Nescafé - Trademagazin

Due to its declining profits, Nestlé is preparing for further price increases
Date: 2023-02-16 14:17:27

The Swiss Nestlé, one of the world’s leading food industry companies, ended last year with a pre-tax profit of 9.3 billion francs, which is a significant 45.2 percent decrease compared...

Sustainable coffee sourcing isn’t enough anymore: production also needs complete transformation
Date: 2022-11-21 10:59:50

All over the world the livelihoods of 125 million people depend on coffee farming, and 80% of them live in poverty. Today about 2.5 billion cups of coffee are consumed...

By creating coffee farms that use soil renewal practices, Nescafé ensures the coffee consumption of the future generation
Date: 2022-10-11 11:25:44

Climate change and unsustainable farming are seriously damaging the structure of the soil, which also causes serious damage to coffee-growing areas. In order to restore healthy ecosystems, Nestlé has come...

NESCAFÉ Peru Bio coffee beans
Date: 2022-06-17 08:05:51

This smooth and creamy, 100% Arabica premium coffee is from Peru, and it comes from Rainforest Alliance certified farming. NESCAFÉ Peru Bio is an organic product, which is available in...

Tesco appoints director of customer experience
Date: 2021-09-09 11:45:25

Tesco’s Hungary strengthens its domestic team with the director of customer experience. Mónika Szilva, who has decades of experience in FMCG, arrived at the company in August 2021, where she...

(HU) Nestlé: másfél évszázad siker
Date: 2021-07-28 10:35:56

Sorry, this entry is only available in Hungarian....

Iced coffee is as cool as before
Date: 2021-07-06 10:43:07

In the last few years the iced coffee category was developing nicely and the pandemic didn’t stop this process. According to Brigitta Fekete, FrieslandCampina Hungária Zrt.’s brand manager (Landliebe, Milli),...

New leader at NESCAFÉ Hungary
Date: 2021-06-01 11:08:24

From 1 June, Anna Roche will take over the nescafé business of Nestlé Hungária, who has previously achieved considerable success as Business Manager of Nescafé Dolce Gusto in France. Anna...

Nestlé tests its paper packaging in Hungary
Date: 2021-04-22 09:41:51

By 2025, 100% of Nestlé’ packaging materials will be recyclable or reusable. As an important step, from April the company will also launch one of its most popular brands, NESCAFÉ...

Nescafe creates energy drink with upcycled coffee husks
Date: 2021-03-24 08:50:34

As part of a global push towards expanding its climate-friendly and plant-based portfolio, Nescafe has launched Native Cascara, a new line of beverages made from upcycled coffee berry husks. This...

The collection of NESCAFÉ Dolce Gusto capsules in MediaMarkt has started
Date: 2021-03-04 11:25:20

In March this year, Nestlé will launch a new capsule collection and recycling system for NESCAFÉ Dolce Gusto capsules, so it can take another significant step towards achieving a circular...

GROWN RESPECTFULLY: NESCAFÉ products in new packaging
Date: 2020-10-20 11:21:15

In the autumn of 2020, the renewed packaging of the glass members of the NESCAFÉ Classic product family will be introduced, so NESCAFÉ fans can find their favorite NESCAFÉ Classic,...

Nestlé’s vegan novelties have arrived
Date: 2020-10-08 11:28:44

Nestlé is also presenting plant-based innovations in the Hungarian market in two different product categories. NESCAFÉ Gold Almond and Coconut Latte provide a vegetarian alternative for coffee lovers following a...

You can enjoy STARBUCKS coffee in your home
Date: 2019-09-10 09:51:51

From September a new iconic brand will be part of Nestlé Hungária’s coffee portfolio 1 September 2019 will be a historic day in the life of Nestlé Hungária Kft., because...

SPAR brings the atmosphere of a café into your home
Date: 2019-08-15 11:20:23

Nescafé® Dolce Gusto® coffee machines, coffee capsules and accessories are a guarantee of high quality. With the launch of a new point collection action on August 15 in the stores...

New leader at Nestlé Hungária’s NESCAFE business branch
Date: 2019-05-09 11:27:42

In April 2019, Izabela Wajnert took over the management of Nestlé Hungária’s Nescafé business branch. The new leader started her career at the company in 2001. In Poland, she worked...

NESCAFÉ 3in1
Date: 2019-03-28 09:26:08

When making the renewed NESCAFÉ 3in1 and 2in1products, we brew coffee and creamer together and then instantize it. Thanks to this new method we get an even creamier and softer...

What can be the main trends in the communication strategies of FMCG brands in 2019?
Date: 2019-01-31 15:41:11

Between 1 July and 31 December 2018 the Hungarian representatives of the most valuable international FMCG brands were communicating online in line with global trends. International surveys showed that among...

NESCAFÉ 3in1 Sweet & Creamy
Date: 2018-04-12 21:33:41

NESCAFÉ 3in1 Sweet & Creamy is a coffee specialty characterised by an exceptionally special aroma, creamy sweetness and a pleasant taste. The product is a real gap-filler in the instant...

NESCAFÉ 3in1 Cinnamon Passion
Date: 2017-11-10 07:56:46

The popular flavoured variants are now followed by another special taste. NESCAFÉ 3in1 Cinnamon Passion is available from the end of October: it is a cinnamon-flavoured, limited edition winter product....

Magazine: Whole bean coffee makes a return
Date: 2017-09-06 06:58:21

After the success story of capsule coffee in the last few years, sales of whole bean coffee have also strengthened recently. Raw coffee’s price elevated last year and this could be...

NESCAFÉ Azera Espresso és Americano
Date: 2017-07-06 12:23:46

Consumers can now relive those coffee house moments in their home with the help of NESCAFÉ Azera. This product is a blend of high-quality instant coffee and finely ground roast...

The strong Swiss franc worsens the result of Nestlé
Date: 2016-02-22 11:07:45

The Swiss food giant’s after-tax profit decreased by 39 percent to 9.1 billion Swiss francs last year – the figyelo.hu wrote. According to the communication of the Company the decline...

Small segments are showing the big ones how to perform well
Date: 2015-08-20 09:16:54

Last year coffee’s retail sales had finally grown once again, but by the beginning of this year this momentum was lost. NESCAFÉ’s brand manager Róbert Szuhai explained to our magazine...

Due to its declining profits, Nestlé is preparing for further price increases Date: 2023-02-16 14:17:27

Sustainable coffee sourcing isn’t enough anymore: production also needs complete transformation Date: 2022-11-21 10:59:50

By creating coffee farms that use soil renewal practices, Nescafé ensures the coffee consumption of the future generation Date: 2022-10-11 11:25:44

NESCAFÉ Peru Bio coffee beans Date: 2022-06-17 08:05:51

Tesco appoints director of customer experience Date: 2021-09-09 11:45:25

(HU) Nestlé: másfél évszázad siker Date: 2021-07-28 10:35:56

Iced coffee is as cool as before Date: 2021-07-06 10:43:07

New leader at NESCAFÉ Hungary Date: 2021-06-01 11:08:24

Nestlé tests its paper packaging in Hungary Date: 2021-04-22 09:41:51

Nescafe creates energy drink with upcycled coffee husks Date: 2021-03-24 08:50:34

The collection of NESCAFÉ Dolce Gusto capsules in MediaMarkt has started Date: 2021-03-04 11:25:20

GROWN RESPECTFULLY: NESCAFÉ products in new packaging Date: 2020-10-20 11:21:15

Nestlé’s vegan novelties have arrived Date: 2020-10-08 11:28:44

You can enjoy STARBUCKS coffee in your home Date: 2019-09-10 09:51:51

SPAR brings the atmosphere of a café into your home Date: 2019-08-15 11:20:23

New leader at Nestlé Hungária’s NESCAFE business branch Date: 2019-05-09 11:27:42

NESCAFÉ 3in1 Date: 2019-03-28 09:26:08

What can be the main trends in the communication strategies of FMCG brands in 2019? Date: 2019-01-31 15:41:11

NESCAFÉ 3in1 Sweet & Creamy Date: 2018-04-12 21:33:41

NESCAFÉ 3in1 Cinnamon Passion Date: 2017-11-10 07:56:46

Magazine: Whole bean coffee makes a return Date: 2017-09-06 06:58:21

NESCAFÉ Azera Espresso és Americano Date: 2017-07-06 12:23:46

The strong Swiss franc worsens the result of Nestlé Date: 2016-02-22 11:07:45

Small segments are showing the big ones how to perform well Date: 2015-08-20 09:16:54