Tag "Márka Üdítőgyártó"
Carbonated soft drinks and syrups riding the stormy waves of the market
Date: 2024-03-26 18:25:03
In 2023 the carbonated soft drinks market continued to be affected by external factors such as high inflation, the changing tax environment, the introduction of the EPR fee, soaring raw...
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Strong headwind in the juice market
Date: 2024-03-06 11:59:18
This article is available for reading in Trade magazin 2024/2-3 NIQ data reveals: the FJND market grew by 6.8% in value, with a 23.7% decline in volume sales in 2023...
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Ice tea is a hot topic!
Date: 2023-05-25 11:33:16
2022 brought new challenges for the ice category, as the war that started in February triggered negative economic trends. Then from 1 July ice tea producers also had to face...
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Sugar-free zone
Date: 2023-05-24 10:44:46
In the first half of 2022 there was dynamic growth in the soft drink category, and the low-calorie/zero sugar segment contributed this. However, in the second half of the years...
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If the lemons are sour…just use them to make lemonade!
Date: 2023-03-03 12:24:25
Nielsen data reveal that fruit juice value sales grew by 11.2% in January-November 2022, but volume sales decreased by 6.6%. The like-for-like sales drop was even bigger in the last...
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New kinds of challenges in the fruit juice market
Date: 2022-10-19 10:33:01
Anita Pusztai, Sió-Eckes Kft.’s marketing director reported that sales were up 10% in the fruit juice, nectar and drink (FJND) market in 2022. “Sió-Eckes preserved its stable market share and...
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Ice tea has survived the ice age
Date: 2022-07-13 10:22:34
András Palkó, marketing director of Coca-Cola HBC Magyarország told our magazine that the ice tea category stepped on a growth path in 2021, after the troubles of 2020. The reopening...
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Shoppers expect more from flavoured waters
Date: 2021-07-01 10:25:46
According to the Hungarian Mineral Water, Fruit Juice and Soft Drink Association (MÁGYÜSZ), flavoured mineral water sales fell by 18 percent in 2020. The reason behind this sales drop was...
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Magazine: Great taste with less sugar
Date: 2021-05-19 06:36:57
Following the global trend, Hungarian food and drink companies are manufacturing a growing number of low-sugar, low-carb, sugar-free and no-carb products. Sales of carbonated soft drinks by Coca-Cola HBC Magyarország...
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Fizzy times
Date: 2021-04-20 10:36:26
András Palkó, marketing operations manager of Coca-Cola HBC Magyarország told our magazine that buying and consumption habits have changed in the soft drink market due to the pandemic. Still, in...
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Magazine: Ice tea all year round
Date: 2020-10-19 07:27:25
Barnabás Kovács, Szentkirályi Magyarország’s senior regional brand manager told Trade magazin that ice tea sales were higher in 2019 than in the previous year. Lipton Ice Tea sales were growing...
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Mineral waters going greener
Date: 2020-08-03 10:46:03
According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, mineral water volume sales were up 4.6 percent in 2019 and value sales augmented by 7.2 percent in the...
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They not only give energy, but great flavour experience too
Date: 2015-04-02 09:37:59
Since the easing of the public health product tax (NETA) burden in 2013 the energy drinks market has been growing with dynamics of former years. The NETA has also cleansed...
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