News and articles
Water melon cheap and early
Date: 2008-09-05 08:00:00
Trends in the world market of meat and poultry are monitored by Agricultural Business Research Institute (AKI). Data from the price and market information system of KSH and AKI can...
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Aspects of convenience
Date: 2008-09-05 08:00:00
As life is short, the quick solutions offered by convenience products represent added value. I had some questions for Zoltán Fekete, Category Operations Ma nager of Unilever about their convenience...
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Cherry Queen Marcipán
Date: 2008-09-05 08:00:00
Sour cherry bon-bon made with marzipan, the latest favourite for gourmands has arrived....
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Häagen-Dazs in Hungary as well
Date: 2008-09-05 08:00:00
The legendary Häagen-Dazs ice cream is now available in Hungary as well. It is sold in 10 flavours by retailers, while the full 24 flavour range is available in the...
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First multi-sensory project in Europe
Date: 2008-09-05 08:00:00
Leroy Merlin has been the first store chain in Europe to use all elements of sensory marketing in a combined way. Mood Media has been contracted to provide music, visual...
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Innovation in wine
Date: 2008-09-05 08:00:00
When the consumers of wine change, wine itself needs to change. But is wine changing, or is the product changing? Wine is not a product before it is packaged and...
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Green line by Bip
Date: 2008-09-05 08:00:00
EVM has launched the Bip Green Line product line, which is the first chemical product developed in Hungary with environmental considerations treated as a priority. Owing to their special formula,...
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János Kiss in favour of unity
Date: 2008-09-05 08:00:00
Bringing an end to disunity has been one of the objectives motivating János Kiss in accepting the position of chairman of the examination committee of Educatio CulinArtist Chef Academy established...
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Deficit lower than planned
Date: 2008-09-05 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt and Erste Bank, both the internal and external balance of payments are expected to show significant improvement this year. Real incomes are...
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Separate Reál company for beverages
Date: 2008-09-05 08:00:00
A separate company has been established by Reál Hungária Élelmiszer Kft for the nation-wide distribution of beverages. Reál Hungária Drink Kft has been formed as result of the eight largest...
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tibi Prémium
Date: 2008-09-05 08:00:00
For people who like specialities,Tibi chocolate is now available in three new flavours....
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New marketing officer for SIÓ
Date: 2008-09-05 08:00:00
Krisztina Gurály joined the marketing and sales team of SIÓ-ECKES Kft on 14. July. As trade marketing manager, she will be responsible for partner specific activities, POS activities and materials,...
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Promo using PDA
Date: 2008-09-05 08:00:00
PDA-s have been issued for the sales team of Promo Power Trade Marketing Ügynökség. The software has been developed with regard to the special needs of their clients. The 20...
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History of BiB packaging
Date: 2008-09-05 08:00:00
Bag in box packaging was patented and first used by Thomas William Carlyon Angove from South Australia. It was intended to replace large (2-5 litre) glass bottles. The original patent...
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The well known Clorox
Date: 2008-09-05 08:00:00
brand represent quality in the eyes of consumers. Product debvelopment is driven by market trends and feedback from consumers. It is very important for us to keep the confidence and...
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Franchise news
Date: 2008-09-05 08:00:00
Expanding by slices Il Treno has begun building a franchise chain. At present, they have almost a dozen units in the Budapest region. Il Treno Expressz is a segment of...
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Food industry catching up
Date: 2008-09-05 08:00:00
Domestic industrial prices were up by 0.3 per cent in May, compared to April and by 11.7 per cent compared to May 2007. Export prices were down by 2.2 per...
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Cooperatives keeping pace with modern commerce
Date: 2008-09-05 08:00:00
At present, fifty production and sales cooperatives are active in Hungary. Merchandise is supplied by their members (primarily fruits and vegetables) and delivered without the participation of intermediaries.Mórakert – this...
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Clorox Color folteltávolító folyadék
Date: 2008-09-05 08:00:00
The new chlorine free Clorox Color stain remover liquid can be used safely for all washable coloured textiles, even for silk and wool....
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More applicants for GFP funds
Date: 2008-09-05 08:00:00
The Operative Program for the Development of the Economy (GFP) has become very popular. HUF 77 billion out of a total of HUF 329 billion has been made available for...
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Henkel for efficient use of water
Date: 2008-09-05 08:00:00
Henkel is an official sponsor of the World Exhibition to be held in Zaragoza, which will focus on the topic of “Water and Sustainable Growth”. Henkel’s intention is to reduce...
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History of packaging
Date: 2008-09-05 08:00:00
The simplest solution for storing wine in ancient times was to use animal hide, like the Roman legions have used, where soldiers were not allowed to drink water, when serving...
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Innovation changing cleaning habits
Date: 2008-09-05 08:00:00
Spring and autumn are the main seasons for detergents and other cleaning products. SC Johnson, Unilever and Vileda all have new products waiting to be launched in the autumn. Housewives...
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A new life around fifty
Date: 2008-09-05 08:00:00
Sándor Juhász had spent 27 years in the kitchen of Margitszigeti Nagyszálló. He decided to find a new job last year. – There are many things I have to thank...
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Recession slowing down
Date: 2008-09-05 08:00:00
The total volume of retail trade was down by 1.5 per cent in April, compared to April 2007. Retail sales totalled more than HUF 508 billion in April. The turnover...
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Packaging in three steps – part 3: illustrating flavour
Date: 2008-09-05 08:00:00
Many types of illustrations exist in many styles and with many different purposes. Illustrating flavour is a relatively new development. This modern method is barely 50 years old. Even at...
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Chio Sombreros Nacho sajtos és Mexikói chilis
Date: 2008-09-05 08:00:00
Not only the flavour, but the ingredients of Chio Sombreros are also brand new, as it is made from maize instead of potato....
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New faces in the management of Bat
Date: 2008-09-05 08:00:00
László Hunyady (34) was appointed brand marketing director of BAT Hungary, which is a new position within the company. He is going to be responsible for brand strategy in the...
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Great Leap sponsored byUnilever
Date: 2008-09-05 08:00:00
Hungary has joined the Great Leap movement organised by the WWF and sponsored by Unilever. It is intended to call attention to the importance of clean water....
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