News and articles

GKI report on the situation of the Hungarian real estate market

GKI’sApril market analysis notes, that the real estate sector is clearly one of the biggest losers of the financial-economic crisis. Assessment of the housing situation in 2008 is steadily deteriorating...

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Participation in the 76th Novi Sad International Agriculture and Food Fair

Agrármarketing Centrum in order to facilitate the expansion of the domestic food market, supports the presence of Hungarian companies on South East Europe's most prominent agricultural exhibition, the 76th Novi...

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Hungarian wines in London

For the 29th time, between May 12 and 14 ‘The London International Wine Fair’ took part with the participation of Hungarian firms. On Agrármarketing Centrum’s exhibition space 11 winery and...

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Save on office paper!

With reasonable printing billions can be saved. In Hungary, in particular the administration and education wastes most of the of paper. In Hungary approximately 425 million HUF per year is...

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METRO’s profits halved

One of the biggest German chain of stores’ profit halved during the first quarter of 2009. Revenue is expected to fall throughout the year, though the management is still optimistic....

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Free parking for suppliers

Suppliers does not have to pay parking fee during the loading time after Metropolitan Assembly has accepted Budapest Chamber of Commerce and Industry’s proposal. According to regulation between 10 and...

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Hard times for the retailers of shopping centers

The fall in household consumption causes downhill-ride for the retail sector. Customers increasingly looking for cheaper products, which affects negatively the more expensive shopping centers. The decreasing demand may have...

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Free travel insurance in the EU

The health care availability in another Member States for EU citizens is an important element of European unity. Health care entitlement in the whole union, and even beyond was established...

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Adult education – the more efficient usage of human resources

Especially those companies can survive, the global economic crisis, which focuses on not only the business but also the training of the staff. The majority of small businesses in Hungary,...

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Buying local products voluntarily

Following many months of negotiations, a code of ethics has been signed by the representatives of retailers, farmers and processing enterprises which will become effective on 1. July. According to...

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Always promoting learning

Always is to launch a scholarship scheme for young people from poor families which is intended to help them in accessing higher education. Applications for the HUF 150,000 per year...

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Food safety on the agenda of KRIMINALEXPO IT-SEC

Effective measures against the most dangerous forms of counterfeit among food and pharmaceutical products will be a priority topic at this year’s KRIMINALEXPO IT-SEC conference and exhibition to be held...

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Crisis management with efficient communication

Crises undoubtedly shake the foundations of existing systems and lead to the appearance of better structures. Companies disappear or merge, and unusual solutions are invented, with the survivors benefiting from...

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Chocolate for SMS?

Vending machines have become a tool for interactive marketing communication in the 21st century, as they are beginning to be used for promotional sampling. Consumers can request a sample from...

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Volume of foreign trade down

Export was down by 28 percent in January, compared to January 2008, while import was down by 27 percent. The balance of foreign trade showed a deficit of HUF 47...

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Törley Nyerspezsgő – Chardonnay 2006

Champagne from the Etyek region, made using the traditional method....

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Gallicoop’s 20th birthday

Even though the poultry-market is not being left untouched by the crisis, Gallicoop has reached a yield of 25 billion HUF and they are about to launch new projects in...

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Wellness services on Tesco Row

Tesco-Global Áruházak Zrt. is to launch a coupon campaign for customers visiting the shops located in its Bonyhád, Dombóvár. Miskolc-Avas and Szeged-Mórahalom stores. Customers holding receipts about goods worth more...

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Question

What means are available for supporting the international marketing of Hungarian wine? How useful are the new resources made accessible by the EU wine/grape reform? How could market players co-operate...

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Companies getting greener

Regardless of the economic crisis, no company can afford to neglect the protection of our environment, because consumers are getting increasingly sensitive to such issues. – We spend a lot...

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Whatever you’d like?

When asked about the kind of soft drink they prefer, some people say “any”. This is also the concept used by a company called Out of the Box for naming...

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Portugal in the forefront of growth

Food retail has been developing at a remarkable rate in Portugal, which was second only to Poland in terms of quantitative growth last year. Sales of FMCG products grew by...

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Cherry Queen Marcipán 3 szemes

The new size Cherry Queen Marzipan (35g) offers the delicious flavour of the original Cherry Queen Marzipan in a smaller package....

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Royal vodka introducing their new lid and bottle design

Starting from April this year, Royal Vodka is coming out with a new design. Besides the new lid, the bottle is going to get a new form too, commensurate with...

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The finest Stella Artois beer is being produced by Borsodi Brewery Plc

Borsod Brewery Plc., Hungarian factory of AB-InBev has won an international quality prize for beer-producing developments realized in 2008. AB-InBev runs a quality-competition among its breweries every year. Beer produced...

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Answer

Since August 2007, winemakers have been subject to a marketing tax. 60 percent of tax revenues which amount to HUF 750 million annually are allocated to collective wine marketing. A...

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Already huge CSR market still growing dynamically

In the opinion of Éva Bitter, independent sales consultant, CSR is a new form of communication for FMCG companies which is still quite rarely used, but can be far more...

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Sweetening drops

Flavouring syrups represent the main area of innovation in the market of cocktails and coffees. The number of activities where syrups can be used is growing – says Gábor Szabó...

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Nielsen reporting from London and Brussels: „Food relatively resistant to crisis”

According to Jonathan Banks and Jean-Jacques Vandenheede from Nielsen, the number of purchases has begun to drop while demand is shifting from pleasant things towards necessary products. Everything is related...

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Fonte Verde természetes ásványvíz 0,75 l-es

The new Fonte Verde 0,75 litre natural mineral water brings convenience into our everyday life and provides the most important conditions for our well being....

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