The new products are to buy in two tastes: strawberry-raspberry and peach-maracuja. The drink yoghurts have 10% fruit content.  Friesland Hungaria developes several healthy foods, under the name Milli too,...

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Four new Aldi store to open in Mai

The German discount chain started with 5 unit in midle of April, one week later other 4 stores were opened.   According to Aldi website, after the 2th of Mai...

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Environmentfriendly Tender for hotels

Almost every Hungarian hotel has now an environmental program, the next step is to involve the guest and the neighbours to the action. The Hotel Association of Hungary calla for...

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Liberalisation Set To Revolutionise French Retailing

The new law would allow supermarkets of up to 1000sqm to open anywhere they wanted.  Until now, petits commerçants – or small shop owners – have been protected by a...

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