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Bruce Willis is in the DieHard batteries’s new spot
Date: 2020-10-19 11:09:47

Iconic movie and battery brands come together in new, action-packed short film. Hollywood legend Bruce Willis stars in a new 2-minute film from Advance Auto Parts that brings together John...

Diet Coke – Unsung pandemic heroes can get a year of free soda
Date: 2020-10-16 11:21:11

Diet Coke lets people reward unsung pandemic heroes with a year of free soda. Anybody can be nominated to win the soft drinks and the mini-fridge. Part of the brand’s...

Aldi is among the top retailers for delivery
Date: 2020-10-15 11:23:02

Ipsos published its first E-Commerce Experience Report which surveyed the US retailers on their e-commerce activities concerning in-store and curbside pickup and delivery services. The report surveyed 2,000 Americans on...

Help comes in handy in the second wave
Date: 2020-10-15 11:21:15

Essity Hungary Kft. delivers hygienic packages worth HUF 5.5 million to 25 locations nationwide through the Hungarian Reformed Church Aid. The donation includes 256 box of diapers, 180 soap dispensers...

TikTok deal could affect 2021 ad plans
Date: 2020-10-14 11:01:39

Almost three quarters (73%) of marketing executives said a deal for Oracle and Walmart to buy TikTok would affect their advertising plans for 2021, according to a survey that online...

Fall experiencies in Walmart
Date: 2020-10-13 10:45:33

Walmart is continuing to leverage its massive parking lots for marketing purposes with more than 140 football and Halloween contact-free events outside stores nationwide. Its “Halloween Camp” extends a similar...

A food label that changes colour and price as expiration date nears – Video of the day
Date: 2020-10-13 09:40:43

The color-changing sticker can display the discount text of the expiration date and change a small part of the barcode at the same time. In addition to replacing the manual...

TikTok creator received a truck
Date: 2020-10-09 08:46:01

26 million people watched Nathan Apodace’s clip of him skateboarding while lip-syncing to Fleetwood Mac’s “Dreams” and sipping from a bottle of Ocean Spray Cran-Raspberry. The video, which helped the...

New Trends at this Year’s Salute to Excellence
Date: 2020-10-08 11:00:39

Consumers’ demand is always changing and product innovation is key to stay on track. One place to find innovation at an international level is PLMA’s international „Salute to Excellence” Awards....

Presenting this year’s „Salute to Excellence” winners
Date: 2020-10-07 11:03:44

PLMA’s International “Salute to Excellence” Awards were established in 2014. Forty-three retailers of 18 countries were honoured as winners of PLMA’s 2020 International “Salute to Excellence” Awards, in recognition of...

Gen Z spending hits all-time low
Date: 2020-10-06 11:00:02

According to the latest research by Piper Sandler, spending by U.S. Z-generation teens fell 9% from last year. They shop less, but they sell and buy more secondhand items. According...

A new platform for business sustainability
Date: 2020-10-06 10:46:46

Strategic consulting on the topic of business sustainability will be launched under the name Business Sustainability Program, which can give a new impetus and a competitive advantage to Hungarian companies....

Video ads drive sales
Date: 2020-10-05 10:23:23

Video ads drive a 48% higher sales rate than static ads, making them an important promotional tool going into the USA holiday shopping season, according to a study by VidMob....

(HU) A zöldség- és gyümölcsárak emelkedésének hatásai vidéki éttermekben
Date: 2020-10-02 09:45:35

Sorry, this entry is only available in HU....

Twenty thousand more, but twenty thousand less
Date: 2020-10-01 11:50:56

The number of employees in the trade sector decreased by 40,000 from March to April, but by July, 20,000 employees had been recalled by the traders, blokkk.com wrote. The shopkeeper’s...

Auchan online: No contact at all
Date: 2020-10-01 11:29:09

Auchan was thinking of the pandemic situation and shoppers under quarantine when they launched the fully contactless online shopping service. Online customers can choose from 21,000 SKUs and their orders...

Mobile apps – Nike in 3-digit growth
Date: 2020-10-01 11:25:35

Mobile experiences have become a vital part of Nike’s marketing strategy, providing a direct sales channel and a way to maintain one-to-one relationships with its most loyal customers. Nike drives...

Student display competition 2020
Date: 2020-10-01 11:25:14

POPAI Student Design Awards student display competition was announced this year, organized by POPAI Hungary in cooperation with Zewa as theme sponsor and the main sponsor of SPAR Group. Online...

(HU) Nem volt jó nyara a söriparnak
Date: 2020-09-24 08:43:17

Sorry, this entry is only available in HU....

British ministers: A quarter of companies have not been fully prepared for the new trading system
Date: 2020-09-23 11:01:27

Less than a quarter of British companies consider themselves fully prepared for the change in trade regulations between Britain and the European Union from next year – the head of...

(HU) Great Taste Awards-csillagos magyar kézműves csokoládé
Date: 2020-09-23 07:50:20

Sorry, this entry is only available in HU....

Research space and eye tracking
Date: 2020-09-17 11:24:59

A foyer suitable for tasting, a spacious group room, a one-way mirror, observation and technical rooms, modern equipment and a professional staff were presented at the opening of the Focus...

Cantenna – blending beer and technology
Date: 2020-09-15 11:20:36

Miller Lite turns beer cans into antennas for watching football. Miller Lite debuted a hybrid digital antenna and beer can to beam live sports into consumers’ homes. Published on PRNewswire...

Lay’s ‘Smiles’ campaign reloaded
Date: 2020-09-14 11:04:09

Lay’s ‘Smiles’ packaging returns with its third iteration, now as counterpoint to masked and unhappy faces. Lay’s potato chips, which is PepsiCo’s Frito-Lay unit, is bringing back its limited-run “Smiles”...

Hot food in the second Amazon Go grocery store
Date: 2020-09-13 11:11:31

Amazon opened second Go Grocery store in Redmond. The online giant is also claiming a place in the physical space, as it has opened Amazon Go, Go Grocery and latest Fresh...

(HU) Iskolakezdés 2020: tavaly még kérdés volt, hogy kell-e a kütyü a tanuláshoz, idén már nem
Date: 2020-09-11 10:01:21

Sorry, this entry is only available in HU....

Vagheggi provides a secure hinterland for its partners
Date: 2020-09-10 11:14:00

Beauty care is not a necessity. In the first half of 2020, several cosmetics were closed, and as a result of the pandemic and restrictions, trends in beauty and skin...

Storecheck in the first Amazon Fresh
Date: 2020-09-08 11:00:30

Amazon held an invite-only store visit for a small group of customers. They got an exclusive look inside Amazon’s new grocery store from one of the few customers allowed inside....

One bite of Kellogg’s Incogmeato Burger
Date: 2020-09-04 10:27:03

Incogmeato by MorningStar Farms launched national giveaway and partnered with Postmates to bring a one-bite challenge to the doorsteps of plant-based skeptics. The plant-based category leader1 owned by Kellogg’s helped...

Design, competitions, generations
Date: 2020-09-03 11:34:29

POPAI Hungary held its annual general meeting, open session and The Hungarian handover of the Shop!Global Awards online. The professional part resonated with real “back to the new normal” content...

Bruce Willis is in the DieHard batteries’s new spot Date: 2020-10-19 11:09:47

Diet Coke – Unsung pandemic heroes can get a year of free soda Date: 2020-10-16 11:21:11

Aldi is among the top retailers for delivery Date: 2020-10-15 11:23:02

Help comes in handy in the second wave Date: 2020-10-15 11:21:15

TikTok deal could affect 2021 ad plans Date: 2020-10-14 11:01:39

Fall experiencies in Walmart Date: 2020-10-13 10:45:33

A food label that changes colour and price as expiration date nears – Video of the day Date: 2020-10-13 09:40:43

TikTok creator received a truck Date: 2020-10-09 08:46:01

New Trends at this Year’s Salute to Excellence Date: 2020-10-08 11:00:39

Presenting this year’s „Salute to Excellence” winners Date: 2020-10-07 11:03:44

Gen Z spending hits all-time low Date: 2020-10-06 11:00:02

A new platform for business sustainability Date: 2020-10-06 10:46:46

Video ads drive sales Date: 2020-10-05 10:23:23

(HU) A zöldség- és gyümölcsárak emelkedésének hatásai vidéki éttermekben Date: 2020-10-02 09:45:35

Twenty thousand more, but twenty thousand less Date: 2020-10-01 11:50:56

Auchan online: No contact at all Date: 2020-10-01 11:29:09

Mobile apps – Nike in 3-digit growth Date: 2020-10-01 11:25:35

Student display competition 2020 Date: 2020-10-01 11:25:14

(HU) Nem volt jó nyara a söriparnak Date: 2020-09-24 08:43:17

British ministers: A quarter of companies have not been fully prepared for the new trading system Date: 2020-09-23 11:01:27

(HU) Great Taste Awards-csillagos magyar kézműves csokoládé Date: 2020-09-23 07:50:20

Research space and eye tracking Date: 2020-09-17 11:24:59

Cantenna – blending beer and technology Date: 2020-09-15 11:20:36

Lay’s ‘Smiles’ campaign reloaded Date: 2020-09-14 11:04:09

Hot food in the second Amazon Go grocery store Date: 2020-09-13 11:11:31

(HU) Iskolakezdés 2020: tavaly még kérdés volt, hogy kell-e a kütyü a tanuláshoz, idén már nem Date: 2020-09-11 10:01:21

Vagheggi provides a secure hinterland for its partners Date: 2020-09-10 11:14:00

Storecheck in the first Amazon Fresh Date: 2020-09-08 11:00:30

One bite of Kellogg’s Incogmeato Burger Date: 2020-09-04 10:27:03

Design, competitions, generations Date: 2020-09-03 11:34:29

Bruce Willis is in the DieHard batteries’s new spot
Date: 2020-10-19 11:09:47

Diet Coke – Unsung pandemic heroes can get a year of free soda
Date: 2020-10-16 11:21:11

Aldi is among the top retailers for delivery
Date: 2020-10-15 11:23:02

Help comes in handy in the second wave
Date: 2020-10-15 11:21:15

TikTok deal could affect 2021 ad plans
Date: 2020-10-14 11:01:39

Fall experiencies in Walmart
Date: 2020-10-13 10:45:33

A food label that changes colour and price as expiration date nears – Video of the day
Date: 2020-10-13 09:40:43

TikTok creator received a truck
Date: 2020-10-09 08:46:01

New Trends at this Year’s Salute to Excellence
Date: 2020-10-08 11:00:39

Presenting this year’s „Salute to Excellence” winners
Date: 2020-10-07 11:03:44

Gen Z spending hits all-time low
Date: 2020-10-06 11:00:02

A new platform for business sustainability
Date: 2020-10-06 10:46:46

Video ads drive sales
Date: 2020-10-05 10:23:23

(HU) A zöldség- és gyümölcsárak emelkedésének hatásai vidéki éttermekben
Date: 2020-10-02 09:45:35

Twenty thousand more, but twenty thousand less
Date: 2020-10-01 11:50:56

Auchan online: No contact at all
Date: 2020-10-01 11:29:09

Mobile apps – Nike in 3-digit growth
Date: 2020-10-01 11:25:35

Student display competition 2020
Date: 2020-10-01 11:25:14

(HU) Nem volt jó nyara a söriparnak
Date: 2020-09-24 08:43:17

British ministers: A quarter of companies have not been fully prepared for the new trading system
Date: 2020-09-23 11:01:27

(HU) Great Taste Awards-csillagos magyar kézműves csokoládé
Date: 2020-09-23 07:50:20

Research space and eye tracking
Date: 2020-09-17 11:24:59

Cantenna – blending beer and technology
Date: 2020-09-15 11:20:36

Lay’s ‘Smiles’ campaign reloaded
Date: 2020-09-14 11:04:09

Hot food in the second Amazon Go grocery store
Date: 2020-09-13 11:11:31

(HU) Iskolakezdés 2020: tavaly még kérdés volt, hogy kell-e a kütyü a tanuláshoz, idén már nem
Date: 2020-09-11 10:01:21

Vagheggi provides a secure hinterland for its partners
Date: 2020-09-10 11:14:00

Storecheck in the first Amazon Fresh
Date: 2020-09-08 11:00:30

One bite of Kellogg’s Incogmeato Burger
Date: 2020-09-04 10:27:03

Design, competitions, generations
Date: 2020-09-03 11:34:29