News and articles
It is rewarding to care about hair
Date: 2010-02-14 08:00:00
Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...
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Caravan to Egypt
Date: 2010-02-14 08:00:00
Pannontej Zrt. organised another successful promotion for its Karaván brand. Between 5 October 2009 and 8 November 2009 customers could send in stickers found in the packaging. Every week 100...
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New appointments at METRO
Date: 2010-02-14 08:00:00
From 1 January 2010, György Óvári is the new operations director of METRO Kereskedelmi Kft. His predecessor, Tibor Zsombor will remain with the company as senior executive advisor for the...
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TESCO negotiates with partners on the spot
Date: 2010-02-14 08:00:00
For the first time, TESCO Global Zrt. will be present at Foodapest as a cooperating partner. Judit Molnár, Hungexpo’s revenue development manager told us that TESCO would not be present...
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Improved position for the 401-2,500 m² channel in the sweets segment
Date: 2010-02-14 08:00:00
According to Nielsen, the 401-2,500 m² channel’s position improved (from 30 percent to 32) in the highest-selling sweets’ category (cooled countline sweets, sweet biscuits and chocolate bars – with sales...
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Both prestige and sales improved
Date: 2010-02-14 08:00:00
In 2008, pálinka production was up 20 percent compared to the previous year. According to Gyula Kasza from the Ministry of Agriculture and Regional Development, pálinka has become trendy and...
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Increasing consumer demand for low-priced products
Date: 2010-02-14 08:00:00
In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...
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Red Bull Energy Shot
Date: 2010-02-14 08:00:00
Not carbonated, no cooling required before consumption, its caffeine and tarurine content is the same as that of the normal energy drink....
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More-desires in a breadcrumb-era
Date: 2010-02-14 08:00:00
Trendinspiráció Műhely held its second trend conference at a trendy venue, at the Symbol in Óbuda. Dr Mária Törőcsik, the head of Trendinspiráció Műhely (Trend Inspiration Workshop) opened the conference...
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Not enough brands
Date: 2010-02-14 08:00:00
I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...
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Online chat customer service on METRO’s website
Date: 2010-02-14 08:00:00
From the middle of January, METRO’s website returns at http://www.metro.hu with a new look and new services, for instance online promotion leaflets, catalogues and a customer service via live chat....
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Agreement between BKIK and Superbrands
Date: 2010-02-14 08:00:00
Last December András Wiszkidenszky, director of Superbrands Magyarország and Kristóf Szatmáry, president of the Budapest Chamber of Commerce and Industry (BKIK) signed an agreement, stating that the chamber will provide...
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The Csányi-empire’s collective stand
Date: 2010-02-14 08:00:00
Bonfarm group will be present at Foodapest with a collective stand, presenting its complete portfolio. Tamás Éder, told our magazine that market leader PICK SZEGED Zrt., SOLE-MIZO Zrt., Csányi Pincészet...
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Less snacks consumed than in 2009
Date: 2010-02-14 08:00:00
In October 2008-September 2009, chocolate (- 6%), sweet biscuit, salty biscuit (-11%), salty snack (- 8%) and family-size ice cream (-15%) sales all fell in terms of volume – reveal...
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Preparations
Date: 2010-02-14 08:00:00
Vilmos Kreil, the chairman of the Hungarian Bocuse d’Or Academy: – In the light of the work done so far I can say that all the conditions of a successful...
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The mobile phone may become a second wallet
Date: 2010-02-14 08:00:00
After debit card payment appeared in Hungary numerous financial experts were of the opinion that the new payment method would spread fast – since it was secure, simple and the...
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Dr. Oetker Expressz Élesztő
Date: 2010-02-14 08:00:00
Instant dry yeast that requires no dissolving in liquid or rising....
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He came from far away
Date: 2010-02-14 08:00:00
László Mihályi has been the biggest ‘innovation’ in Hungarian confectionery in the past few years. His opinion about the profession gives us food for thought. Q: What makes you different...
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Time travel at Christmas
Date: 2010-02-14 08:00:00
The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...
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‘Love card’ from SPAR
Date: 2010-02-14 08:00:00
SPAR Magyarország Kft. and the Hungarian Maltese Charity Service started its ‘Love card’ campaign: HUF 200 and HUF 500 cards with barcodes were placed at the cash desks of SPAR,...
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JÓFEJs can win valuable prizes
Date: 2010-02-14 08:00:00
Last year the JÓFEJ (sober and responsible driver) campaign was expanded with a web 2.0 community. The different ‘JÓFEJ’ groups can grow further: since last summer gifts have been regularly...
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Visitor information
Date: 2010-02-14 08:00:00
FOODAPEST International food, drink, food processing and hospitality trade fair • UKBA International trade fair for confectionery, bakery and gastronomy • 21-24 February 2010 • Venue: HUNGEXPO Budapesti Vásárközpont Budapest,...
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Mineral water and energy drinks strengthened their positions
Date: 2010-02-14 08:00:00
Non-alcoholic thirst-quenching beverages are important parts of a store’s product selection. Among the 90 categories measured by Nielsen, in the top 10 carbonated soft drinks ranked 4th, mineral water was...
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The chairman of the international jury
Date: 2010-02-14 08:00:00
According to Charles Tjessem, the competition is as much about tactics as about how a meal is prepared. He thinks that the expansion of the means of communication between chefs...
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Thoughts on C.S.R.
Date: 2010-02-14 08:00:00
CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...
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Schauma Anti-Dandruff – Korpásodás Elleni Intenzív Sampon
Date: 2010-02-14 08:00:00
Already from the first wash, the effective formula of Schauma Anti-Dandruff fights dandruff better and more effectively, plus eases an itchy scalp....
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Olive oil marketing the Italian way
Date: 2010-02-14 08:00:00
The olive oil and wine producers of the Italian province of Imperia turn to the Hungarian, Czech and Polish markets for new sales opportunities. The chamber of commerce invited purchasers...
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Stores opening
Date: 2010-02-14 08:00:00
Tesco Express, Bp. (Pestszentimre) Open: 27 November Chain: Tesco Store space: 290 m2 SKU: 2500–3000 dm, Tapolca Open: 5 December Chain: dm Store space: 274 m2 SKU: 11 000 dm,...
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Personnel changes at Mona Hungary Kft.
Date: 2010-02-14 08:00:00
Mona Hungary Kft. is happy to welcome János Kiss, senior key account manager since July 2009. In July 2009, Edina Balog decided to resign from the post of marketing and...
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Tesco and POS Media reach an agreement
Date: 2010-02-14 08:00:00
POS Media Hungary preserves the exclusive right to sell or rent out three in-store communication tools (Digital Shelf Stopper, 3D Shelf Stopper and Giant Shopping Trolley Handle) in Tesco hypermarkets...
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