News and articles

HOVENTA 2010 – Food, accommodation and the 21st century

HOVENTA will be organised on 19-22 October and present the challenges and solutions of the present and the future, in the fields of food and accommodation. HUNGEXPO organises the event...

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Professional coffee at home

In the United States McDonald’s units sold an average of 53 coffees per day last June – this June this number plunged to 24. At the sae time 82 frappés...

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Watermelon for individualists

In the United States seedless watermelons already appeared in the 1980s and became so popular that today only 20 percent of watermelons consumed in the US contain seeds. The next...

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Air Wick Touch of Luxury Collection

Air Wick brand’s new winter portfolio....

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Batteries with elementary power

Energizer batteries are available in all retail channels. According to Orsolya Varga, Energizer Magyarország Kft.’s trade marketing manager the focus is different in every channel, but the company is able...

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The turnover of retail chains’ private label products amounts to 165 billion forints in six months

In six months the private label products of food retailers generated a HUF 165 billion turnover – 2 percent less than in the first six months of 2009. Private labels...

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Special orange-cake Milli Mia Cream Curd for the autumn months

From 1 September a special orange-cake Curd Cream version of the Milli Mia dessert range is available in shops for 10 weeks. Curd Cream is the most popular product in...

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New CEO at Tetra Pak Duna

At the end of August Tetra Pak appointed a new CEO for its Duna Region (Hungary, Czech Republic, Austria and Slovakia). Eric Schmid will fill the position at the market...

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Levente Szalai, Hungexpo “Changes in terms of content”

– What were your ideas when starting to organise Hoventa on your own? – We set up a different concept than the one used before, a part of which was...

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Zagat’s fast food restaurant ranking

Zagat’s ranking of fast food restaurants was published in August, after the opinions of more than 6,500 testers were collected. They rated them on a 30-point scale. Subway performed the...

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Spider monkeys instead of gorillas

In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...

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Cerbona

Healthy ingredients and indulging, harmonic flavours....

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Food products are expensive, but they slow down inflation

Inflation pressure eased a bit in July, as KSH reported a monthly consumer price increase of 0.1 percent. The price of cooking oil fell by 8.3 percent, but pork prices...

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Foreign markets – the Balkans States Volume sales are shrinking in many countries

Nielsen Growthreporter, a trend report published quarterly, states that in FMCG retail the second quarter brought disappointment. Basically, Western Europe is still stronger than Eastern Europe. In the 21 developed...

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Sweet with sour – healthy snacks

nimm2 Soft candy is filled with thick fruit juice and lots of vitamins – from August the product is available in sour version too, in apple, lime, cherry and blackcurrant...

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Superbrands qualification to Magyar Cukor Zrt.

As part of the Supebrands programme, Koronás Cukor received the Superbrands qualification and Magyar Cukor became one of the Business Superbrands. The independent jury honoured the hard work the company...

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István Kovács, secretary of Hotel Association of Hungary “As a main partner”

– How did you become exclusive partners of Hungexpo and Hoventa? – The former organiser, Hoventa Kft. was member of our association; Hungexpo took their place in the association as...

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News in brief

– Rézangyal Kft. is four years old. Their concept is well known: pálinka shop and pálinka corner under one roof. • – After a year and a half of planning,...

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MasterCard in the shop window

MasterCard appeared with interactive public space advertising surfaces for the first time, on the streets of New York, Chicago, Miami and Philadelphia. In busy retail zones they placed advertisements in...

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Csabahús Brand

Debreceni Csoport Húsipari Kft. modernised its traditional Csabahús brand, in terms of both packaging and product portfolio....

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The summer was characterised by lowering pig prices

The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and meat products. Their last report reveals that in the first half of 2010 10 percent...

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The 401-2,500 m² channel strengthened

Coffee retail sales decreased by 5 percent in value and by 9 percent in volume in the December 2009-May 2010 period. The six-month coffee market neared HUF 24 billion. However,...

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New Fiat fleet helps the work of METRO’s regional sales team

Early August METRO Hungary and LeasePlan Hungária Zrt. ceremonially presented 55 cars from the 110-car fleet to the sales representatives of METRO. They chose Fiat Grande Punto 1.3 Multijet diesel,...

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New cleaning products from EVM

EVM Zrt., the manufacturer of traditional brands such as Ultra, WU2, Caola and Komfort expanded its product portfolio. Last year the market welcomed their anti-mould product Ultra Szavo. Under the...

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Béla Prohászka, president of MNGSZ “A professional centre is about to be established”

– What does it mean for MNGSZ (Hungarian Gastronomic National Association) that Hoventa is organised by Hungexpo? –The association has already played an active part in the biggest domestic catering...

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Another Czifray round

Hungarian Gastronomy Association announced the next round of the Czifray course. The topics are: 1. freshwater fish in red or white wine fish soup 2. sausage in the kitchen of...

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Nagel is the main sponsor

Nagel Hungária Kft. is the main sponsor of POPAI Awards Hungary POP competition. The prestigious logistics company is connected to the field of ‘marketing at retail’ on many levels. They...

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New Ultra Szavo Scrubbing Creams

New Ultra Szavo scrubbing creams can be used for several purposes in the household....

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Export plays the main role

According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, mainly export-driven economic growth will be around 1 percent this year in Hungary. Industrial production in the first five...

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Coffee brands use prize games to win consumers

Although coffee is still one of the most popular products, in the recent period the market contracted significantly. Despite this trend Beatrix Pálvölgyi, Sara Lee Hungary Zrt.’s PR manager is...

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