News and articles

Autumn foot marketing from Scholl
Date: 2010-09-22 08:00:00

Scholl will try to cheer up cloudy autumn days with launching a fashion advice website. The Internet site will help in finding the right shoes for different outfits, with guidance...

Hungarians are rather optimistic: more of us see a way out of the crisis than last year
Date: 2010-09-22 08:00:00

According to a Nielsen survey conducted in May, Hungarians are more optimistic than the international average: while in 48 countries 21 percent of people said their countries will leave the...

Nescafé Plan: for sustainable coffee growing
Date: 2010-09-22 08:00:00

At the end of August Nestlé’s Nescafé Plan programme started in Mexico City. Measures of the project show Nestlé’s committment on coffee farming, production and consumption. As part of the...

Online sale at Praktiker
Date: 2010-09-22 08:00:00

Praktiker Hungary will use online auction sites Vatera and TeszVesz to sell some of its products in promotion. Several hundred seasonal products have been available since the last day of...

HOVENTA 2010 – Food, accommodation and the 21st century
Date: 2010-09-22 08:00:00

HOVENTA will be organised on 19-22 October and present the challenges and solutions of the present and the future, in the fields of food and accommodation. HUNGEXPO organises the event...

Professional coffee at home
Date: 2010-09-22 08:00:00

In the United States McDonald’s units sold an average of 53 coffees per day last June – this June this number plunged to 24. At the sae time 82 frappés...

Watermelon for individualists
Date: 2010-09-22 08:00:00

In the United States seedless watermelons already appeared in the 1980s and became so popular that today only 20 percent of watermelons consumed in the US contain seeds. The next...

Air Wick Touch of Luxury Collection
Date: 2010-09-22 08:00:00

Air Wick brand’s new winter portfolio....

Batteries with elementary power
Date: 2010-09-22 08:00:00

Energizer batteries are available in all retail channels. According to Orsolya Varga, Energizer Magyarország Kft.’s trade marketing manager the focus is different in every channel, but the company is able...

The turnover of retail chains’ private label products amounts to 165 billion forints in six months
Date: 2010-09-22 08:00:00

In six months the private label products of food retailers generated a HUF 165 billion turnover – 2 percent less than in the first six months of 2009. Private labels...

Special orange-cake Milli Mia Cream Curd for the autumn months
Date: 2010-09-22 08:00:00

From 1 September a special orange-cake Curd Cream version of the Milli Mia dessert range is available in shops for 10 weeks. Curd Cream is the most popular product in...

New CEO at Tetra Pak Duna
Date: 2010-09-22 08:00:00

At the end of August Tetra Pak appointed a new CEO for its Duna Region (Hungary, Czech Republic, Austria and Slovakia). Eric Schmid will fill the position at the market...

Levente Szalai, Hungexpo “Changes in terms of content”
Date: 2010-09-22 08:00:00

– What were your ideas when starting to organise Hoventa on your own? – We set up a different concept than the one used before, a part of which was...

Zagat’s fast food restaurant ranking
Date: 2010-09-22 08:00:00

Zagat’s ranking of fast food restaurants was published in August, after the opinions of more than 6,500 testers were collected. They rated them on a 30-point scale. Subway performed the...

Spider monkeys instead of gorillas
Date: 2010-09-22 08:00:00

In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...

Cerbona
Date: 2010-09-22 08:00:00

Healthy ingredients and indulging, harmonic flavours....

Food products are expensive, but they slow down inflation
Date: 2010-09-22 08:00:00

Inflation pressure eased a bit in July, as KSH reported a monthly consumer price increase of 0.1 percent. The price of cooking oil fell by 8.3 percent, but pork prices...

Foreign markets – the Balkans States Volume sales are shrinking in many countries
Date: 2010-09-22 08:00:00

Nielsen Growthreporter, a trend report published quarterly, states that in FMCG retail the second quarter brought disappointment. Basically, Western Europe is still stronger than Eastern Europe. In the 21 developed...

Gérard Depardieu promoted his own wine at the Hogatec fair
Date: 2010-09-22 00:04:01

Gérard Depardieu, the world-famous actor appeared as a businessman at the Hogatec, the catering trade fair in Düsseldorf. He presented his own wine at the stand of Metro group. 403...

We still love sweet wine
Date: 2010-09-22 00:02:55

Each year, an average of 30-32 liters of wine we drink, we love sweet wines more. The premium drinks are mainly purchased as a gift – it was found out...

GfK: the steps towards Hungarian health economy have failed
Date: 2010-09-22 00:01:59

The researchers of the global trends, increasingly agree, that health economy will be the engine of the post-crisis growth and the new world order. Experiencing the difficulties of the system,...

This year dynamic growth of world trade is expected
Date: 2010-09-22 00:01:08

The World Trade Organization (WTO) revised upwards its growth forecast of this year's world trade turnover: growth this year will be a 13.5 percent instead of the 10 percent forecasts...

The Váci street is the 37th most expensive retail space
Date: 2010-09-22 00:01:00

The world's most prominent retail location has not changed over the past 12 months. The latest research of Cushman & Wakefield measured the highest rental growth in South America and...

Targeted advertising messages from Twitter
Date: 2010-09-22 00:00:15

The Twitter will soon introduce the concept of “promoted” tweet, which is similar to Google’s advertising mechanism. Twitter has currently 160 million users, and about one-fifth of them follow brand-or...

Tesco's strategy: web stores all over the world
Date: 2010-09-22 00:00:10

Tesco’s CEO candidate has announced that online retail sales will start next year in Poland, in the Czech Republic and then in Shanghai. Philip Clarke – who will take over...

The 25th Jubilee SPAR Budapest International Marathon is ready to start
Date: 2010-09-22 00:00:08

The greatest domestic running event, the 25th Jubilee SPAR Budapest International Marathon will be held on the 26th of September 2010. The SPAR is the main sponsor of the event...

Tesco sells Viagra in the UK
Date: 2010-09-22 00:00:01

The chain estimates that millions of men can live full sexual life with the nonprescription medicine, that will be available in the drugstores of the chain. According to the communication...

The fresh food fair in Düsseldorf has ended
Date: 2010-09-21 00:06:29

The 760 exhibitors of 28 countries were focusing on retail sales promotion and on fresh food sales in Düsseldorf. The trio of InterCool, and InterMeat InterMopro finished last week. All...

The majority of Hungarians considers healthy nutrition too expensive
Date: 2010-09-21 00:06:02

The majority of people are always trying to eat healther, but that is not always possible. The majority of Hungarians considers healthy nutrition too expensive. This differs from the international...

More and more conscious costumers
Date: 2010-09-21 00:04:01

According to the most recent Conscious Consumer Index; the number of real conscious costumers is increasing. The Kirakat.hu and the Ipsos investigated the consumer awareness and consumer attitudes for the...

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News and articles

Autumn foot marketing from Scholl Date: 2010-09-22 08:00:00

Hungarians are rather optimistic: more of us see a way out of the crisis than last year Date: 2010-09-22 08:00:00

Nescafé Plan: for sustainable coffee growing Date: 2010-09-22 08:00:00

Online sale at Praktiker Date: 2010-09-22 08:00:00

HOVENTA 2010 – Food, accommodation and the 21st century Date: 2010-09-22 08:00:00

Professional coffee at home Date: 2010-09-22 08:00:00

Watermelon for individualists Date: 2010-09-22 08:00:00

Air Wick Touch of Luxury Collection Date: 2010-09-22 08:00:00

Batteries with elementary power Date: 2010-09-22 08:00:00

The turnover of retail chains’ private label products amounts to 165 billion forints in six months Date: 2010-09-22 08:00:00

Special orange-cake Milli Mia Cream Curd for the autumn months Date: 2010-09-22 08:00:00

New CEO at Tetra Pak Duna Date: 2010-09-22 08:00:00

Levente Szalai, Hungexpo “Changes in terms of content” Date: 2010-09-22 08:00:00

Zagat’s fast food restaurant ranking Date: 2010-09-22 08:00:00

Spider monkeys instead of gorillas Date: 2010-09-22 08:00:00

Cerbona Date: 2010-09-22 08:00:00

Food products are expensive, but they slow down inflation Date: 2010-09-22 08:00:00

Foreign markets – the Balkans States Volume sales are shrinking in many countries Date: 2010-09-22 08:00:00

Gérard Depardieu promoted his own wine at the Hogatec fair Date: 2010-09-22 00:04:01

We still love sweet wine Date: 2010-09-22 00:02:55

GfK: the steps towards Hungarian health economy have failed Date: 2010-09-22 00:01:59

This year dynamic growth of world trade is expected Date: 2010-09-22 00:01:08

The Váci street is the 37th most expensive retail space Date: 2010-09-22 00:01:00

Targeted advertising messages from Twitter Date: 2010-09-22 00:00:15

Tesco's strategy: web stores all over the world Date: 2010-09-22 00:00:10

The 25th Jubilee SPAR Budapest International Marathon is ready to start Date: 2010-09-22 00:00:08

Tesco sells Viagra in the UK Date: 2010-09-22 00:00:01

The fresh food fair in Düsseldorf has ended Date: 2010-09-21 00:06:29

The majority of Hungarians considers healthy nutrition too expensive Date: 2010-09-21 00:06:02

More and more conscious costumers Date: 2010-09-21 00:04:01

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