News and articles

Summer intimacy

Women’s hygiene products and condoms are usually placed side by side on shelves. Both categories are characterised by constant innovation and challenge to taboos. According to Szilvia Cserepes from SCA...

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Talent in the bag

Yet another talented young chef has decided to leave after building up something. Roland Oláh has turned Café Erté into one of the best restaurants but is now leaving for...

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Food industry holding its ground

Industrial production was down by 27,1 percent in April 2009, compared to April 2008. The industrial production index was down by 5,1 percent compared to the previous month. Industrial export...

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Mondi manufacturing its brand new bags in Békéscsaba

Mondi Consumer Flexibles opened its expanded production facility in Békéscsaba on 19. May. As a result of the expansion, production capacity has been doubled, with 2 500 square meters of...

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A Henkel innovation from 2050

Working out the concept for a Henkel product to be launched in 2050 was the task teams were faced with in the final of the Henkel Innovation Challenge. The team...

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Arcandor in a mess

Arcandor the owner of Karstadt which is one of Germany’s oldest chain of stores asked for bankruptcy protection. Prior to this, the German Government rejected Karstadt’s request for a 440...

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E-invoicing gradually adopted by modern retail

According to estimates, electronic invoices have the potential to save EUR 5 for seller and EUR 20 for buyer on average in comparison with paper invoices. It is no wonder...

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To feel the atmosphere!

Chefs from Villa Medici have recently attended a course held by Lea Linster. – This is an efficient way to develop – explains Judit Doktorits-Neubauer from Villa Medici. – We...

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Irish fed up with excesses produced by Celtic tiger

According to an analysis about the local effects of recession by the Irish Nielsen subsidiary, Irish consumers have quickly turned their back on the excesses produced by the Celtic tiger...

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What you need to know about Mondi

Mondi is a multinational manufacturer of paper and packaging materials with annual revenues of EUR 6,3 billion in 2007. Its activities are focused on Europe, Russia and South Africa. Mondi...

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Home made refreshment

SodaStream, the world leader in home made soft drinks has arrived in Hungary. They manufacture soda machines which allow us to make soda and soft drinks at home. Their products...

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Jászszentlászló team winning Nutrikid Olimpics

The team of the Szent László primary school from Jásszentlászló has won the Nestlé Nutrikid Olimpia competition. One out of seven Hungarian primary schools participated in the competition held in...

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New co-chairperson for ECR Magyarország

Katalin Ránky, managing director of L’Oréal Magyarország Kft. was elected the new co-chairperson of ECR Magyarország at the members meeting held on 15. May....

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More functions – in less space

Though VarioCooking Center® has been in existence for some years, it is just beginning to appear in Hungarian kitchens. The shortage of space is an eternal problem in restaurant kitchens....

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Durex Play O

The unique ingredients of the water based gel provide an even more intense experience for ladies....

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In 2nd place: Coca-Cola loyalty promotion 2008 – Playing with points on the Coke we site

The loyalty campaign of Coca-Cola HBC Magyarország Kft. focused on teenagers and young adults was conducted between 3. March- 31. December 2008. All caps used on 0.5 litre bottles of...

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Kubu for health competition ending

The Kubu for health competition organised by Maspex Olympos Kft. for primary schools has ended successfully. The objective has been to promote the consumption of fruits, fruit juice and vegetables....

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Asda in Scotland

UK retailer, Asda, has announced plans to expand within Scotland, investing over €300 million the next three years. It currently has 47 food stores, and will open a new “eco...

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Good decisions with the right software

Business IT systems which had formerly been the privilege of large companies have become accessible to SME-s as well, with the IT sector increasingly focusing on this segment of the...

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How many?

A new American web site (www.fatburgr.com) where the nutritional values of various dishes are listed should be a profitable enterprise. Displaying such information on menu cards is already mandatory in...

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Joya Tofu natúr és füstölt

A vegetal source of protein. It has been popular in Oriental societies for several millennia....

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2nd place: Kinder Uticélozz! promotion – Only points of the compass fixed, your destination is your choice!

The simultaneous communication of all units of the four Kinder snacks (Kinder Bueno, Kinder Maxi Chocolate, Kinder Country and Kinder Delice) had been the first multibrand campaign in their history....

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New Nespresso production facility in Avenches

The second NESPRESSO Production and Logistic Centre has been opened by Nestlé in Avenches. The new, 400,000 square meter facility will have an initial annual capacity of 4.8 billion NESPRESSO...

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News

The German discount chain owned by REWE plans to open hundred new supermarkets in the next three to five years in the Czech Republic. The planned investment value is at...

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Sector-specifc software

Management systems should support key processes most intensively. The intention of CSB-System is to develop standardised software modules in order to shorten the time required for introduction. These software modules...

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Something for something

The grill season is at its peak. In the US, a whole industry has been built around the popularity of grilled meat. At the same time, an increasing proportion of...

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SZOBI 0,5 l gyümölcsszörpök (málna, fekete ribiszke, meggy, jaffa, muskotályos szőlő)

The famous traditional SZOBI 0.5l fruit syrup product range is to be relaunched on the basis of the original recipe in well known packaging....

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2nd place: STR8 consumer promotion – Masculinity that you don’t have to prove!

The STR promotion organised by Trade 90 member of Sarantis Group and conducted between 23. May-7. July, was targeted at men in the 18-49 age group. Objectives included boosting brand...

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Captain Pöttyös waiting for kids again

Pöttyös Boat on Hajógyári Sziget will once again offer a number of exciting programs and games for kids for a period of five weeks from 6. July. Pöttyös Farm will...

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New cameras presented by Axis at IFSEC

A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...

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