sör - Trademagazin

Two-thirds decline at Heineken
Date: 2020-04-22 11:12:45

Heineken sales declined in the first quarter due to pandemiological restrictions. Due to the expected further decline in sales, the company also canceled its annual profit plan – 444.hu wrote....

Brand dilemma – quarantine or activity?
Date: 2020-04-21 17:29:56

At first glance, a fast-rotating daily articles market suffers the least from the coronavirus situation. Foot-traffic has increased in certain categories. Completely new and even hitherto rejected customers in other...

Oktoberfest to be cancelled this year
Date: 2020-04-21 11:08:22

This year’s Oktoberfest, the famous German beer festival, will be cancelled – the Bavarian prime minister announced on Tuesday – 444.hu wrote after Deutsche Welle. Although the pandemic-stricken Germany bans...

Beer consumption in Romania barely increased last year
Date: 2020-04-16 11:02:55

In Romania, beer consumption increased by just 0.4 percent to 16.8 million hectoliters last year – tozsdeforum.hu , wrote. Consumption per capita was 86 liters per year, 1 liter higher...

(HU) Saját sörfőzdére vágysz? A Porondmester megépíti neked!
Date: 2020-04-16 09:25:16

Sorry, this entry is only available in HU....

The Dreher IPA has arrived
Date: 2020-04-07 11:22:23

The new Dreher variant has become the manufacturer’s bitterest light beer. Dreher IPA will arrive on store shelves in early April. By making the recipe, the brewers ’goal was to...

The domestic brewing industry was united for small-scale beers
Date: 2020-04-01 11:40:58

The restrictions and closures created by the corona virus have completely disrupted everyday life and business life. Responding to the situation, the brewing industry is helping each other and the...

Extrakomlós újdonság a Borsoditól
Date: 2020-03-19 11:23:27

Idén a Borsodi Sörgyár egy igazán új termékkel szerette volna megörvendeztetni a hazai sörkedvelőket, az eredmény pedig még talán a sörfőző mestereket is meglepte. Ez az izgalmas ízvilágú, de mégis...

The latest Óvatos Duhaj has been released, this time Soproni is renewing with Raspberry Ale
Date: 2020-03-19 11:20:14

The seventh Óvatos Duhaj has arrived, another fruit-fermented product being added to Sopron’s beer specialties. Raspberry flavor, which is very popular in Hungary, was chosen by the brewer to surprise...

The Soproni Brewery is 125 years old and faces a bright future
Date: 2020-03-13 11:40:21

The Soproni Brewery is 125 years old. Continuous renewal and innovation is an integral part of the history of the Soproni Brewery – this is the message of the poster...

Dreher 24 has a new brand manager
Date: 2020-03-10 11:28:07

From this year Fekete Gergely will be responsible for branding the Dreher non-alcoholic product line, Dreher 24. The young professional has strengthened the marketing teams of several popular brands, Vodafone,...

Magazine: Sipping on innovations
Date: 2020-03-06 07:15:09

The Association of Hungarian Brewers reported that the unusually cold weather in May 2019 entailed a considerable sales decrease in the beer category, and there were no long hot periods...

Dreher 24 renews with Red Beer
Date: 2020-03-04 11:25:53

Dreher expands the non-alcoholic beer market: the company’s experts are offering consumers a new alternative with Red Beer. The unique brew is darker in color and has a more pronounced...

Magazine: Spirits 2019
Date: 2020-02-28 07:00:17

Extending the public health product tax (NETA) to spirits in 2015 entailed a 20-30 percent price increase in the category. Sales were also affected negatively by the law that allowed...

A sip of the beer market
Date: 2020-02-25 10:35:04

Dr Sándor Kántor, president of the Association of Hungarian Brewers informed that the six member breweries produce approximately 6 million hectolitres of beer a year. Although sales of Hungarian-made beers...

New professionals in the management of the Dreher factory in Kőbánya
Date: 2020-02-24 11:30:18

Dreher Breweries has strengthened its production team and the management of its Kőbánya factory with three new specialists. Tomáš Kosmák joins the company as Production Director and Member of the...

New leader in Dreher sales
Date: 2020-02-20 11:30:49

From 2020 Gyovai Györgyi is responsible for managing Dreher’s sales and is a member of the Board of Directors. The specialist arrives to the company from the executive chair of...

Forty-five buffets and six specialty beer machines await visitors to the Puskás Arena
Date: 2020-02-05 10:35:50

Budapest is preparing for unprecedented sports events and concerts in 2020. In addition to the four matches of the European Football Championship, the newly opened Puskás Arena, with a capacity...

The Hungarian brewery startup got a very serious investor
Date: 2020-01-28 11:22:11

It is not easy to get the domestic press to write about a fresh venture, but it is less likely that an investor will apply for this news article –...

The brewery invests into a meat substitute company
Date: 2020-01-27 11:10:18

Bitburger Holding has been looking for startup companies for some time. The head of the family holding first talked about the company’s strategy to the German newspaper Handelsblatt – origo...

Registration has begun for the Craft Beer Festival in Gyula
Date: 2020-01-03 11:12:54

Registration has begun for the Central European Beer Awards 2020, which will take place at the Gyula Craft Beer Festival in early summer. The organizers are looking for the best...

(HU) Kik azok a sörkoptatók?
Date: 2019-12-18 09:34:21

Sorry, this entry is only available in HU....

We present our country’s newest gluten-free beer
Date: 2019-12-13 11:18:49

The Gala brand introduced its Autumn Trip IPA beer. The small-scale beer made its debut on Tuesday, 10 December, at the Keg Brewery in Budapest. Tudlik Balázs brewer chose a...

2020 will be the year of football at HEINEKEN Hungária
Date: 2019-12-05 11:30:04

HEINEKEN dominates football events in 2020! The new beer partner of the country’s newest and biggest adventure arena is HEINEKEN Hungária, so visitors of all ages can drink the Soproni...

Magazine: Tripping on beer!
Date: 2019-11-29 07:20:49

This year the Guild of Hungarian Restaurateurs (MVI) organised its sixth culinary trip. The destination was the Czech Republic and the first stop was the Valtice Palace, where after visiting...

Increasing cooperation – ÖRT and Beer Association
Date: 2019-11-26 11:40:01

A higher level cooperation agreement has been signed between the Association of Hungarian Brewers and the Self-Regulatory Advertising Board, according to which the Association and its members will cooperate in...

AB Inbev would buy a craft brewery
Date: 2019-11-14 11:09:37

Anheuser-Busch InBev, the world’s largest brewery, would buy a stake in the Craft Brew Alliance for 16.5 USD per share. About 70 percent of the company would be bought by...

The Soproni beer brand wins ‘Oscar’
Date: 2019-11-13 11:30:32

The Soproni beer brand won a Platina Effie at one of the most famous marketing competitions with its long-term and effective communication. Effie is the only professional competition in several...

The Szent András Brewery is tuned for the holidays with peach black IPA beer
Date: 2019-11-13 11:22:12

The Szent András Sörfőzde will be featuring a peach Black IPA beer before the holidays this year. In the seventh installment of the Esthajnal (Morning Dawn) series, the freshness of...

This is what a decomposing fiberglass beer bottle will look like
Date: 2019-11-04 11:11:16

Carlsberg will sell beer in a paper bottle, made mostly from sustainably produced wood fiber and it will be completely recyclable – origo wrote. Source: Carlsbergroup.com, origo The brewery also...

Two-thirds decline at Heineken Date: 2020-04-22 11:12:45

Brand dilemma – quarantine or activity? Date: 2020-04-21 17:29:56

Oktoberfest to be cancelled this year Date: 2020-04-21 11:08:22

Beer consumption in Romania barely increased last year Date: 2020-04-16 11:02:55

(HU) Saját sörfőzdére vágysz? A Porondmester megépíti neked! Date: 2020-04-16 09:25:16

The Dreher IPA has arrived Date: 2020-04-07 11:22:23

The domestic brewing industry was united for small-scale beers Date: 2020-04-01 11:40:58

Extrakomlós újdonság a Borsoditól Date: 2020-03-19 11:23:27

The latest Óvatos Duhaj has been released, this time Soproni is renewing with Raspberry Ale Date: 2020-03-19 11:20:14

The Soproni Brewery is 125 years old and faces a bright future Date: 2020-03-13 11:40:21

Dreher 24 has a new brand manager Date: 2020-03-10 11:28:07

Magazine: Sipping on innovations Date: 2020-03-06 07:15:09

Dreher 24 renews with Red Beer Date: 2020-03-04 11:25:53

Magazine: Spirits 2019 Date: 2020-02-28 07:00:17

A sip of the beer market Date: 2020-02-25 10:35:04

New professionals in the management of the Dreher factory in Kőbánya Date: 2020-02-24 11:30:18

New leader in Dreher sales Date: 2020-02-20 11:30:49

Forty-five buffets and six specialty beer machines await visitors to the Puskás Arena Date: 2020-02-05 10:35:50

The Hungarian brewery startup got a very serious investor Date: 2020-01-28 11:22:11

The brewery invests into a meat substitute company Date: 2020-01-27 11:10:18

Registration has begun for the Craft Beer Festival in Gyula Date: 2020-01-03 11:12:54

(HU) Kik azok a sörkoptatók? Date: 2019-12-18 09:34:21

We present our country’s newest gluten-free beer Date: 2019-12-13 11:18:49

2020 will be the year of football at HEINEKEN Hungária Date: 2019-12-05 11:30:04

Magazine: Tripping on beer! Date: 2019-11-29 07:20:49

Increasing cooperation – ÖRT and Beer Association Date: 2019-11-26 11:40:01

AB Inbev would buy a craft brewery Date: 2019-11-14 11:09:37

The Soproni beer brand wins ‘Oscar’ Date: 2019-11-13 11:30:32

The Szent András Brewery is tuned for the holidays with peach black IPA beer Date: 2019-11-13 11:22:12

This is what a decomposing fiberglass beer bottle will look like Date: 2019-11-04 11:11:16