Company and Personal News

Trendy music from Mood Media

Mood Media has been contracted by the lingerie chain Konkurencia to provide music in its 12 stores. Adidas, another client of Mood Media, has held a “retro” promotional campaign in...

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Containers with pre-set temperature

Messer Hungarogáz Kft. presented its latest innovation in refrigerated transport. The Siber System allows a single vehicle to carry containers with different pre-set temperatures. Siber System containers are equipped with...

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B to B vitamin

Though few bar/restaurant owners have been trained in marketing, sometimes they still excel in instinctive marketing communication. Let’s see two examples of successful marketing in the bar/restaurant business. The most...

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Dialogue between parties concerned

Coca-Cola Magyarország has initiated a dialogue based on international standards in the topic of „Conscencious nutrition, active lifestyle and health – the responsibility of choice”. The objective of the forum...

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Record number of participants at the Nutrikid Olympics

458 primary schools, 656 teams and over 6,500 kids have registered for the Nestlé Nutrikid Olympics. Competitors can win various prizes each month in addition to HUF 100,000. The Olympic...

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Restaurant on-line

We only discuss good web sites of good restaurants so that everybody can learn from the mistakes. Szent Flórián Étterem (Kőszeg) All relevant information is available. The colours are refreshingly...

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New CEO for SáGa

Henk Slagt was appointed the new CEO of SáGa Foods Élelmiszeripari Zrt. in November. In the past, he had worked for Sara Lee for ten years, including five spent as...

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Sales in addition to marketing

Márta Galácz, originally appointed as marketing director of Ceres Zrt. in the spring, will also be responsible for sales activities in the future. In the past, she had worked for...

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Fish, rice and traditions

Japanese culinary habits have been formed by tradition over many centuries. Though Japan is no longer isolated from the outside world, its gastronomic culture remains very traditional. How we see...

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Room prise grow at Balaton and in East-Hungary

In the first eleven months of 2008, the room occupancy rate for three-, four- and five-star hotels was 59%. At current prices, gross room revenue declined by 4%, while the...

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Electrolux cut jobs

The company will fire 5% of the total employees, till now there is no information about from which region.  Electrolux, the world's second-biggest home appliances maker, warned its 2008 results...

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INTERMARCHÉ accelerates contactless payment

Intermarché and Ecomarché stores will use contactless payment technology in France in early 2009. One third of its tills currently use the system.  For payments under EUR20 users will only...

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Pápai Hús in local hands

The government assumed state guarantee on 80% of the loans the buyer would take out from the Hungarian Development Bank (MFB). The buyer was a project company that was brought...

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New CEO at SáGa

The Holland-born Henk Slagt leads since November the SáGa Foods company.  For the 48 years old specialist Hungary is well known, further he worked 5 years at Sara Lee Hungary...

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VION changed to automated packaging

With high output volumes reaching 4,200 units per week, Vion Food Germany recently decided to adopt automated pakaging for increased quality consistency and cost control. Vion Germany employs almost 7,400...

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Cora would pay for PET bottles

From 15th December the retail chain startes a test periode and collect PET drink bottles in its Budakalasz and Torokbalint unit.  On press conference the retailer said: first of all...

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TESCO cuts prices in half in UK

The British retailer, will launch a half price sale on 1,000 products this weekend.  The UK’s largest retailer will launch the promotion on 12 December, with Christmas food, drink, toys...

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Mobile communication in Tesco

In the 25 biggest Hungarian Tesco the customers with bluethooth-able mobile can get extra information about the retailers actions and other public information.  The information service was developed by Landmedia....

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OFFICE DEPOT to close 112 retail stores in North America

New store openings for 2009 now have been reduced to approximately 20, down from the previous estimate of 40 stores.  Office Depot plans to close 112 underperforming retail stores in...

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Magyar Cukor Zrt. is optimistic

The company could stabilized its processing, and it will be enriched in 2009. The plant in Kaposvar works with biogas, the next years sugar will be soon ready.  Magyar Cukor...

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HUF 25 million penalty for Hervis

According to the Hungarian Competition Authority in the company's ads written „old price” was higher, than it was used in the shops, before the actions, so Hervis absuded its consumers....

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SPAR opened supermarket in Ajka

The new store is Ajka's first SPAR, but the 391th unit of the chain. SPAR Hungary operates 165 SPAR supermarkets, 29 INTERSPAR hypermarkets, 20 Kaiser's supermarket and 177 Plus store...

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Grand Marnier packed into sensuality

French liqueur brand Grand Marnier started to bring out yearly editions of its iconic bottle in 2003. The limited editions are usually launched at the end of the year, perfectly...

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Catering trade protest against the planed inventory-law

According to the Association of Hungarian Catering Industry the nowadays laws and the new ones made the catering industry over controlled and are without knowing anything about the specialities of...

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Reopening Heineken Experience

Amsterdam most popular turist atraction celebrated its official Grand Opening on 9th December.  The journey through the New Heineken Experience pulls back the curtain and immerses visitors in every aspect...

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Wine Marketing of 2008 Award

This year Monarchia Winery from Eger won the award, in common wine marketing cathegory the best was the Foundation for Eger Wine Region. The ceremony came to in Urania Filmtheater...

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Zwack Specialities for Christmas

The drink company offers two new Seedessence Liqueor with Honey for the feast, one with plum corn and one with sour cherry kernel.  The Zwack Sandor palinkas and the other...

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New taste from Danone Activia

The new probiotic product of Danone Activia is sweet and white, it is without any fruits.  Danone Activia White and Sweet helps keep digestive system ticking away nicely by helping...

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SPAR sales only Hungarian pork

The retailer undertakes a guarantee, that the fresh meats and every meat produces sold in its stores, are made from excellent quality Hungarian pork. SPAR is the only retailer in...

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Food Lion format in Test Periode in Greece

Delhaize Group in Greece will evaluate the efficiency of its new discount format Food Lion in the next six months.  By the end of 2009, the retailer will take a...

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