News and articles

Budapest Tourism increases

The commercial accommodations of Budapest received 415 thousand guests in the first three months of 2010, 7.6 percent more than the in same period of last year and 3.6 percent...

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Interpack can be a great success again

The leading trade fair for of the packaging industry offers new offer groups: “Metal Packaging Plaza” and “Save Food!” The interpack 2011 follows the results of the very successful exhibition...

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The 70 percent of tax benefits given to foreign companies

Both the business share and the tax benefit share of the hundreds of thousands Hungarian small enterprizes are minimal. On the basis of the 2008 year corporate tax returns; the...

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The new investment of GfK to the digital world

GfK gained share in the SirValUse Consulting (The market-leading user experience research advisor) and in nurago (one of the most innovative company of digital brands and media usability) and continues...

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Enough of the consumer foreign currency loans

In the Eastern European countries the short-term, unhedged, foreign currency lendings for consumption purposes should be deleted – said the President of the European Bank for Reconstruction and Development (EBRD)....

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Székely products in Cora

The traditional Székely products will be distributed in the stores of Cora under the brand name “Székely Products” first time in Hungary. The products of the Székely people bring the...

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Lidl's profits fell by almost a third

Lidl's profits declined significantly in the past financial year. According to the informations of Focus Money; the profit of the discount chain decreased to 410 million euros, from 578 million...

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The Hungarian economy caused a big surprise

On the basis of the flash estimation of the Central Statistical Office and Ecostat; in the first three months of this year, the Hungarian economy's performance rose by 0.1 percent,...

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Poverty and consumption: cheaper products, instead of campaigns

According to GfK Hungária’s latest research; the lower-priced products are popular among the poorer groups of the consumers, but that is not specific that they are looking for campaigns. Today...

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Policy promises a more effective consumer protection

“Consumer protection should be brought closer to the people” – said Koszorús László, Member of the Parliament, at the annual general meeting of the Hungarian Brand Alliance. According to the...

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The domestic firms are cautiously optimistic

According to the survey of the Economic and Business Analysis Institute (GVI) of the Hungarian Trade and Industry Chamber (MKIK); The expectations of the Hungarian companies for the next half...

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The population is optimistic after the elections

According to the survey of GfK Hungária and the Corvinus University; both the complex Consumer Confidence Index and the Consumer Expectations Index increased significantly, compared to the previous quarter results....

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The advertising market has recovered

After a long-term decline, the first signs of recovery have begun to appear in the global advertising market – states the world's largest advertising agency, the WPP Plc. According to...

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Persil Cold Active gels: the liquid detergents of the future

The customers who care about their clothes are using Persil products for decades. The Henkel after the Persil washing powders uses the successful Active Cold technology in the area of...

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The Secret of Healthy Coffee

Although the 80 percent of the Hungarian population consumes coffee, no single opinion developed over the health effects of coffee consumption. According to the recent researches; caffeine does not cause...

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Tesco strengthens its team with a Hungarian manager

From the 10th of May, Jegesi Viktor became the new Marketing Director of Tesco Global Stores Ltd. Jegesi replaces Steve Reynolds, who will be the Marketing Director of the Turkish...

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Let’s sell wine in India!

A new, giant market may be developed for the wine companies. India may be the first Southeast Asian country, which will be the member of the International Organisation of Vine...

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Hungary is Europe's leader in price rise

Inflation slowed slightly in April: consumer prices rose by 0.5 percent, compared to the previous month and increased by 5.7 percent, compared to last April. In March, the monthly increase...

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The Consumer Confidence Index improved to 61 points from 58 in a half year

The Consumer Confidence Index improved this spring in Hungary. Though is still lower than before the crisis – states Nielsen’s Global Consumer Index Research in 54 countries, in March-April. Among...

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Tourism cooperation between Berlin and Budapest

In tourism marketing Berlin and Budapest will cooperate at some overseas markets in the future. The Chief Executives of the two cities’ tourism marketing organizations, Burkhard Kieker of the Berlin...

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The popularity of Budapest declined among the Western entrepreneurs

Budapest’s popularity decreased among the Western entrepreneurs since last year – reveals an international survey that was presented in Brussels on Monday. The ECER foundation (European Cities Entrepreneurship Rank) surveyed...

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The Chinese trade balance surplus reduced drastically

According to the the Principal Customs Office Of China (GAC) the trade surplus is decreased by 87 percent in April. The Chinese export in the fourth month of the year...

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1500 dogs can find new owners with the Pedigree ® Adoption Program

One of the largest pet food manufacturer and distributor company of Hungary, the MARS Hungary this year continues the Pedigree ® Adoption Program, which aims to improve the life of...

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New tasks and managers in the management of the Borsodi brewery

The management of the Borsodi Brewery Co. has transformed: the former marketing director once again manages this area, and a new leader joined the trade organization. Mészáros Zsolt, who started...

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IKEA to expand in Serbia

The Swedish IKEA home furnishings chain would invest around 1.2 billion euros in the forthcoming years in Serbia. The Swedish company would open a furniture factory and five stores in...

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New Consumer Marketing Director at FrieslandCampina Hungary

From the 1st of April 2010, Mr. Razvan Orbulescu was appointed as the Consumer Marketing Director of FrieslandCampina’s Hungarian subsidiary. FrieslandCampina is a large multinational dairy company, with strong brands...

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A new Hungarian General Manager at the Romanian subsidiary of FrieslandCampina

From the 1st of April 2010, Mr. Péter Szautner was appointed as General Manager of FrieslandCampina Romania. With a turnover over 100 million euros and with strong brands such as...

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Retail trade: the emerging markets to increase, Budapest improved 14 places

According to the research of CB Richard Ellis' named “How much the retail is global?”; the emerging markets are attracting a growing number of international retailers and global retailers and...

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Hungarian entrepreneurs introduced in Novi Sad

Hungary will be the partner country of this year’s Agriculture and Food Fair in Novi Sad, so many Hungarian companies will appear at the event. On the fair, which opens...

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A favorable trade balance in March

According to analysts surveyed by MTI; Foreign trade was favorable in March. The analysts expect a faster growth of imports in the second half of the year. According to the...

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