News and articles
Chili lounge
Date: 2010-09-22 08:00:00
The interior is of minimalist design with a Mediterranean touch and Chili seats 40 people. Recipes of the dishes came from all over the world, brought by the owner himself...
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Tibi Kid Chocolate
Date: 2010-09-22 08:00:00
New, raspberry-yoghurt tibi Kid is made from real fruit and creates a pleasant harmony of flavours with the special milk chocolate....
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Shoppers prefer general detergents and special-use cleaning products
Date: 2010-09-22 08:00:00
From the results of Gfk Hungária’s Eating Habits study we learn that the average Hungarian flat owner cleans the flat 2.3 times per week. 27 percent of them do it...
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Cream that makes you drunk
Date: 2010-09-22 08:00:00
Cream is a novelty by a Cleveland company called Kingfish Spirits: flavoured cream with 15-percent alcohol content. Cream comes in vanilla, cherry, caramel, raspberry and chocolate flavours, and it can...
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Demand turning to fondant candy in small packaging unit
Date: 2010-09-22 08:00:00
Fondant candy sales declined: in the period between last November and January 2010 nearly 3,000 tons were sold, 14 percent less than in the same period a year earlier. Nielsen...
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Gallicoop’s five liver patés got top marking from consumers
Date: 2010-09-22 08:00:00
Gallicoop’s liver patés performed the best at the 10th Meat Hygiene and Meat Examination World Congress. The company entered the competition with five turkey liver patés: Grandmother’s, Natura, Premium, Crackling...
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’Let us make our school a winner’ organised this year too
Date: 2010-09-22 08:00:00
Univer Product Zrt. will launch the above mentioned programme once again from September. This year five main prizes are waiting for winners in the programme, which lasts from 1 September...
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László Varga, president of Hungarian Bakers’ Association “They bring quality ”
Date: 2010-09-22 08:00:00
– What does Hoventa mean to you? – Hungexpo and the Hungarian Bakers’ Association have been cooperating for a long time – we organised UKBA together. Our goal at Hoventa...
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What comes after the website?
Date: 2010-09-22 08:00:00
There is no doubt that the future of restaurants’ advertising communication is the Internet. Today every 10th Hungarian has a Facebook profile, but only every 250th bar or restaurant has...
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Tchibo Exclusive
Date: 2010-09-22 08:00:00
Tchibo presents the reborn Tchibo Exclusive, which is made from 100% arabica coffee....
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Variations on gentle washing
Date: 2010-09-22 08:00:00
Contradictory trends have been experienced in the biggest chemical category – that of washing products. On 5 August Nielsen published a communication about detergent sales declining by 9 percent in...
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Cucumber juice
Date: 2010-09-22 08:00:00
Mr. Q Cumber is an all natural crisp and refreshing drink that tastes like you just bit into an ice cold cucumber. With a bit of ice it eases even...
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In a better market position than the average
Date: 2010-09-22 08:00:00
Chilled candy bars belong to the group of food products with the biggest turnover: its annual HUF 24 billion market it is the 12th biggest among the 90 measured by...
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Beer is on top of promotional products’ ranking
Date: 2010-09-22 08:00:00
Nielsen analyses promotional sales in fifteen food categories in hyper- and supermarkets. Altogether 44 percent of category sales (in value) were realised in promotion in the first half of 2010...
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Beer fountain on the main square of Bőcs
Date: 2010-09-22 08:00:00
On 12 August a fountain was inaugurated on the mains square of Bőcs (the birthplace of Borsodi beer) from which beer can also be drawn. The idea came from the...
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We teach you so that you can buy it
Date: 2010-09-22 08:00:00
METRO Customer Academy will create an opportunity for those in the Horeca sector to study. We discussed the topic with Piroska Balestra, METRO’s head of the customer academy department. •...
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Chat and Co.
Date: 2010-09-22 08:00:00
We often hear about community media and probably many Facebook, Twitter, Iwiw, YouTube or Wikipedia users would not be able to define the term. The term defines communication tools which...
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Pur MAX Gel
Date: 2010-09-22 08:00:00
Every drop of the new, thicker Pur MAX gel creates rich foam which lasts long on the cleaning sponge and gets rid of even the most stubborn grease stains....
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Autumn cleaning (and economising)
Date: 2010-09-22 08:00:00
On the cleaning product and utensil market it is visible that households started economising because of the crisis. Category operations assistant manager Renáta Rabóczki shared Unilever’s experiences with us: –...
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iPhone-soap
Date: 2010-09-22 08:00:00
Gadget lovers will adore this soap innovation: by using this they do not have to make do without their favourite iPhone. The popular smartphone is now available in soap form...
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Brand building at full speed among chilled candy bars
Date: 2010-09-22 08:00:00
Pöttyös is the best known túró rudi brand, what is more, a survey by Braun & Partners and GfK Hungária in the spring of 2010 revealed that it was also...
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Heineken Hungária’s new CEO
Date: 2010-09-22 08:00:00
From SeptembervOladele Ajayi is the new CEO of Heineken Hungária. The first African manager in the Heineken Group to lead a Central European member company came from Nigeria. He studied...
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EuroShop: marketing-at-retail in focus
Date: 2010-09-22 08:00:00
Ten Hungarian companies will be exhibiting at Düsseldorf’s EuroShop. The world’s biggest retail technology trade fair is held every three years, next time on 26 February-2 March 2011. Szilvia Máté,...
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Edible drinks
Date: 2010-09-22 08:00:00
If there is a popularity ranking for cocktails in the United States, Bloody Mary probably has a place in the top 5. This drink was created in the 1920s and...
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Health-friendly restaurants
Date: 2010-09-22 08:00:00
The objective of the Health-friendly programme is to promote healthy eating. According to project manager Éva Péterfia, about 1,000 restaurants are interested in joining the initiative. Member restaurants forbid smoking,...
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Joya Soy Drinks
Date: 2010-09-22 08:00:00
TJoya soy drinks are made from Austrian soy beans. These products are guaranteed to be of 100% plant origin, GM-, lactose-, gluten-and cholesterol-free....
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All brands fight dandruff
Date: 2010-09-22 08:00:00
The hair care market improved in value, but there was a decrease in volume. Anti-dandruff products still have the biggest market share, followed by dry hair and dyed hair products....
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Hungarian consumers plan their shopping in advance
Date: 2010-09-22 08:00:00
Hungarian shoppers are some of the most conscious in Eastern Europe: 82 percent of our compatriots say they plan their shopping in advance. More than half of Hungarian shoppers (55...
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We like to buy chilled candy bars for our children
Date: 2010-09-22 08:00:00
According to GfK Hungária’s ConsumerScan, the consumption of chilled candy bars is closely connected to the presence of children in the family. While families with children are responsible for buying...
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Drop Shop wine bar
Date: 2010-09-22 08:00:00
Drop Shop is a real 21st-century place that would stand the test in any metropolis. The doormat says ‘Tasting Zone’ and we enter Scandinavian-style interior that is crammed with bottles...
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