News and articles

Livening in market of refrigerated vegetables following last year’s recession

According to ConsumerScan data from GfK Hungária, sales of refrigerated vegetables and potatoes were down in 2007, but 2008 figures are expected to be up. The market of refrigerated vegetables...

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dm building a logistic centre this year

As Mariann Józsa, purchasing and marketing director has told us, the financial year starts on 1. October for drogerie markt. Sales grew at the planned rate in the first quarter....

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South-west dynamic, north-east slowing down

Among local regions, retail sales show the most dynamic expansion in the south-west, according to data from Nielsen. In the north-east, no expansion has taken place in terms of value,...

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Rexona Men Invisible Ice

With its fresh and masculine fragrance, it provides protection against perspiration throughout the day. The ingredients developed with the help of new technology minimise the occurrence of white stains on...

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Stability and development by Magyar Cukor

Though Hungary has become a net importer of sugar, Koronás Cukor, the leading local brand continues to be manufactured in the Kaposvár plant. The only remaining Hungarian manufacturer, Magyar Cukor...

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IAB Hungary established

IAB Hungary has been established by 46 advertising agencies and media enterprises, as a section of the Hungarian Advertising Association and also as the 19th member of IAB Europe (Interactive...

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Washing powder and gel producing price rise in excess of 20 percent

Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...

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Modernised METRO stores more customer-friendly

The average size of stores belonging to Metro Kereskedelmi Kft in Hungary is 8,000 square meters. At the end of 2008, the total number of Metro stores was 13, with...

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What should I wish for in 2009?

At the end of the year, we always look back to see what we have achieved. News of the financial crisis and economic recession has brought a lot of uncertainty,...

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Kinder Hűtött Finomságok

The advertising spot made for Kinder Hűtött Finomságok focuses on the essence: it shows us that packaging has value because it can be exchanged for gifts. Agency: Consulting Kft./Well Reklámügynökség...

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Brazil and Mexico may be a way out of crisis

According to a recent survey conducted by Altradius among 300 companies world-wide, Latin American countries are becoming increasingly attractive destinations for companies looking for a way out of recession. Brazil...

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Polish CEO for Tchibo Budapest

Since January, Andrzej Jackiewicz (41) has been the new CEO of the Hungarian Tchibo subsidiary. Apart from strategic expansion, retail and wholesale, he is also responsible for the recently opened...

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Countline chocolate popular

Countline chocolate is producing growth even in times of recession, owing to its favourable price. Most innovations are aimed at reducing calorie content and making products healthier. The increase in...

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SPAR completing largest acquisition in the sector

According to Zsuzsa Laber, communications director of SPAR Magyarország Kft, sales targets were met in 2008, though precise figures are not available yet. SPAR completed the largest acquisition in the...

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Deli counter

Today, time and the money we have at our disposal have become the two major factors determining shopping decisions. More precisely, the sensation of combining these factors effectively is what...

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Kis tejes

The Kis tejes product line has arrived in Hungary! This is why Kistehén, a friend of Kis tejes is showing her around the country in her own style. Agency: Popart...

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In one month Cora shoppers shrinked 25,000 PET bottle

The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January.  The shrinking mashine, developed by...

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Hungarian wine borne down French wines in Denmark

Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine.  This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...

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Hungarians at Fruit Logistica 2009

This event gives excellent possibility of introducing the Hungarian vegetable and fruit sector.  FRUIT LOGISTICA 2009, the biggest-ever international produce industry trade event is open in Berlin. From 4 to...

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TESCO to open 137 stores in Central Europe

UK retailer Tesco plans to open over 130 new stores this year in Central Europe, in Hungary, in Poland, in Slovakia, in Czech Republic and also in Turkey.  Czech newspaper...

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Plaza Centers buys controlling stake in Sofia project

The Dutch-registered property developer that focuses on Central and Eastern Europe, said that it acquired 51% stake in a 75 000 sq m project in Sofia.  Plaza payed 2.78 million...

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Mercator to invest 3 million euró in Bulgaria

The company’s first Bulgarian outlet will be located at the Galeria shopping mall in Stara Zagora in the south of the country.  Mercator has announced plans to open its first...

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Burberry opens children fashion store in Istanbul

The British fashion concern closes plant in UK, but expands abroad.  Company alert decreasing sales in the las quater and closed it second plant in the UK, but the expansion...

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Paper bag is not a real option

According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax.  György Vámos, secretary of...

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Thanks for SIÓ! – starts in February

Since this month there are on the shops' shelves the 1.5 l SIÓ products joined to the charity program. Consumers who buy them can help pupils to get new school...

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Creamy quark in extra size

Frisland Hungaria's Milli Mia product line has now 2 new tastes in XXL size. Creamy quark with vanilla-raisin and cake taste are popular.  Creamy sweet quark is one of Hungary's...

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New manager at Szentkirályi Ásványvíz Kft.

From 7th January the company has a new operative director called István Matus, who takes the domestic works from Balogh Levente, onwer and CEO of the company.  Mr. Matus is...

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Strategy for saving 100,000 jobs in Hungary

Social and Labor Affairs Minister Erika Szűcs said the government has HUF 16 billion domestic source for crisis-management strategy.  Enterprises can apply for job-preservation support from the regional funds beginning...

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METRO has no plans to sell Galeria Kaufhof

According German press informations the company is currently working on floating Media Markt/Saturn and considering divesting its Real hypermarket chain. The sale of Adler is close.  Metro CEO Eckhard Cordes...

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Insurance from Lidl Italy

The Italian branch of Lidl has proved to be creative in offering online services. Before, Lidl Italia launched electricity service under lidl-energia.it and holiday trips on lidl-viaggi.it.  Schwarz-owned discount retailer...

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