Tag "Superbrands"
The secret of success is creativity…
…this is what the Superbrands award winners voted for in the impromptu mini-survey at the awards gala. What do Gmail, Skype, thefacebook, and the Superbrands programs have in common? They...
Read more
Beyond expectations
This article is available for reading in Trade magazin 2024/11 After the Business Days conference in September, trade-wise every year the next stable point in our lives is either Anuga...
Read more
Danone Hungary Ltd. won the Superbrands award in four categories
Danone Magyarország Kft. can proudly announce that it has won four Superbrands awards again this year. This prestigious recognition also points to the company’s commitment to excellent quality and development....
Read more
METRO also received two Business Superbrands awards
This year, METRO Nagykereksemed also performed excellently before the committee awarding the Business Superbrands trademark, and in 2024, METRO Hungary’s knowledge center, the METRO Gastronomy Academy, also won the prestigious...
Read more
Ready for boarding: the BrandFestival is heading to Berlin
The Republic Group is organizing its first European conference with the German Superbrands, ticket sales for the 2024 event will start on April 11. One of Central Europe’s largest strategic...
Read more
If a brand does not stand up for a good cause, the brand is not worth standing up for either – this was also the theme of the Superbrands 2023 Hungarian awards gala
In 2023, one of Hungary’s most important business awarding events, the Superbrands gala, was organized with the participation of a large number of nearly 100 award-winning brands. In addition to...
Read more
Fenntartható fejlődés a Superbrands 2023 Program üzenete
2023-ban is nagyszámú, közel 100 díjazott márka részvételével rendezik meg Magyarország egyik legfontosabb üzleti díjátadó eseményét, a Superbrands gálát. A Superbrands Magyarország Program a kiemelkedő márkák értékelésén túl küldetésének tekinti, hogy felhívja...
Read more
The first safety blade razor is 120 years old
Procter&Gamble’s Gillette brand has won a total of 16 Superbrands awards so far, and every year since 2017. Oral-B was awarded the Business Superbrands award for the sixth time this...
Read more
SPAR was also awarded as an employer, sustainable company and brand
SPAR Hungary’s top brands, sustainability and waste reduction efforts, and health-conscious products have been recognized with prestigious awards in the past period. The company was also awarded the Trusted Workplace...
Read more
Trade magazin has won the Business Superbrands award seven times – this year’s awards were presented
This year, the Superbrands Hungary Expert Committee awarded the Superbrands awards for the eighteenth time, and the Business Superbrands award-winning brands received awards for the fifteenth time at the gala...
Read more
Paper made of wheat fiber, organic hand towels and disinfectants – Tork celebrates with Superbrand recognition
Essity is one of the world’s leading international companies producing hygiene and health products, which was founded in Sweden in 1929 under the name SCA. The company entered the Hungarian...
Read more
Magazine: Changing promotion expectations of consumers
Trade magazine organised the “Most successful promotion of the year” contest for the 14th time. The winner FMCG campaigns – entries were accepted in 6 categories – received their awards...
Read more
Pek-Snack received a Superbrands award
Pek-Snack also earned the prestigious Superbrands award for the second time after 2021. Recognition indicates that the company’s products and services represent reliability and quality for both customers and business...
Read more
(HU) Superbrands és Kiváló Minőségű Élelmiszer díjak a SPAR-nál
Sorry, this entry is only available in HU....
Read more
Consumer trust and brand equity correlate
In the last 18 months the pandemic had an influence on the world of brand building too. Experience is that in times of uncertainty consumers don’t want new innovations but...
Read more
Quality and faith in the future: Superbrands awarded to Pek-Snack
Superbrands was awarded to Pek-Snack. The network of spectacle bakeries in more than 1,800 locations in Hungary is proud that it was during the coronavirus pandemic and the economic crisis...
Read more
Brand-building is of greater importance than ever
In lack of continuous communication, awareness of a brand may easily diminish. Only brands that keep building themselves can be a success on the long run. Superbrands Programme remains committed...
Read more
Pek-Snack: Special portfolio, high quality products
Pek-Snack Kft.’s new managing director talked to our magazine about the company’s plans. You were appointed managing director of Pek-Snack after working for multinational companies for more than 25 years....
Read more
Lidl Magyarország is a sevenfold Superbrands Prize winner
In 2019, Lidl Magyarország won one of the most important international brand evaluation awards, the Superbrands. The prestigious award has now been awarded for the seventh time by the store...
Read more
Magazine: It isn’t enough to win, the prize should also be retained – but how?
The Superbrands programme has been rewarding the best brands for 14 years, but there are only a few of these that are able to win the prize year after year....
Read more
The SPAR won the Superbrands Award for the tenth time
In addition to the professionals, customers also vote to SPAR Hungary again. The company won the most important brand evaluation award for the tenth time. The recognition is a clear...
Read more
Mall Group is the No.1 online retailer in the region
Internet Mall Hungary Kft. operates one of Hungary’s biggest online shops, Mall.hu. Its parent company the Mall Group also has online shops in Poland, Slovakia, Slovenia and Croatia, with a state-of-the-art 55,000m²...
Read more
Brand awards are proven and tested tools for building consumer and business trust
It is an ever-bigger challenge for brands to differentiate themselves from competitors, and it is also a difficult task for them to earn the trust of consumers successfully. Brand awards can...
Read more
The jury have decided
The Superbrands programme has been up and running in Hungary for 13 years. Becoming a Superbrand expresses the recognition of the market. The jury have selected the best brands from hundreds of...
Read more
Lidl: quality and good prices
Lidl Hungary’s story started in 2004 with 12 stores and a logistics centre. Presently shoppers can choose from nearly 1,400 products, from fresh baked goods made in-store to healthy foods...
Read more
You can still register for the conference Building a brand at the workforce
On 22nd February, on Wednesday, the owners and marketing experts of Superbrands and MagyarBrands-awarded companies are going to meet up in order to share experience and knowledge, and discuss various...
Read more
Presto-Pilot Kft. is 25-year-old
The Presto-Pilot Kft. is celebrating its 25th birthday. The company is representing such successful domestic natural cosmetics brands like Dr. Organic, Khadi, NEOBIO, or Logona Sante in Hungary. The company’s...
Read more
CEWE has become a multiple Superbrands winner
The CEWE, Hungary's leading photo developer and photo book making company won the Superbrands title for the 4th time in 2015. The company also won the Business Superbrands title for...
Read more
SPAR: Superbrands for the eighth time
In 2015, the SPAR brand won the Superbrands recognition for the eighth time. The recognition is a positive feedback from both the industry and from the consumers, because in the...
Read more
