Tag "Márka Üdítőgyártó"

Ice tea has survived the ice age

András Palkó, marketing director of Coca-Cola HBC Magyarország told our magazine that the ice tea category stepped on a growth path in 2021, after the troubles of 2020. The reopening...

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Shoppers expect more from flavoured waters

According to the Hungarian Mineral Water, Fruit Juice and Soft Drink Association (MÁGYÜSZ), flavoured mineral water sales fell by 18 percent in 2020. The reason behind this sales drop was...

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Magazine: Great taste with less sugar

Following the global trend, Hungarian food and drink companies are manufacturing a growing number of low-sugar, low-carb, sugar-free and no-carb products. Sales of carbonated soft drinks by Coca-Cola HBC Magyarország...

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Fizzy times

András Palkó, marketing operations manager of Coca-Cola HBC Magyarország told our magazine that buying and consumption habits have changed in the soft drink market due to the pandemic. Still, in...

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Magazine: Ice tea all year round

Barnabás Kovács, Szentkirályi Magyarország’s senior regional brand manager told Trade magazin that ice tea sales were higher in 2019 than in the previous year. Lipton Ice Tea sales were growing...

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Mineral waters going greener

According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, mineral water volume sales were up 4.6 percent in 2019 and value sales augmented by 7.2 percent in the...

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They not only give energy, but great flavour experience too

Since the easing of the public health product tax (NETA) burden in 2013 the energy drinks market has been growing with dynamics of former years. The NETA has also cleansed...

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