Tag "Nescafé"
Best Global Brands: the most valuable brands in 2024
This autumn global brand consultancy Interbrand unveiled its Best Global Brands 2024 report. The list of the world’s 100 most valuable brands not only highlights the strongest brands, but also...
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NESCAFÉ taste experience renewed
Nestlé’s biggest coffee brand, NESCAFÉ® is undergoing a complete makeover this year! The brand is getting a fresh look, complemented by modern product packaging designs. Contact: Nestlé Hungária Kft. Veronika...
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Our favourite NESCAFÉ drink in a new guise, from a sustainable source
One of Nestlé’s biggest brands, NESCAFÉ has a completely revamped packaging. NESCAFÉ’s inspirational new slogan, “Make Your World” expresses the brand’s global commitment to sustainable coffee production and encourages consumers...
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Nescafé delights fans with its new, limited-edition frothy coffees
Nescafé has teamed up with two iconic and loved chocolate brands, the bubbly Aero Peppermint and the smooth hazelnut of the Quality Street Green Triangle to bring new limited edition...
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Nescafé Launches Recyclable Paper Refill Pack In Ireland
Nescafé has introduced to the Irish market its first paper refill pack for Nescafé Gold Blend, which can be easily recycled at home. The innovative paper refill pack reduces the...
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Nestlé Vietnam, 100 million dollars to expand coffee production
The investment will increase the production capacity of the Tri An plant, southern province of Đồng Nai “Strategic” investment for Nestlé Vietnam which has decided to allocate 100 million dollars...
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Brands in the ring
On Thursday afternoon Gábor Tolnai, head of marketing insight division at Kantar Hoffmann, gave a presentation titled “Brand Footprint 2023 – The best FMCG brands in the world and in...
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85 éves a kávétörténet legendája, a NESCAFÉ
Ha kávéról van szó, szinte biztosak lehetünk benne, hogy a NESCAFÉ-val mindenkinek van egy története. A kényelmes, azonnal oldódó kávé 1929-es feltalálása után rögtön világsikert aratott, megjárta a második világháború frontvonalait, és még a...
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Nestlé sets ambitious sales targets for healthier foods
Nestlé aims to significantly increase its sales of health food products. CEO Mark Schneider has set a target of 20-25 billion Swiss francs more revenue in this area by 2030,...
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„Új lehetőség minden csészében”: Új NESCAFÉ® kommunikáció
A Nestlé legnagyobb kávémárkája, a NESCAFÉ® életében a fenntarthatóság mindig is fontos szerepet játszott. A NESCAFÉ® Európa-szerte új kampány keretein belül mutatja be fenntarthatósági törekvéseit a kávétermesztő farmerektől egészen a...
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Nestlé Says Price Rises Will Moderate In Rest Of 2023
Nestlé will raise prices at a more moderate rate in the remainder of 2023, its CEO said, as the company hit back at criticism that food manufacturers are charging more...
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Nestlé Increases Local Sourcing In South Africa With New Processing Plant
Swiss food company Nestlé said it will be locally sourcing over 40% of raw materials for a new processing plant in South Africa to offset supply chain challenges and cut...
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Automation, private labels and veganism – international retail in 2022
Workforce shortage? Automation! This article is available for reading in Trade magazin 2023/6-7. In 2022 the workforce situation in FMCG retail wasn’t any better than in the previous year: both...
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The World’s Most-Popular Grocery Brands 2023: Kantar Brand Footprint
Kantar has revealed the latest edition of its annual Brand Footprint report, which tracks the most-chosen brands by consumers around the world. The latest edition analyses the purchasing habits of...
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Nestlé Caters To Cold Coffee Enthusiasts With Nescafé Ice Roast
Nestlé has announced the launch of Nescafé Ice Roast, a soluble coffee designed for consumption with cold water or milk, over ice. The product will be launched in China this...
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Iced coffee brands didn’t melt
Iced coffee prices have soared 40% and this put an end to the rapid expansion in the category. Volume sales still developed a little in 2022, but in the second...
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Due to its declining profits, Nestlé is preparing for further price increases
The Swiss Nestlé, one of the world’s leading food industry companies, ended last year with a pre-tax profit of 9.3 billion francs, which is a significant 45.2 percent decrease compared...
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Sustainable coffee sourcing isn’t enough anymore: production also needs complete transformation
All over the world the livelihoods of 125 million people depend on coffee farming, and 80% of them live in poverty. Today about 2.5 billion cups of coffee are consumed...
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By creating coffee farms that use soil renewal practices, Nescafé ensures the coffee consumption of the future generation
Climate change and unsustainable farming are seriously damaging the structure of the soil, which also causes serious damage to coffee-growing areas. In order to restore healthy ecosystems, Nestlé has come...
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NESCAFÉ Peru Bio coffee beans
This smooth and creamy, 100% Arabica premium coffee is from Peru, and it comes from Rainforest Alliance certified farming. NESCAFÉ Peru Bio is an organic product, which is available in...
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Tesco appoints director of customer experience
Tesco’s Hungary strengthens its domestic team with the director of customer experience. Mónika Szilva, who has decades of experience in FMCG, arrived at the company in August 2021, where she...
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Iced coffee is as cool as before
In the last few years the iced coffee category was developing nicely and the pandemic didn’t stop this process. According to Brigitta Fekete, FrieslandCampina Hungária Zrt.’s brand manager (Landliebe, Milli),...
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New leader at NESCAFÉ Hungary
From 1 June, Anna Roche will take over the nescafé business of Nestlé Hungária, who has previously achieved considerable success as Business Manager of Nescafé Dolce Gusto in France. Anna...
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Nestlé tests its paper packaging in Hungary
By 2025, 100% of Nestlé’ packaging materials will be recyclable or reusable. As an important step, from April the company will also launch one of its most popular brands, NESCAFÉ...
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Nescafe creates energy drink with upcycled coffee husks
As part of a global push towards expanding its climate-friendly and plant-based portfolio, Nescafe has launched Native Cascara, a new line of beverages made from upcycled coffee berry husks. This...
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The collection of NESCAFÉ Dolce Gusto capsules in MediaMarkt has started
In March this year, Nestlé will launch a new capsule collection and recycling system for NESCAFÉ Dolce Gusto capsules, so it can take another significant step towards achieving a circular...
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GROWN RESPECTFULLY: NESCAFÉ products in new packaging
In the autumn of 2020, the renewed packaging of the glass members of the NESCAFÉ Classic product family will be introduced, so NESCAFÉ fans can find their favorite NESCAFÉ Classic,...
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Nestlé’s vegan novelties have arrived
Nestlé is also presenting plant-based innovations in the Hungarian market in two different product categories. NESCAFÉ Gold Almond and Coconut Latte provide a vegetarian alternative for coffee lovers following a...
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You can enjoy STARBUCKS coffee in your home
From September a new iconic brand will be part of Nestlé Hungária’s coffee portfolio 1 September 2019 will be a historic day in the life of Nestlé Hungária Kft., because...
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