Market News

Fewer people buying larger quantity of softeners

According to ConsumerScan data by GfK Hungária, the number of households buying softeners in the first nine months of 2008 was down slightly compared to the preceding year, but the...

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Deli counter

Today, time and the money we have at our disposal have become the two major factors determining shopping decisions. More precisely, the sensation of combining these factors effectively is what...

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Human size educational campaign

On 1. December, the International AIDS Day, a human size condom was carried around in Budapest streets to remind people of the dangers of HIV infection. This campaign was also...

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Refrigerated yet fresh…!!!

In recent years, one of the most notable consumer trends has been the growing demand for fresh products. At the same time, sales of refrigerated products have also grown dynamically....

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Displays: from manufacturing to feedback

In the first part of this article, we have discussed the planning phase of display campaigns. We are now moving on to the next stage. Once we have selected a...

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Stable ranking for chemical products

Unlike foods, the top 10 of chemical products has remained unchanged for years. A graph of the retail sales generated by the top 10 household chemical and cosmetics products is...

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Economising and uncertainty

– At the moment, it looks like fewer companies are going to attend exhibitions this year than in 2008 and the number of employees travelling to events will also be...

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The thing to be learned,…

… is that we cannot be universal geniuses. We cannot speak to everybody, because we have only 3 seconds to astound people. I have selected six products from 2008, which...

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Solvency of German companies deteriorating

Germany has been placed on a negative watch list by Coface. Payment morale and solvency has deteriorated in Germany. Default in payment is quite rare in Germany and is often...

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Smaller, specialised events expected in 2009

Event organising enterprises hope that recession will not have a drastic effect on their business. However, creativity is expected to play an even bigger role in the event marketing business...

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Nutritional values increasingly influencing shopping decisions

A survey has been conducted in six EU member states including Hungary about health conscious shopping decisions. A number of positive changes in Hungarian consumer habits have been detected. The...

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Stagnation at best expected for the food sector in 2009

The financial crisis has come at a bad moment for the food sector. A shortage of financing has occurred promptly, but the government hopes to keep the sector moving by...

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Event organisers as creative agencies

Many clients already regard events as an integral part of communication strategy, and the capacity for event marketing or the existence of a specialised partner is a major consideration in...

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Financial prospects for 2009

Financial prospects for 2009 are certainly worse than we had believed before October, when the danger of national bankruptcy was imminent. There is however, so much uncertainty that we should...

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Turkeys in decline

World trends in the market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system of KSH and AKI (PÁIR)...

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Younger generations discovering frozen vegetables

Frozen vegetables save us time but also leave room for creativity. In addition to basic products, an increasingly wide range of mixes are also available today. The only limiting factor...

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Growth unstoppable in Romania

According to an Eurostat estimate, retail sales showed an average drop of 0.8 percent in the EU-27 countries in October 2008, compared to 2007. Retail sales showed outstanding growth (9.4...

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Paper bag is not a real option

According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax.  György Vámos, secretary of...

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Strategy for saving 100,000 jobs in Hungary

Social and Labor Affairs Minister Erika Szűcs said the government has HUF 16 billion domestic source for crisis-management strategy.  Enterprises can apply for job-preservation support from the regional funds beginning...

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In spite of recession Briton shoppers will Spend More On Quality Food

According to MealSavers.co.uk survey among 4,380 peopel consumers aren’t going to let the recession reduce the quality of the food they eat.  People are cutting costs during the recession, but...

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People eat healthier in the UK

British consumers are benefitting from the food industry's salt reduction efforts, according to new data from leading market insight provider, TNS Worldpanel. Between September 2006 and September 2008, shoppers bought...

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Retailers modify supplier contracts

After an inspection of the Hungarian Competition Authority (GVH) some retailers (Cora, Auchan, Metro, Profi and Csemege Match) undertook to align its suppliers contrats to the competition and the retail...

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Company liquidations rise to record high in January

The number of company liquidations in Hungary rose to 1400 only in the first month of the year, the Opten company-information service informed.  Last year 11,500 firms were under liquidition,...

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The liquidation of Zalabaromfi became absolute

According to former press information Zalabaromfi's owner Dale consortium's financial and business transaction at other companies made the processor's work impossible.  As known CIB Bank has frozen the company's bank...

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US consumer spending in six month row

According to government data consumption expenditures fell by 1.0 percent in December from the previous month.  Personal income also contracted for the third consecutive month at 0.2 percent in December,...

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In 2008 sales prices of food industry grow by 10.4%

Domestic sales prices of industry decreased by 1.6% in December 2008 compared to the previous month and were 8.3% higher than in December 2007.   Export sales prices of industry...

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Expectations hit bottom again

In industry, the plunge of the confidence index slowed down notably in December, but in January the index set to go south again.  The value of GKI’s economic sentiment index...

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Russian consumer confidence index fall

According to Nielsen research, Russian consumer confidence plunged to an eight year-low in the final quarter of 2008.  The Nielsen survey said the consumer confidence index fell to 88 in...

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Next week closes the final meeting about Food codex

Yesterday the comittee have to recess the meeting suites because ot the extraordinarily day in the Parliament.  Members of the commitee are specialist of the ministry, representatives of the farmers,...

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Hungarian NO for GM maize

In spite of EU comission's warning Hungary will not repeal the cultivation ban for MON 810 maize hibrid – said Zoltán Gőgös for business daily Világgazdaság.  Last week EU called...

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