Company and Personal News
Customers are fed up with low quality Easter-bunnies
Date: 2009-04-06 01:43:28
Last spring, over 967 tons of seasonal Easter-candies were sold, and most of these chocolate-bunnies had been made of high-quality, at least 35% percent cocoa-content. „In the past few years,...
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Experts want soft-drink producers to use less sugar
Date: 2009-04-06 01:34:55
What you drink may be more important than what you eat, according to researchers at the Johns Hopkins Bloomberg School of Public Health. Researchers believe that soft drink producers should...
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Nestle benefiting from recession
Date: 2009-04-06 01:14:45
While the world's top food groups battle a slowdown this year, Nestle SA has the credentials to exploit the recession. In spite of the crisis, Nestle seem to have closed...
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A bit of optimism always useful
Date: 2009-04-05 08:00:00
In spite of the economic crisis, more money was spent on Coca-Cola in January than ever before, with Coca-Cola accounting for 36 per cent of total sales of carbonated soft...
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Battlefield report
Date: 2009-04-05 08:00:00
I am not too worried about POS marketing which is good news for the profession and also for customers. Customers have been getting increasingly conscious for some years, but their...
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Fastest growing foods
Date: 2009-04-05 08:00:00
Table. Products achieving the biggest growth in the February 2008-February 2009 period. (percentage)...
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Buying beer a shameful thing?
Date: 2009-04-05 08:00:00
According to eye camera research conducted by GfK Hungária, shopping decisions regarding beer take only 1-2 minutes and often cause shoppers to feel ashamed. The question of whether buying beer...
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Synergon Retail Systems Kft. becoming “Hungarian company off to the most dynamic start”
Date: 2009-04-05 08:00:00
Romulus Steinbinder, managing director of Synergon Retail Systems Kft. received the “Hungarian company off to the most dynamic start” certificate from Up Club Hungary on behalf of the company on...
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Modern stores accounting for largest part of beer sales
Date: 2009-04-05 08:00:00
According to the Nielsen Retail Index, the assortment of beer has widened substantially since 2004, with hyper markets producing the biggest expansion. Primarily, this expansion is due to the appearance...
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Digital Signage – Slowly but surely
Date: 2009-04-05 08:00:00
Digital signage is a new area of marketing technology which is showing dynamic development in the global market. DS is gradually becoming a term used as frequently as ATL or...
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Kinder Maxi King, Kinder Hűtött Finomságok
Date: 2009-04-05 08:00:00
As many gifts as many reasons to unwrap! The Kinder Hűtött Finomságok promotion has entered its third period. The attractiveness of this period and the film is due to the...
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Annual food donations worth HUF 600 million
Date: 2009-04-05 08:00:00
The Hungarian Food Bank was founded in 2005. It is a non-profit food wholesale organisation for the distribution of food donations to charities, social institutions and local governments. At present,...
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Show me your beer and I’ll tell you who you are
Date: 2009-04-05 08:00:00
Leading beer brands are becoming increasingly cautious in the shrinking market. Instead of radical innovation, they focus on improving image and communication. The policy pursued by hyper markets of selling...
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Modern refrigerated spaces
Date: 2009-04-05 08:00:00
Professional design and the use of stainless steel or plastic materials which guarantee adherence to hygiene regulations are basic requirements for in-store refrigeration equipment. According to András Solymosi, sales director...
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Guarantee of quality
Date: 2009-04-05 08:00:00
Activities in the five production facilities of PICK SZEGED Zrt. adhere to the Good Production and Hygiene Practices, to HACCP and to the ISO 9001 quality standards. PICK SZEGED Zrt....
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Trendy fragrances by Henkel
Date: 2009-04-05 08:00:00
With its Silan Feel Fashion softener, Henkel will help us to satisfy our passion for fashion. The latest addition to the Silan Aromatherapy product range comes in a black flask...
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Canned beer still most popular
Date: 2009-04-05 08:00:00
According to data from GfK Hungária ConsumerScan, sales of beer dropped in 2008. Colder than usual weather probably played a part in this. While average households had purchased 86 litres...
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Attracted by light
Date: 2009-04-05 08:00:00
Well designed in store lighting has a substantial influence on sales. Selling after dark has always been a challenge for retailers. In store lighting was the leading topic of the...
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Tesco supporting local initiatives nation-wide
Date: 2009-04-05 08:00:00
Tesco has been the first in Hungary to introduce bags made from a completely decomposing material, which are sold for HUF 5. Part of the revenues from sales are donated...
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Refrigerated dessert bars with diverse product advantages
Date: 2009-04-05 08:00:00
Milk bars, túró rudi and other dessert products made from cottage cheese belong in the refrigerated dessert category, according to the segmentation used by Nielsen. This category is characterised by...
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5.4 percent rise in income in competitive sector
Date: 2009-04-05 08:00:00
Gross average income in enterprises with at least 5 employees and in the public sector were down by 5.2 percent in the first month of 2009, compared to January 2008,...
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Spring Coupon Days defying economic crisis
Date: 2009-04-05 08:00:00
The Árkád and Europark malls in Budapest and malls in Eger, Nyíregyháza and Kecskemét have joined forces with the napiakciok.hu web site to multiply their Easter turnover. The success of...
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A new wave of logistic outsourcing coming…?
Date: 2009-04-05 08:00:00
The outsourcing of logistic activities speeded up in the mid 90’s. However, growth has slowed down in recent years. We asked Károly Diega, supply chain director of Sága Foods ZRt....
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Recession in butchers’ shops
Date: 2009-04-05 08:00:00
Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system (PÁIR) of KSH and AKI...
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What crisis can be good for
Date: 2009-04-05 08:00:00
Crisis is a bad thing but also holds some possibilities. Probably the most important of such possibilities lie in human resources. This is when our commitment, team spirit and ability...
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New member in management of Kékkúti Ásványvíz
Date: 2009-04-05 08:00:00
Csaba Csiszkó was appointed the new sales director of Kékkúti Ásványvíz Zrt. on 1 February. He had spent the previous 13 years working for Philip Morris Magyarország Kft in different...
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