Company and Personal News
Mono spices and paprika above the average
Date: 2008-05-21 08:00:00
Sales of mixed spices which account for over half of the retail sales of spices showed stagnation in the February 2007 – January 2008 period. Sales of mono spices expanded...
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Stores online
Date: 2008-05-21 08:00:00
According to Ádám Harcz, key account manager of CSB-System Hungary Kft., the introduction of a software solution becomes a feasible option for FMCG businesses, when the amount of data generated...
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Record breaking fines in the FMVG sector again
Date: 2008-05-21 08:00:00
The Business Competition Authority (GVH) has made a major effort to fight misleading advertising last year. The number of complaints recorded by the Authority was higher than ever. The number...
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New officers for AMC
Date: 2008-05-21 08:00:00
A new general deputy director and a new financial deputy director has been appointed by Agrármarketing Centrum (AMC), which has been operating as a directly controlled government institution since February...
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Golden rain
Date: 2008-05-21 08:00:00
Dreher Sörgyárak Zrt. has achieved the greatest success so far at the Monde Selection international beer competition, winning four Grand Gold medals and two Gold medals. Brands achieving a score...
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Time for exciting flavours
Date: 2008-05-21 08:00:00
The increasing popularity of barbecue parties has a positive effect on the sales of mixed spices. Further growth is dependent on more special, exotic flavours. “Magyarosch” cuisine relying on pepper...
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Digital customer relations
Date: 2008-05-21 08:00:00
In what way can an IT service provider, an agricultural holding and a financing company be similar? Well, they all use the Microsoft Dynamics CRM system. Experts from Microsoft Magyarország...
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How to avoid fines?
Date: 2008-05-21 08:00:00
Voluntarily undertaking obligations – applied in several cases last year – allows companies subjected to legal action to escape fines by terminating or amending objectionable behaviour and practices. This is...
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Giant project in Sopron brewery
Date: 2008-05-21 08:00:00
The new sewage purification facility of the Sopron plant of Heineken Hungária Sörgyárak Zrt. was handed over on 23rd April. The sewage filtering capacity established as the result of the...
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Private labels strong in discounts
Date: 2008-05-21 08:00:00
Private label products are 40 per cent cheaper than brand products on average in Hungary. The market share of PL products has been rising for years, but the rate of...
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Discount store doing well
Date: 2008-05-21 08:00:00
According to data from the ConsumerScan of GfK Hungária, Hungarian households buy spices primarily in discount stores and hyper markets. The majority of households buy spices on a regular basis,...
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IT in control
Date: 2008-05-21 08:00:00
There comes a moment in the life of FMCG companies when they can no longer function relying solely on human resources. This is when they need a management, or logistic...
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Best practice
Date: 2008-05-21 08:00:00
One of the companies from the market of hot beverages was targeted by GVH as a result of a campaign where points had to be collected by customers. Upon being...
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Presentation of the price list
Date: 2008-05-21 08:00:00
Corvinum Zrt. has held the presentation of its annual price list in Corinthia Grand Hotel Royal this year. The event was complemented by wine tasting with the participation of János...
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JÓFEJ-campaign for the fourth time
Date: 2008-05-21 08:00:00
A campaign against drunk driving is to be organised by the Association of Hungarian Breweries for the fourth time in 2008. The JÓFEJ campaign to be conducted in the summer...
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Added value for syrups as well
Date: 2008-05-21 08:00:00
According to manufacturers, the sales of syrups are slowly shrinking. A vacuum has been created in the market by the disappearance of Szobi, one of the largest manufacturers. – Demand...
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Preston TradeCenter: instant in-store data
Date: 2008-05-21 08:00:00
Market data is increasingly important for the FMCG sector. Accurate and fresh in-store data is needed. However, few manufacturer actually have an accurate picture of their in-store presence regarding specific...
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One more year?
Date: 2008-05-21 08:00:00
A year ago, we wrote that Hungarian legislation on adopting the guidelines about unfair trade practices accepted by the EU Commission in 2005, is to be passed by 11. June...
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New marketing director for Ceres
Date: 2008-05-21 08:00:00
Márta Galácz was appointed the new marketing director of Ceres ZRt. on 15. April. She had studied at the University of Economics and Cambridge Business College. Before joining Ceres, she...
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Beauty contest for Wukis
Date: 2008-05-21 08:00:00
Results from the 1st Wukiland Beauty Contest organised by EVM Zrt were announced in April. The three competitors found to be most beautiful by the Wukiland community received valuable prizes....
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Double digit growth for dish washing tablets
Date: 2008-05-21 08:00:00
According to the Nielsen Retail Index, demand for dish washing tablets is growing as the use of dish washers becomes increasingly common. While the segment of dish washing liquids is...
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Industry above inflation
Date: 2008-05-21 08:00:00
Domestic industrial prices were up by 10.8 per cent in March compared to March 2007, and by 0.8 per cent compared to February. Industrial export prices were 0.3 lower on...
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Martinique: dream world full of controversy
Date: 2008-05-21 08:00:00
Martinique, an overseas territory of France is 7,000 kilometres from Budapest. The beaches are beautiful, the vegetation is lush, but we cannot fail to notice the many controversies. Martinique is...
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Turkey days in Debrecen
Date: 2008-05-21 08:00:00
The Debrecen Turkey day are to be held for the sixth time on 6-7. June. Competitions for professional and amateur cooks, waiters, and confectioners will be included in the program....
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Mystical ice ream web site
Date: 2008-05-21 08:00:00
A more complex and more interactive web site than ever before has been designed for the Magnum brand of Unilever Kft. Algida by HPS Group online for this season. The...
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To dissolve and to protect
Date: 2008-05-21 08:00:00
The increase in the number of households which use a dish washer is an important factor in the growth of the detergent market. Demand for dish washing liquids is also...
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Dynamism is Slovakia and Lithuania
Date: 2008-05-21 08:00:00
According to an Eurostat estimate, retail sales expanded in the 27 EU states by 2 per cent on average in February. Slovakia and Lithuania produced the fastest growth, while sales...
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Charles Fishman: The Wal-Mart Effect
Date: 2008-05-21 08:00:00
It was not easy for me to review a book about Wal-Mart, as though I am quite familiar with European retail, I don’t know much about the American retail business....
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New regional head for Cadbury
Date: 2008-05-21 08:00:00
Brian Cohen has been appointed the new director of Cadbury Middle Europe. This region is composed of Hungary, the Czech Republic, Slovenia, Slovakia, Bulgaria, Croatia, Albania, Macedonia, Bosnia and Serbia....
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Client base of Mood Media continues to grow
Date: 2008-05-21 08:00:00
Cora has signed a contract with Mood Media for another three years. A more flexible technology is to be used by the retail chain, which will allow advertisements and information...
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