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Fachpack: packaging and transport at the same time

FachPack, PrintPack and LogIntern are three exhibitions related to packaging and held in Nürnberg between 25-27 September. Packaging solutions, printing on packaging, manufacturing of packaging materials and internal logistics will...

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From a love for wine to knowing consumers

There is no question about; the international wine sector has gone through the most revolutionary periods its history. The same has happened to the Hungarian wine sector for different reasons....

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Everything the mouth needs

Ever more innovative POS solutions and promotions are used by manufacturers to expand the mouth care category. Adequate impulse is very important in this category, as Hungarian consumers buy toothpaste...

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External balance improving as well

According to the latest forecast prepared by GKI Gazdaságkutató Zrt. with the help of Erste Bank, both the external and internal balance of payments is expected to show substantial improvement....

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Rendezvous for beverage manufacturers in Nürnberg

The BRAU Beviale exhibition to be held in Nürnberg, between 14-16 November will be the meeting place for the European beverage industry. 1,400 exhibitors and over 36,000 visitors are expected...

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International wine developments

During the Hungarian privatization, the international wine sector and market have gone through its revolutionary period what has resulted in a change we have never experienced before. The Hungarian wine...

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Toothpaste every two months, toothbrush every six months

According to data from the Consumer Scan of GfK Hungária for 2006, 40 per cent of Hungarian households bought toothbrushes in 2006. The product is purchased more frequently in large...

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Fewer foreigners, more Hungarians

The combined number of nights spent at commercial places of accommodation by foreign and Hungarian guests grew by 3 per cent in the first five months of the year, compared...

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Cleaning industry meeting in Berlin

CMS (Cleaning Management Services), the exhibition of the cleaning industry will be held between 18-21 September, in Berlin. So far, 350 exhibitors from 20 countries have registered....

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New wave of late arrivals

The late harvest wine in Hungary has launched a new period for its category. From technical points of view the wineries have introduced significant technical developments on these wines what...

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Make-up – with good advice

The trade marketing of make up products has been focusing on colour harmony and advice for the past year. The significance of POS is expected to continue growing, while display...

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Reduction in food sales

According to KSH data, the total value of retail sales was HUF 1777 billion for the first four months of 2007. Food sales accounted for 51,1 per cent of total...

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Alimentaria in Lisboa

The Alimentaria – International Food Show has become a strategic meeting place for businessmen from Portuguese speaking countries and European markets. Over 1,000 exhibitors from 40 countries attended the exhibition...

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The world of rose wines

This category carries certain difficulties either for the producers or for the consumers. To produce a good rosé is one among the more difficult technical challenge for the oenologists. The...

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Increasingly specialised hair care – bigger challenge for marketing

Buying a shampoo is no longer a simple task. The increasing number of products in this category pose a major challenge for marketing professionals. More shine is an advantage emphasised...

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Potato price on the peak

The price of agricultural produce grew by 8,1 per cent in January-May, compared to the same period last year. The price of products made from plants increased by 14,2 per...

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Collective attendance at the 14th Vinexpo

The Vinexpo wine and alcoholic beverage exhibition – one of the most prestigious events in the wine trade – was held for the fourteenth time by the Chamber of Commerce...

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Wine producing regions reborn

There are some wine regions in Hungary having worked out their regulatory system and marketing plan at regional level. Besides Eger and Tokaj the best and most recent exapmles are...

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Well groomed body with well groomed brands

Tanned and shiny skin is the trend again, if we believe what we see in the new segment of the body lotion category, where marketing activities increasingly focus on attractiveness....

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No change in rankings according to purchasing power

According to a recent survey by the GfK group, no major changes have taken place on the list of counties ranked according to purchasing power. Budapest and Győr-Moson-Sopron county are...

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Esomar congress in Berlin, in September

Esomar the world-wide organisation of market researchers will have a richer than ever program for participants at its Berlin congress, to be held between 16-19. September. 40 presentations and many...

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Spitzer wine boom in Hungary, bubbles go up again

A typical Hungarian, or in broader sense, a Central-European drink is getting in fashion again, as a refreshing drink in summer time. There is a steadily increasing consuming group tends...

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Young age groups over represented

According to data from GfK Hungária ConsumerScan, 36 per cent of households purchased some type of body lotion in 2006. 3-4 strong households, those led by housewives not older than...

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Consumers more optimistic

According to the Consumer Confidence Index survey conducted by GfK Hungária and Corvinus University, the majority of the population is satisfied with its financial position and is optimistic regarding the...

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Shanghai: admission for low price

– Everybody who regard themselves as global players should be present here. This is one of the reasons why .Metro was the first of the international chains to enter the...

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Pre-packaged meat dominant

Retail sales of meat products are growing. Nielsen market research has registered a growth of 8 per cent in terms of value, in compared to a year ago. For the...

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Detergents double crossing

Like in other categories, specialisation is the trend among detergents. Effectiveness, extra strength and the ability to be used on sensitive surfaces, like stainless steel are the key words today....

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Habits and loyalty in choosing a store

The majority of Hungarian consumers still visit stores of two or three chains regularly. According to the Nielsen ShopperTrends survey, most people prefer to buy items consumed on a daily...

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CIES SUPPLY CHAIN CONFERENCE 2007

(Tomorrow's Supply Chain: Efficient, Transparent, Sustainable) 11 & 12 October 2007 – Prague, Czech Republic, www.ciessupplychain.com The CIES Supply Chain Conference 2007 is /the/ meeting place for Supply Chain &...

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Forced development in the market of meat products

There is a noticeable shift taking place in the roles played by various categories of meat products. New ones keep appearing, while others disappear. High quality hams and the grill...

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